"The power station is the gas station for electric vehicles", why did Luo Yonghao bombard the oil truck?

  Luo Yonghao has made another famous statement!

  Recently, Luo Yonghao, founder of Smartisan, said bluntly in the live stream of Make a Friend: "Electric cars can be said to be the trend of the times. Now as long as you have experienced trams, it is unlikely that the next car will choose an oil car."

  If this had been said a few years ago, it might have received a lot of criticism, but now whether it is realistic or not, ask your friends who already drive the trolley around you.

  It can only be said that the arrival of the tram era is even faster than we imagined.

  The latest weekly sales rankings of the passenger car market also confirm this point: among the top ten models sold, new energy vehicles occupy nine seats, and only one traditional fuel vehicle barely ranks among them. This data undoubtedly announces the full arrival of the era of new energy vehicles, and the market share of traditional fuel vehicles is rapidly being eroded.

  At the same time, the increase in redemption users, the favor of electric vehicles is more obvious, new energy vehicles become an important driving factor for the increase in redemption market. Data show that in 2023, individual redemption users drove new car sales to 7.48 million, accounting for 34.2% of the overall retail scale, a growth rate of 16.9%; among them, the proportion of new energy vehicles in the increase in redemption market reached 36.2%, an increase of 49.5% year-on-year, the growth rate is much higher than the overall growth rate of the increase in redemption market.

  Electricity is farther than oil

  Resolve the last trace of anxiety

  The increase in the penetration rate of electric vehicles is largely due to the easing of consumer mileage anxiety. Throughout the entire industry, many car companies are working hard to solve mileage anxiety and improve the charging experience, mainly through three ways: one is to expand battery capacity; the second is to layout replacement; the third is to layout ultra-fast charging. Among them, NIO is the car company with the most replenishment methods and the most complete replenishment experience in China. In recent years, NIO has been building up the ante charging and replacement construction.

  So far, NIO has deployed 2,400 power stations, 3,753 charging stations and 21,828 charging piles, and connected 1,000,000 + three-way charging piles, connecting 75 routes including the Chuanqing-Dian three routes to Tibet, the Silk Road, the Kanas Line, the Duku Highway, the Western Sichuan Great Ring Road, the Hulunbuir Grassland Line, the Shenzhou Arctic Line, the Huaxia East Pole Line, and the Wanli Great Wall Line, and will complete 100 routes in 2024.

  NIO has proved through long-term practice that replacing electricity is more convenient than refueling.

  "A power station is a gas station for electric vehicles," Luo Yonghao said bluntly in the live stream. NIO now has nearly 2,400 power stations across the country and nearly 800 power stations on highways. NIO users can change electricity all the way from Harbin to Sanya. "There is no anxiety about [mileage] going far, and it feels as convenient as a gasoline car." As Luo Yonghao said.

  NIO charging and swapping network layout diagram

  With national policies guiding and encouraging the development of the power swap model, more and more friends have begun to enter the power swap field, preferring to cooperate with NIO. Since November last year, Changan Automobile, Geely Holdings, Chery Automobile and () have successively reached power swap cooperation with NIO. The national team of central enterprises and private enterprise giants have chosen to join the power swap camp, which means that power swap is expected to become the mainstream energy supplement model in the industry.

  In Luo Yonghao’s opinion, NIO power exchange allows users to enjoy four core values such as "how fast and saving":

  More: There are many power stations, with nearly 2,400 power stations across the country, solving users’ mileage anxiety.

  Fast: NIO power change only takes 3 minutes, and power change is as fast as refueling;

  Good: one-click automatic power change, no need to get off the bus for power change, continuous power loss, no fear of severe cold, good user experience;

  Province: Every power change is a battery health check, allowing users to rest assured.

  In addition to "how fast and how economical", Luo Yonghao also highlighted the advantages of "flexible upgrade" of NIO power stations in the live stream. He said that NIO users can "temporarily upgrade to a 150-degree battery" by changing electricity, which can run farther than most oil cars.

  This is not to brag. On December 17 last year, Li Bin, founder, chairperson and CEO of NIO, personally tested the battery life of NIO’s 150-degree battery pack in a self-driving ET7, and finally achieved a driving range of 1,044 kilometers, which not only achieved the strongest pure electric vehicle in the industry, but also made it possible to "electric than oil".

