Strengthen the overall construction of supporting energy facilities such as charging and replacing power stations and enhance comprehensive benefits.

The promotion and application of new energy vehicles, as an important emission reduction measure in the field of road traffic, is an important starting point for achieving the goal of "double carbon". In November, 2020, the New Energy Vehicle Industry Development Plan (2021~2035) issued by the General Office of the State Council not only clarified the development vision of new energy vehicles such as pure electric vehicles and fuel cell vehicles, but also put forward requirements for the improvement of transportation and energy infrastructure such as charging and replacing service network and hydrogen fuel supply system. In April, 2022, at the 11th meeting of the Central Committee of Finance and Economics, it was emphasized that it was necessary to comprehensively strengthen infrastructure construction and build a modern infrastructure system, and strengthen the construction of network-based infrastructure such as transportation and energy, with networking, network supplement and strong links as the focus of construction, and strive to improve network efficiency.

The necessity of overall construction

With the gradual diversification of the development types of new energy vehicles, various new transportation energy infrastructures have been developed to varying degrees. The average growth rate of electric vehicle charging infrastructure represented by charging piles in 2016~2022 exceeded the number of new energy vehicles by 18 percentage points, and it was in an absolute leading position in the whole new transportation energy infrastructure. The domestic power exchange station has gradually accelerated its development pace from the market exploration stage, and expanded its application in the commercial vehicle field with the service of taxis, logistics vehicles and other models as a breakthrough. Hydrogen refueling stations, optical storage and charging integrated facilities, and comprehensive energy stations are mostly in the "demonstration pilot" stage.

However, the Monitoring Report on Charging Infrastructure in Major Cities of China shows that the charging facilities are relatively prominent in the process of rapid development, such as lack of scale control, blind layout and low efficiency. At present, the construction of urban charging piles is more influenced by the upper allocation index and subsidy incentive policy, and the development scale of charging piles in different cities is quite different. Old residential areas, the edge of the central city, peripheral towns and villages are still weak areas covered by charging piles, and there is still much room for improvement in the utilization efficiency of public charging piles around various types of buildings.

At the same time, the traditional infrastructure such as gas stations in the city is facing transformation under the development trend of new energy vehicles. The incremental construction of new energy infrastructure such as hydrogenation, charging and replacing electricity has not made full use of the advantages of the first location of traditional refueling stations. The planning and development of different types of transportation energy infrastructure are relatively independent, and the intensity of spatial layout needs to be further improved.

In order to effectively promote the coordinated development of urban transportation energy infrastructure and urban space, it is necessary to comprehensively consider the development trend of various new energy vehicles, coordinate all kinds of transportation energy infrastructure, and reserve energy-saving space for future vehicle transformation and application scene transformation. At the same time, we should balance the relationship between incremental construction and stock improvement, promote the overall utilization and linkage transformation of urban space, and strengthen the co-construction and sharing of various transportation energy facilities under the premise of safety.

Requirements for overall construction

(A) improve the traffic energy facilities and urban space coordination policy system.

The coordination between transportation and energy infrastructure and urban planning is inseparable from the standard system and a series of policy support. At present, most of the national and local standards, specifications and guidelines give guidance on the planning and design of transportation energy station facilities from the perspectives of site selection, layout, function and safety spacing, and should supplement the planning guidelines on overall scale to control the occupied space of different types of transportation energy facilities as a whole. In terms of land use categories, the existing standards and specifications only define the land use categories of "gas filling stations", while the land use categories of new stations such as charging and replacing power stations, hydrogen filling stations, integrated facilities for optical storage and charging, and comprehensive energy stations need to be further clarified in the specifications, so that the land use scope of new transportation energy infrastructure can be more finely implemented in the detailed planning process. When formulating or revising the charging infrastructure standards, we should pay attention to the differences between the northern and southern cities, strengthen the research on the operating characteristics of local electric vehicles, and avoid the phenomenon of "one size fits all, copying the same" in the standards.

(2) Accelerate the preparation of special planning for transportation energy infrastructure with charging facilities as the main body.

In the new round of land spatial planning system, transportation energy infrastructure belongs to the category of special planning, and mainly targets at refueling stations and electric vehicle charging facilities, while the number of hydrogen refueling stations implemented in space is extremely limited, and the special planning of new transportation energy infrastructure such as energy storage batteries, distributed photovoltaic power stations and "oil, gas, hydrogen and electricity" comprehensive energy stations is even scarcer.