  A good time to replace the oil truck

  On March 13, the State Council issued the "Action Plan for Promoting Large-scale Equipment Renewal and Trade-in of Consumer Goods" (hereinafter referred to as the "Plan"), clearly stating that "promoting large-scale equipment renewal and trade-in of consumer goods is an important measure to accelerate the construction of a new development pattern and promote high-quality development." The "trade-in action" of automobiles as bulk consumer goods has been mentioned and paid attention to. The plan clearly states that it is necessary to "organize and carry out national automobile trade-in promotions, encourage automobile manufacturers and sales enterprises to carry out promotional activities, and guide orderly competition in the industry."

  In response to the "Trade-in Action for Consumer Goods", NIO launched a subsidy of up to 1 billion yuan for the replacement of oil vehicles in April, aiming to promote the renewal of old oil vehicles and bring real preferential benefits to consumers.

  NIO announced that it will introduce a maximum subsidy of 1 billion yuan for oil vehicle replacement. Oil vehicle users who replace NIO new cars will receive an additional 10,000 yuan in optional fund subsidies. NIO oil vehicle users who replace NIO can get up to 15,000 yuan in optional funds, a NIO Phone voucher worth 6,498 yuan, a power exchange voucher worth about 3,600 yuan, and a one-year NOP + (Global Pilot Assistance) worth 4,560 yuan.

  At the same time, if the replacement user uses the NIO battery rental plan to buy a car, he can also get a discount of 70,000/128,000 yuan on the car price, additional purchase tax reduction and battery rental service fee payment 4 get 1 free policy benefits. The minimum monthly battery rent is only 583 yuan, and the free replacement coupon will also be increased to 60 (worth about 6,000 yuan).

  According to industry insiders, as the first batch of car companies in the industry to respond to the policy call, the launch of NIO’s maximum 1 billion yuan oil vehicle replacement subsidy will further help the consumption growth of the automobile market and the market popularization of new energy vehicles.

  If you have plans to replace your gasoline car in the near future and just want to buy a high-end pure electric vehicle, NIO is a good choice.

  Smart + supplement double awesome

  BBA users accelerate their switch to NIO

  From the statistics point of view, in the high-end pure electricity market, NIO has obvious advantages. From January to February this year, NIO has a market share of 59.5% in the high-end pure electricity market above 300,000 yuan. From July to December 2023, in the market with an average transaction price of more than 300,000 yuan in Shanghai, NIO sales have surpassed BMW, Mercedes-Benz and Audi for 5 consecutive months, regardless of energy form.

  NIO’s advantage in the high-end pure electric market is mainly due to its leadership in product power and supplementary service experience. All NIO models are equipped with 4 Orin chips, with a computing power of 1016Tops, which has outstanding advantages in intelligent driving and cockpit experience. Some professionals said that the new energy automobile industry has entered the stage of intelligent arms race, which has put forward higher requirements for the intelligent hardware computing power of products. Most models with no more than 500Tops in computing power are prone to bottlenecks in intelligent driving experience.

  Based on the advantages of hardware pre-installation, NIO can bring continuous upgrades to the car experience for car owners. This year, the NIO Banyan · Rong 2.4.0 version brings more than 50 new and optimized functions, including the addition of 4D comfort pilot, GOA universal obstacle warning and assistance, omnidirectional AEB, NOMI full cabin memory, no wheat Karaoke, track mode and other blockbuster functions. In addition, NIO NOP + has covered 99% of prefecture-level cities and county-level cities, with a total of 726 cities and a usable mileage of 1.05 million kilometers. Global pilot assistance including highways, urban areas, power exchange, etc. will be fully pushed in the second quarter, and the end-side multi-modal large model NOMI GPT will also be launched soon.

  According to incomplete statistics, more than 50% of NIO’s existing users are replacement users, of which 30% are trade-in users. 48% of NIO’s replacement users are from BBA, and the proportion of some second-generation technology platform model users is as high as 56%. Combined with the current NIO subsidy policy, the proportion of BBA fuel vehicle users replacing NIO may increase.

  In fact, Luo Yonghao also had a sentence in the live broadcast, which is worth thinking about: "Send the oil trucks of the old world to the garbage heap of history!" Whether this sentence is exaggerated is unknown, but with the assistance of NIO, the best time for oil to turn to electricity may be now.

Focusing on new productivity and building a better life, members of the National Committee of the Chinese People’s Political Consultative Conference attended the second session of the 14th National Co

  The second session of the 14th National Committee of the Chinese People’s Political Consultative Conference was held in Beijing on March 4. What are the hot issues in which the members of the National Committee of the Chinese People’s Political Consultative Conference are concerned? Shenzhen Business Daily reporters learned that paying attention to new productivity and building a better life are the key points for members to write proposals and participate in politics.

  Chen Qianwen, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  It is recommended that the Sha Tau Kok Shenzhen-Hong Kong International Consumer Cooperation Zone be upgraded to a national strategy

  Chen Qianwen, a member of the Shenzhen National Committee of the Chinese People’s Political Consultative Conference and vice chairperson of the Shenzhen Municipal Committee of the Chinese People’s Political Consultative Conference, believes that Shenzhen and Hong Kong have great potential in consumer cooperation. If we can make good use of the area of Sha Tau Kok and improve more policies, we will further strengthen the connection between Shenzhen and Hong Kong, and even between Guangdong, Hong Kong and Macao, so that the consumption in the Greater Bay Area can be better promoted and developed. It is recommended that Sha Tau Kok Shenzhen-Hong Kong International Consumer Cooperation Zone be raised to a national strategy.

  Chen Qianwen said that Shenzhen Qianhai is a platform for Shenzhen-Hong Kong cooperation and innovation in the modern service industry. The construction of Qianhai-Shenzhen-Hong Kong Modern Service Industry Cooperation Zone has been included in the national strategy. Last year, the Hetao area was included in the national strategy as a platform for Shenzhen-Hong Kong science and technology innovation. These two regions have played a very good role in boosting the development of Shenzhen. At present, Shenzhen-Hong Kong exchanges have become increasingly close, and interactions in the consumer field are also very frequent. In the past year, Hong Kong compatriots have been present in major business districts and cultural tourism facilities in Shenzhen, which actually shows the great potential of Shenzhen-Hong Kong consumer cooperation. As a special area for consumer cooperation with Hong Kong, Shenzhen Sha Tau Kok, if it can get a policy promotion, I believe it will play a good role in promoting consumption in the Guangdong-Hong Kong-Macao Greater Bay Area. Chen Qianwen suggested that the customs supervision measures should be improved to create a model that allows for the looser circulation of consumer goods between the two places, so as to promote the integration and exchange between Guangdong, Hong Kong and Macao through consumption upgrades and release consumption potential.

  He Jie, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Further consolidate the first-mover advantage of science and technology innovation finance and digital finance

  He Jie, a member of the National Committee of the Chinese People’s Political Consultative Conference and deputy secretary-general of the Standing Committee of the Shenzhen Municipal People’s Congress, will propose this year aroundAnd financial innovation, among other topics.

  He Jie believes that while bringing social progress, there are also hidden dangers, and how to establish a corresponding standardized system is an important issue. In addition, how China participates in or dominates international governance and deeper artificial intelligence governance legislation is also worthy of consideration.

  Finance is the area he is most familiar with. He believes that the Central Financial Work Conference has proposed "five major articles" on the development of the financial industry – science and technology innovation finance, green finance, inclusive finance,Financial and digital finance, there is a lot of knowledge to be done in each major article. Guangdong has already taken the lead, and the next step is how to further consolidate Guangdong’s first-mover advantage. He Jie believes that the high-quality development of the financial industry cannot be achieved solely throughOn this, he will deepen and refine it, and then make further suggestions. His proposal this year will also involve the unification and establishment of a large financial marketPlatform to strengthen financial supervision, international digitalBridge and other topics.

  Wang Lizong, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Further relaxation of restrictions on cross-border movement of professionals from Guangdong, Hong Kong and Macao

  Wang Lizong, a member of the National Committee of the Chinese People’s Political Consultative Conference and chairperson of the Guangdong High-tech Industry Chamber of Commerce, plans to submit proposals such as "Suggestions on Accelerating the Issuance and Implementation of the Negative List for Cross-border Service Trade to Promote High-level Opening up".