In order to strengthen the unified management and control of all kinds of transportation energy infrastructure under the constraint of limited space resources, we should merge and integrate the special planning of different types of transportation energy infrastructure, take the principle of moderate advance, intensive efficiency and flexible compatibility, strengthen the collaborative layout of urban public refueling stations, charging and replacing power stations, hydrogen refueling stations, optical storage and charging integrated facilities, comprehensive energy stations, etc., strengthen the mixed utilization of existing storage facilities such as refueling stations, and set up "multi-station integration"

Because electric vehicles occupy the main position in new energy vehicles, it is advisable to pay attention to the preparation of special planning for charging and replacing facilities in the special planning system of transportation and energy infrastructure, clarify the scale control requirements for charging and replacing facilities in different urban districts, accurately cover the blind spots, and take into account the incremental development and benefit improvement of infrastructure.

At the same time, the special planning of urban transportation energy infrastructure should cooperate with other special planning such as parking facilities, power facilities, oil and gas pipeline networks, and form an effective connection by establishing a feedback mechanism to ensure that transportation energy forms a unified supply capacity and service effectiveness in points, lines and areas. The main content of special planning should be incorporated into the detailed planning system of the city, and all kinds of transportation and energy infrastructure should be truly implemented in the detailed planning of the city through the vertical transmission mechanism to ensure the implementation of planning and the control of infrastructure construction.

In terms of planning management system, we should make clear as soon as possible the main body of preparation, the main body of examination and approval and the examination and approval process of the special planning of urban transportation energy infrastructure, and smooth the administrative channels of planning preparation to avoid "multi-head management" or "headless management".

(three) combined with the transformation of old residential areas and other work to carry out the "short board" special action of charging infrastructure in residential communities.

Compared with newly-built residential quarters, in the early planning and design of old urban quarters, sufficient parking spaces and power grid capacity are usually not reserved, which leads to problems such as no fixed parking spaces, limited power grid expansion, potential safety hazards in circuit laying, and inability to implement capacity increase fees. Therefore, it is difficult to construct and implement charging piles for electric vehicles in the quarters. Cities should combine urban renewal, renovation of old residential areas, complete community construction, and distributed smart grid construction to promote the special action of "short-board" charging infrastructure in urban residential communities in various forms. Encourage the promotion of charging infrastructure supply modes such as "unified allocation of public piles", "sharing of private piles" and "integration of storage and charging" in residential communities represented by old communities, so as to realize the balanced improvement of space utilization, service efficiency and service safety of charging infrastructure in residential areas. At the same time, we can learn from the idea of parking sharing to explore "borrowing sharing" with surrounding buildings, rationally use the roads around old communities to build roadside charging infrastructure, and jointly make up for the incremental shortcomings of charging facilities in residential communities. In order to evaluate the implementation effect of the special action, the dynamic changes of the construction of charging piles in residential communities should be incorporated into the integrated monitoring platform of urban charging infrastructure, and the special action should be promoted in an orderly manner with information and intelligent measures.

(The author Zou Peng works for China Electric Vehicle Charging Infrastructure Promotion Alliance, China Automobile Industry Association Charging and Changing Branch, and Ran Jiangyu and Kang Hao work for China Urban Planning and Design Institute.)

Model of the times | The choice of a general of the Republic: After retiring for 18 years, he became the "tree commander" who planted "thousands of troops"

Before starting today’s story, let me show you a photo.

Many people may not think that the old man with a dark face sitting on the floor in the photo is really a general of the Republic.

His name is Zhang Lianyin, and he was the deputy commander of the Hebei Military Region. However, this general who has been in the army for 40 years and commanded thousands of troops made an incredible decision when he retired:Leave the city with my wife, take out all my savings, and swear to plant all the 5000 acres of barren hills and mountains in my hometown with trees!

The general who came back from the city wanted to plant trees on the barren hills where generations could not plant living trees. Relatives and villagers all talked about it, saying that he was "stupid" or "on a whim, he couldn’t last long".

However, 18 years have passed, and Zhang Lianyin has changed from being full of energy and high spirits when he just retired to an old man in the countryside who is covered in mud and black and thin, and his hordes have become millions of Chinese pine, Mongolian Scotch pine, spruce and Xinjiang willow … … Line by line, column by column, straight and straight, neat and terrible!

#1 Growing from an orphan in a mountain village to a general of the Republic

In 2003, Zhang Lianyin, who retired from the position of deputy commander of the Hebei Military Region, stayed at home every day, feeling uncomfortable during the day and unable to sleep at night.

One night, he dug out his old photo album at home, and yellowed old photos brought him back to his hometown … …

In 1945, Zhang Lianyin was born in a poor peasant family in Zhangjiachang Village, Zuoyun County, Shanxi Province. At the age of 4, his father died and his mother remarried at the age of 6. He lived with his elderly and frail grandparents.