  Wang Lizong suggested that the Ministry of Public Security and other departments further relax the restrictions on the cross-border movement of natural persons from Guangdong, Hong Kong and Macao in the field of professional talents. He gave an example that the exhibition industry has the characteristics of high mobility of personnel. Under the background of Shenzhen, Hong Kong and Macao’s continuous deepening of "one exhibition, two places" exhibition cooperation, Shenzhen, Hong Kong and Macao tourist visas and work visas cannot meet the needs of organizers for daily round-trip between Shenzhen, Hong Kong and Macao. Issuing specific talent visas for exhibition professionals will solve the problem of cross-border professional flow in the opening and development of the exhibition industry, which will help promote the interconnection of exhibitions in Guangdong, Hong Kong and Macao, and build a cross-border cooperation model of "one two places exhibition". At the same time, it will promote more world merchants to visit Guangdong, Hong

  Wang Lizong also suggested that the Ministry of Commerce and other departments study and accelerate the implementation of the national version and the free trade zone version of the cross-border service trade negative list, and make commitments to opening up in the field of cross-border service trade in the form of a negative list, without additional restrictions in areas outside the list, and introduce overseas investment to a greater extent to encourage the expansion of service exports.

  Wu Yihuan, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Promote the deep integration of physical education and empower young people to grow up healthily

  Wu Yihuan, member of the Shenzhen National Committee of the Chinese People’s Political Consultative Conference, vice chairperson of the Shenzhen Municipal Committee of the Chinese People’s League, suggested that all sectors of society innovate and promote the deep integration of physical education to empower young people to grow up healthily.

  Wu Yihuan said that in recent years, the integration of sports and education in our country has made great progress, and a series of effective measures have been launched in various places, such as Shenzhen’s promotion of "Sunshine One" activities and "See You Every Day in Physical Education Classes". However, there are still problems such as poor service quality of youth social sports organizations and insufficient protection of sports professional teachers. Wu Yihuan suggested that we should innovate support policies, mobilize social forces, standardize the development of youth social sports organizations, and at the same time unblock the channels for elite retired athletes to enter schools as sports coaches or sports teachers, and lead students to do a good job in sports competitions.

  Nie Zhuqing, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  The system solves the problem of installing elevators in old residential areas

  Nie Zhuqing, a member of the National Committee of the Chinese People’s Political Consultative Conference and chairperson of Shenzhen Pengxin Asset Appraisal Land and Real Estate Appraisal Co., Ltd., told the Shenzhen Business Daily that the topic of people’s livelihood is the focus of his duties and will submit proposals around the installation of elevators in old neighborhoods and the safety of prefabricated dishes.

  Born in rural Hubei, Nie Zhuqing has a strong sense of responsibility for promoting rural revitalization and construction in the new era. In July last year, he followed the Guangdong Provincial Committee of the Chinese People’s Political Consultative Conference inspection team to Lanzhou City, Gannan Prefecture, Linxia Prefecture and Zhongwei City, Yinchuan City, Ningxia Hui Autonomous Region, has first-hand information on ethnic areas and rural revitalization. Last year, he put forward a proposal on the construction of rural health centers, which received attention and positive responses from relevant state ministries and commissions. This year, he will vigorously enhance farmers’ enthusiasm for farming and promote the high-quality development of the homestay industryWait for a proposal.

  The elderly who live in old staircase houses choose not to go out all year round because of the inconvenience of their legs and feet. The real story I saw during the community visit has made Nie Zhuqing pay attention to this issue related to the well-being of many elderly groups for a long time. He will submit a proposal this year "on systematically solving the installation of elevators in old residential areas and improving the safety of old elevators". It is recommended to formulate and issue unified standards and norms at the national level in combination with existing local standards and industry standards, to guide the installation of elevators in existing residential buildings in old residential areas, and to promote the establishment of a long-term mechanism for follow-up care.

  Jin Li, a member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Attach importance to the elderly care industry and encourage the development of the elderly care industry

  Jin Li, a member of the National Committee of the Chinese People’s Political Consultative Conference and vice president of Southern University of Science and Technology, said that he will continue to write proposals on the topic of elderly care this year. He believes that while paying attention to the elderly care cause, we must also vigorously encourage the development of the elderly care industry, and supplement market forces to stimulate and enhance the vitality and quality of the elderly care industry.

  Jin Li believes that there is a difference between the elderly care industry and the elderly care industry. The elderly care industry places more emphasis on the public welfare attribute, which is a kind of care, support and protection for disadvantaged groups. It is mainly aimed at the poor or widowed elderly in cities and the five-guarantee households in rural areas with poor living conditions. The elderly care industry needs the supplement and expansion of the elderly care industry, and the elderly care industry needs the attention and support of the whole society to generate certain and reasonable economic returns. Only in order to mobilize more social resources into the elderly care industry can we not only regard the elderly care as a public welfare.

  Jin Li believes that the elderly all hope to have cost-effective market-oriented high-quality elderly care services. At present, the investment in elderly care is too small. If this market is fully developed, its volume will be larger, and the economy of scale and scope will be formed. Through the system integration of upstream and downstream of the industrial chain, costs can be greatly reduced and efficiency can be improved. If the cost of elderly care is reduced by half or even two-thirds, it is possible to make some high-quality elderly care services benefit a wider range of ordinary peopleGroup. If the pension cost and other pension issues can be effectively solved, it can not only meet people’s growing demand for high-quality pension, but also release more economic vitality, allowing people to consume more boldly, and the relevant industrial chain will also be driven.

  Jin Li believes that elderly care provides rich and diverse application scenarios for the development of science and technology, which is a huge driving force for China’s future GDP. In the process of elderly care industrialization, it can release a large amount of demand and fully stimulate the development of various industries, especially high-end manufacturing.

The anchor is a frequent webcast in the second half of the year or a big reshuffle.

  Recently, the Guangzhou Metro Police reported that the anchor of a webcast website, Xiao Mou and his assistants, Yang Mou and Wang Mou, hung clothes and drank alcohol in the Guangzhou Metro for three times, and filmed videos and uploaded them to the Internet for profit. The Metro Police arrested Xiao Mou and Yang Mou on June 29th.

  This is not the first time that a "scandal" has been reported on the live broadcast platform. With the influx of capital from all walks of life, network anchors who have worked hard for "money" have begun to do everything they can in live content, and the frequently exposed "wonderful" live broadcast has repeatedly challenged the bottom line of public order and good customs.

  "At present, more than 80% of the revenue of the webcast platform is playing with the regulatory bottom line." Zhang Yi, CEO of Ai Media Consulting, said in an interview with Yangcheng Evening News that from the current positioning and profit model of the live broadcast platform, I am afraid that it is impossible to complete the supervision task only by strengthening the monitoring of the platform itself, and the supervision of webcasting still faces "pain points".

  On June 28th, the National Network Information Office issued the Regulations on the Management of Mobile Internet Application Information Services. This new regulation, which will be implemented on August 1st, aims to strengthen the standardized management of APP information services and once again lead the focus of public opinion to the overheated webcast industry.

  "The low tide of the live broadcast platform has arrived." Chao Luo, an Internet technology commentator, pointed out that as giant companies such as Weibo enter the industry one after another, bad platforms will be directly out. "There is still an unresolved regulatory measure of the government, which will also trigger the industry to reshuffle again."

  Chaos anchor is frequent for Bo eyeball.

  According to the statistics released earlier by Ai Media Consulting, in 2015, the number of online live broadcast platforms in China was close to 200, and the number of users of online live broadcast platforms had reached 200 million. The number of large-scale live broadcast platforms was close to 4 million at the same time during the daily peak hours, and the number of live broadcast rooms exceeded 3,000.

  According to the forecast of Founder Securities, the live broadcast market will reach 15 billion yuan in 2016 and 60 billion yuan in 2020.

  Known as the first year of webcasting in 2016, you can click on various live broadcast platforms at will, with similar beautiful women, noisy background music and fast flashing barrage, all of which show the excitement of this industry to onlookers. However, to some extent, the barbaric growth of live broadcast platforms has spawned a lot of vulgar and violent content.

  From live broadcast to making people, flashing dew point, to self-harm and self-abuse … … Although the cultural department has already standardized the video live broadcast platform, many anchors still frequently touch the moral bottom line in order to attract traffic, and there have been out-of-place hype means.

  On March 29th, the female anchor "Fox Benbenben" of a webcast platform mixed her camera into the girls’ dormitory of Art College of Chongqing University, and broadcast it live all the time, which was stopped by the boarding house and security guards in time. On June 21st, two men beat up the old man … …

  Supervise APP real-name registration system from next month

  In the face of the continuous emergence of "wonderful" live broadcasts, the "bottom-up" regulatory regulations have also been continuously promulgated. In the first half of 2016 alone, the webcasting platform met with policy-level supervision several times.