With the help of the villagers, Zhang Lianyin was able to enter school. But just a few years later, grandma died of illness, grandpa was bedridden, only one semester away from junior high school graduation, and Zhang Lianyin, who had been excellent in academic performance, chose to drop out of school and go home.

At that time, the headmaster, the class teacher and the villagers all wanted to help him finish school. Zhang Lianyin gratefully told everyone that Grandpa was seriously ill and I had to go back and take care of him. After returning to the village, he waited on his sick grandfather to carry the whole family, but it didn’t take long for him to die.

Only 13-year-old Zhang Lianyin was completely orphaned. In the face of great suffering, it was the villagers who pulled him up again. The food squeezed through the teeth, the steamed buns and Elaeagnus angustifolia that I couldn’t bear to eat were quietly stuffed into the Zhang family’s hut.

In 1964, the village gave him a place to join the army, a child who grew up with a hundred meals and clothes.

Zhang Lianyin couldn’t help but burst into tears every time he recalled his scene of leaving home as a soldier.The men, women and children in the village tied me with big red flowers, stuffed steamed buns and eggs that were still hot into my pocket, and told me over and over again as if I were sending them to my own children, "Peace, you must do well when you get to the army, and let the Zhangjiachang people live up to their expectations."

In the sound of drums and gongs of villagers, 19-year-old Zhang Lianyin left Zhangjiachang Village and went to a vast world. In the melting pot of the military camp, he worked hard at every post.All the way from ordinary soldiers to generals of the Republic.

Without the villagers, I would not live to be an adult; Without the party’s training, I wouldn’t be here today.At the thought of these, 58-year-old Zhang Lianyin’s tears came down. He rubbed the old photos that had turned yellow, and a vague idea became more and more clear in his mind … …

#2 Return to your hometown!

Zhang Lianyin’s hometown, Zuoyun County, Shanxi Province, is located in the sandstorm source control area of Beijing and Tianjin. There is a jingle in the village:There is a wind every year, from spring to winter.Land desertification is very serious, and green is rare in the field of vision. When the wind blows, sand and stones fly.

Return to your hometown!

Zhang Lianyin’s mind became more and more determined: "I am retired and have no job, but my party member status is still there. The biggest reward for my hometown is to save future generations from the suffering of sandstorms."

Without the slightest hesitation,Zhang Lianyin and his wife returned to their hometown with all their 300,000 savings.However, the general’s planting trees on the mountain still caused an uproar in the small village of Zhangjiachang.

Relatives in my hometown said that you are a retired commander, and the country has given you such good treatment that you have to come back to suffer. The former village party secretary also has opinions. I have been a township party secretary for decades and I can’t live. Can you live as an army official? The villagers even talked privately. Does Zhang Lianyin want to make a fortune by borrowing land resources from his hometown?

In order to reassure the villagers, Zhang Lianyin gave the village a written pledge to fulfill a military order:Don’t want forest rights or land rights, all the subsidies for returning farmland to forests will be given to the villagers, and the fruits of afforestation will be returned to the collective free of charge..

Zhang Lianyin’s military order shocked everyone! After that, he took out the resolute style of the military, building roads, electrifying, drilling wells, repairing canals, preparing soil, and raising seedlings. He has not seen the survival of seedlings. The 300,000 savings he has saved for a lifetime have been spent, and the huge expenses have made this general who has never bowed his head for a lifetime have to start begging for money everywhere.

Although he didn’t understand his father, his son did not hesitate to take out 100,000 yuan. The newly married daughter mortgaged her new house for 200,000 yuan to pay off the loan for her father. The younger daughter also took out her own 30,000 yuan job transfer fee and the 20,000 yuan given by her in-laws when she was engaged. The comrades also helped.

In the spring of 2004, Zhang Lianyin put on his combat uniform again. He and his wife got up before dawn every day, holding saplings and tree planting workers and crawling on the barren hills. When they were hungry, they made a bowl of instant noodles and went on working at noon. The villagers were moved by Zhang Lianyin and his wife, and the surplus laborers at home were carrying shovels and following them up the mountain to plant trees.

During the May Day holiday this year, Zhang Lianyin’s daughter Zhang Xiaomei went back to the village to visit her parents for the first time. She wanted to persuade her father, and when she got off the bus, she was shocked by what she saw.

Head on, two people dressed in camouflage uniforms and carrying buckets waved to her from afar and approached, and she recognized her as her father and mother. Their faces were tanned black and red, and their bodies and hair were all covered with dirt. Seeing her mother’s mouth full of blisters, her father’s cracked lines and fingernails were filled with mud, and she was so distressed that she cried.