  In March, the National Office of "Combating Pornography and Illegal Publications" said that it would strengthen the monitoring of pornographic and vulgar situations on webcasting platforms.

  In April, the Ministry of Culture listed a number of webcasting platforms such as Betta, Tiger Tooth Live, Panda TV, Battle Flag TV, Dragon Ball Live, Liujianfang, 9158 and so on.

  On June 1, the Beijing Cultural Law Enforcement Corps announced a list of illegal anchors, and 40 anchors of 9 webcast platforms were permanently banned.

  On June 28th, the Information Office issued the Regulations on the Management of Information Services for Mobile Internet Applications, which put forward requirements for the standardization of mobile Internet applications represented by live entertainment.

  According to the requirements of the new regulations, starting from August 1st, mobile Internet application providers will have to authenticate registered users based on real identity information such as mobile phone numbers, and at the same time, establish and improve the information content audit management mechanism, and take measures such as warning, restricting functions, suspending updates and closing accounts as appropriate for those who publish illegal information content.

  "The government regulatory authorities will do both." Chao Luo pointed out that on the one hand, putting pressure on the live broadcast platform forced the live broadcast platform to increase the supervision of resources. The second is to restrict the behavior of the anchor through laws and regulations. The illegal behavior of the anchor will be punished by the platform and will also be sanctioned by law.

  For the live broadcast platform, Chao Luo believes that the first is to implement a filing system and conduct qualification review for the anchor; The second is deterrent measures, such as collecting deposits, and directly deducting penalties for anchor errors; Third, the platforms are linked. If an anchor runs amok on the live broadcast platform, all platforms can unite to completely block it.

  The Yangcheng Evening News reporter learned that at present, many well-known webcasting platforms and technical service platforms in China have announced the joint establishment of the "Webcasting Self-discipline Alliance". The platforms such as Liujianfang, Yingke, Zanthoxylum bungeanum and Xiuse have basically completed the anchor real-name authentication, watermark addition, live broadcast content storage for 15 days and other conventions, and some enterprises have permanently preserved the live broadcast content.

  Dilemma content review depends on manual work.

  "The current live broadcast platform generally adopts ‘ Patrol ’ Mechanism, found one off the shelf. " The person in charge of Huya live broadcast told the Yangcheng Evening News reporter that unlike video websites such as Youku, online video live broadcast cannot be "pre-audited", and the machine automatically grabs a part of intelligent filtering. The real-time monitoring of video content mainly relies on manual auditing.

  In the backstage of Huya live broadcast, the reporter learned that in addition to the automatic monitoring system, more than 70 auditors are divided into five groups to monitor the background content in real time 24 hours a day.

  "The automatic monitoring system completes video screenshots every 3 seconds on average. Auditors need to review as many as 60,000 pictures per hour, and they have to process 400,000 to 500,000 live screenshots a day." The relevant person in charge told the Yangcheng Evening News reporter that they kept refreshing the group pictures on the monitoring screen, picking out those that might violate the rules, entering the live broadcast room, the anchor account or the interactive window, and "processing" or "ignoring". "The audit needs to be detailed to the anchor’s clothes, body movements, verbal expressions, etc."

  On the other hand, the warning line is set by big data fluctuation. When the video stream data exceeds the normal value, the platform will check it. If the content involves violations, the video will be destroyed in the cloud at the first time. The person in charge said that the illegal content was handled in strict accordance with ABC classification, and it is now possible to control the violation within 20 seconds.

  According to some media reports, in order to supervise the live broadcast content, 300 people conducted online audit at the peak of Yingke live broadcast, about 50 people were punished for vulgar behavior in live broadcast every day, and 4,000 people were punished for smoking in live broadcast every day.

  However, a number of platform-related officials also admitted that in addition to the title, the platform has limited means to investigate the anchor. "The bottleneck of the massive content involved and the uncontrollable live broadcast does exist."

  Self-help forced the transformation of live broadcast platform.

  In fact, there have always been different voices about whether to strengthen the legislation and supervision of webcasting.

  "Online behavior, platform providers should formulate clear rules to deal with disputes. Offline behavior is handed over to all relevant departments to regulate law enforcement. " Chen Yitian, an assistant researcher at the Institute of Law of Guangdong Academy of Social Sciences, said that the current criminal law, civil law, contract law and relevant laws and regulations on network security and cultural communication are sufficient to meet the legal needs of such behaviors. "At present, government departments need to strengthen law enforcement, but there is no need to formulate laws and regulations for a behavior."

  Chen Yitian said that the rise of webcasting is short, and there are few standards that can be referenced when formulating the supervision system. Strict self-discipline in the live broadcast industry is an urgent problem to be solved. "The law can’t control immorality."

  After the inevitable barbaric growth period, most industry observers believe that the market is about to usher in the turning point of industry reshuffle, and the management of webcasting is "not as good as blocking".

  "The development of the industry will basically go through the process from non-standardization to standardization. The vulgar live broadcast became popular overnight, which caused extremely bad demonstration effect. " Zhang Yi, CEO of Ai Media Consulting, said that the crazy influx of capital has also caused the live broadcast market to fall into an atmosphere of quick success and instant benefit, and the self-discipline awareness of this industry is gradually strengthening.

  Once the money is burned out, it means either being swallowed up or dying. He said that after the rapid completion of user accumulation with the help of early capital, only by providing high-quality and differentiated content and finding other profit points besides audience rewards will the live broadcast platform be forced to focus on the transformation to vertical refinement and make innovations in the form of live broadcast content. "In this sense, the whole industry will break through the existing development bottleneck and dilemma and usher in an inflection point of industry reshuffle."

  He noticed that in the last three months, capital began to become calm. "This is a very obvious phenomenon. In addition to the angel wheel and A wheel that were put into operation in the early stage, now everyone is waiting to see who will take over. "

  "Webcast will return to content innovation." Chao Luo definitely told the Yangcheng Evening News reporter that the elimination is likely to happen in the second half of this year, leaving only four or five big platforms in the end. (Yangcheng Evening News reporter Li Meizhen)

Chen Kexin’s mobile phone shooting "Three Minutes" touched people’s hearts.

  These days, a short film "Three Minutes" has exploded the circle of friends, which tells an unusual reunion in Spring Festival travel rush. The story is very simple. The mother in the film is a train attendant on the "Nanning to Harbin" line. It is the busiest time to work overtime during the Spring Festival, and her son Ding Ding, who is about to go to elementary school, misses his mother, so he asks his aunt to take him to the train station next to his home and meet him while his mother’s train stops on the platform for 3 minutes. This Spring Festival travel rush-themed short film was shot by Hong Kong director Chen Kexin, and the content of the short film was based on a true story. After the short film was launched, it was played more than 13 million times on Youku in one day. Enthusiastic netizens also found the prototype of the story.

  The story is based on true events.

  The joy in the compartment or the joy of meeting relatives on the platform are the most familiar memories of the Spring Festival. This can’t help but remind people of the mainland realistic film "Dear" filmed by Chen Kexin a few years ago. The strong local flavor and sense of reality in the film will also surprise people that the film was produced by a Hong Kong director.

  Outstanding storytelling ability, keen perception of details, concern for reality and strong humanistic feelings are Chen Kexin’s consistent styles. Chen Kexin said that although he has no experience in Spring Festival travel rush, the Spring Festival and reunion are the themes he has been paying attention to for many years. "I can fully imagine the joy and happiness when Spring Festival travel rush comes home." When "Three Minutes" was filmed in Chongqing, Chen Kexin saw the crowds surging on the platform. Although there were all extras in front of him, he was still infected by this feeling of returning home. When the audition actors sang the song of returning home for the New Year, he said that he was also moved to tears.

  The short film touches the audience, not only because the flight attendants are busy on the train every Spring Festival, but also because the most critical structural design of the plot is that after the train stops at the platform, the mother and son meet for only 3 minutes. Three minutes, the sense of time limit brought by this reunion is the tension of the plot. The short film specially emphasizes this sense of time with the creative idea of 3-minute countdown. In the film, the countdown number is displayed at the top of the screen, which reminds the audience that the separation time between mother and son is approaching from the time the train enters the station. When entering the station, my mother saw her son on the platform through the window, but when the door opened, she had to help the passengers get on and off first, so she couldn’t find her son at the first time. Because there were too many people on the platform, my son couldn’t find his mother at the first time. When the child found his mother through the crowd on the platform, the time of 3 minutes has become 2 minutes. When the mother and son met and hugged, the mother waited for her son to speak with eager eyes. An interesting scene happened. After a moment of silence, the son began to recite the multiplication formula loudly. It turned out that my mother had joked with her son who was about to go to elementary school, "If you can’t recite the multiplication table, you can’t go to school, let alone see your mother." On the platform, my son didn’t recite the formula fluently, and at this time, the countdown on the screen was changing rapidly. The mother didn’t know what to do, and she couldn’t bear to interrupt her son. The tense countdown contrasted with the child’s stuttering recitation, which touched the audience’s mood. When my son recited the multiplication formula, the train started. The brief reunion of mother and son left the audience with endless aftertaste without a few words of dialogue.

  During the Spring Festival travel rush season, many people are close to their relatives because of their work, but they can’t stay. The short film "Three Minutes" is based on such a real thing. After the short film was screened, some enthusiastic people found the prototype of the story in the film. She is Liu Zhong, the conductor of the Shenzhen-Urumqi team of Guangzhou Bureau Group Co., Ltd. of China Railway. On January 24, 2017, the media reported the story that Liu Zhong met his son Chen Hongjin (nicknamed Ding Ding) during the four minutes when the train stopped at Hengyang Station after passing through his hometown in Hunan. At the premiere of Three Minutes, director Chen Kexin said that when he first saw the story, he decided to shoot it. In the short film, Tintin recited "99 Multiplication Table" to his mother. In reality, Tintin showed his mother "ma ma wo ai ni" written in pinyin.

  For Chinese people, Spring Festival travel rush is a journey to return home or find their own roots. The director Chen Kexin from Hong Kong has never experienced Spring Festival travel rush, but he has touched countless audiences with simple pictures, regardless of Spring Festival travel rush in the short film.

  Mobile phone shooting movies has its own advantages.

  This 7-minute short film continues Chen Kexin’s narrative style of paying attention to reality and storytelling. What’s more special is that it is a short film shot with a mobile phone all the time, and it is also the first time that Chen Kexin was invited by Apple to shoot a short film with a mobile phone. When sharing his own shooting experience, Chen Kexin said that "Three Minutes" gives the audience some perspectives that traditional films can’t touch. The current mobile phone photography technology has reached a very high level, which can not only record people’s daily life, but also serve as a lens supplement to traditional film photography. In "Three Minutes" shot by mobile phone, the vision of the characters in the picture is more realistic. In the short film, the subjective shot of the little boy crossing the platform to find his mother is completed by putting his hand in front of the little actor, which shows the rhythm and height of the movement, which is closer to a child’s perspective.

  Nowadays, more and more young people without professional training are shooting their own works with their mobile phones. As a daily tool, mobile phones are far beyond the reach of cameras in portability. When shooting in a narrow indoor space, in fact, a considerable space is needed behind the camera to set up the machine, and with such a small device as a mobile phone, you can freely take pictures even in a narrow and crowded train compartment. For the advantages of mobile phone shooting, Chen Kexin greatly praised: "Compared with bulky cameras, mobile phone shooting can try the effect of dynamic camera movement, and it also brings many unique and different shooting angles. For example, you can put your hand frame very close to the actor to capture the true feelings of the characters without making the actors feel disturbed, which is an advantage that traditional large cameras do not have when shooting at close range. "

  After "Three Minutes" was broadcast online, many netizens were surprised that the picture texture taken by the mobile phone could actually achieve the effect of big screen broadcast, but some knowledgeable netizens reminded: "Don’t think that there is only one iPhoneX between you and Chen Kexin’s" Three Minutes ",but it is actually several times more expensive than the mobile phone. Stabilizer, adapter, lens, drone and palm photographer & HELIP; …” In Chen Kexin’s view, all auxiliary equipment is just a tool to help the director establish an emotional link with the audience. The most important thing in filming is not technology, but creativity. Technology is just a tool, and more and more convenient and practical tools provide the possibility for realizing creativity. The short film "Three Minutes" not only impressed the audience, but also clearly conveyed that the future may enter an era in which everyone is a photographer. The development of science and technology is giving more ordinary people and video lovers the opportunity to complete their dreams about images.

  Our reporter Qiu Wei