Into the "command post" built by my father, I lived in a dark and damp room and slept in a bed as hard as the floor, but my father didn’t seem to care, but he was so happy that he pulled her like a child and said:Xiaomei, look at this sapling. If you come back in a few years, you will definitely be taller. At that moment, my daughter suddenly understood, father, he will definitely go through with it!

Soon, the first batch of 10000 seedlings were all planted on the mountain. However, just when everyone was full of confidence and expectation, something unexpected happened … …

#3 "Is it soil or trees?"

After half a month, more than 10,000 seedlings did not spit out new buds, but the whole piece was yellow. Looking at the withered sapling Zhang Lianyin all over the mountains, his heart ached, and he seldom shed tears.

Everyone advised and comforted him,We just can’t plant trees here. Give it up. Zhang Lianyin didn’t believe in this evil. He came to Taiyuan from Zuoyun County by car, and after several twists and turns, he found a well-known sand control expert Sang Jinhai.

Seeing the old general with half a sack of soil and a dusty face in front of him, Sang Jinhai was deeply shocked and immediately agreed to make a field trip.

The arrival of experts made Zhang Lianyin seize the opportunity. From selecting saplings to how to plant them, from how to resist pests and diseases in spring to how to resist cold in winter, Zhang Lianyin got to the bottom of the matter and never let go of any details.

With proper technology and strict control, the survival rate of the second batch of saplings planted by Zhang Lianyin has been greatly improved. But he can’t let go. This winter, he was surprised by the sight before him: the saplings were arched and gnawed by sheep. Seeing that his "warrior" was injured, Zhang Lianyin’s heart ached in bouts. He personally went to the cowherd’s house to chat, giving them moon cakes in the Mid-Autumn Festival, raincoats and rubber shoes when it rained … … Zhang Lianyin’s careful care touched the shepherds in the village, and after that, the incident of gnawing seedlings never happened again.

As the days passed, this land full of hope silently took root. Zhang Lianyin still remembers that after half a year, he once again stood on the top of the mountain, and the barren hills in the past had patches of green. "That tree is green and chubby, and a sense of accomplishment arises at once.I am particularly proud to tell my wife, you see, these are all trees we planted alive."

From 2004 to 2010, Zhang Lianyin planted more than 3,000 mu of saplings. The trees in Zhangjiachang are green, the sky is blue, and the water is clear. People think it’s time for Zhang Lianyin to go home and rest and enjoy his life, but I didn’t expect a new situation to emerge … …

#4 Fighting desert sandstorm while fighting cancer cells.

The old man who was helped in the picture was Zhang Lianyin. At that time, he had just finished hernia surgery. In order not to delay the golden period of planting trees, he secretly rushed back to the forest farm without telling the doctor. What is even less known is that at this time, he is already a cancer patient who has been fighting cancer for 4 years.

In 2011, 66-year-old Zhang Lianyin was diagnosed with lung cancer. After the right lung lobe was removed, he began chemotherapy for five months, vomiting, dizziness and severe pain, and his hair fell off a lot. Every time his children ask him if he can stand it, he firmly says, what are we afraid of when we are soldiers?

At the beginning of 2012, Zhang Lianyin’s condition gradually improved, and his family finally breathed a sigh of relief, but his stubborn temper came up again after just walking around the gate of the ghost gate.I have to go back to plant trees. I promised to plant 5000 mu of land at the beginning, but now I still have more than 500 mu of land to plant. We soldiers can’t talk or break our word!

In this way, despite the opposition of doctors and family members, Zhang Lianyin returned to Zhangjiachang. When the villagers saw the old general who was tortured by cancer and lost his human form, wearing a wide and swaying camouflage uniform, digging holes and planting trees in the mountains with shovels during the day, and returning to the heatable adobe sleeping platform in the house at night for infusion treatment, they were all distressed … …

In May 2014, Zhang Lianyin’s goal of planting 5,000 mu of trees was successfully completed, but his condition deteriorated further and he was diagnosed with bone metastasis of lung cancer. Considering that there are still many things that he promised to return forest property rights in 30 years, this stubborn old general ignored that he was in the terminal stage of cancer.While fighting cancer cells, while fighting desert sandstorms, I have to travel back and forth to Shijiazhuang, 500 kilometers away, to get medicine every month.

Talking about her old father, my daughter Zhang Xiaomei said, once, we knew that he would come back to get the medicine and wanted to have a reunion dinner, but we couldn’t wait for anyone. Later, when we called, we realized that he had taken the medicine and went back, sitting in a hard sleeper all night.

There is also a son, Zhang Xiaobin, who looked at his black and thin father and insisted on working on the mountain despite the worn skin and blood on the thigh root, and cried several times with distress. In 2015, Zhang Xiaobin, who was already a regiment-level position in the army, made the choice of choosing his own job and returning to his hometown, shouldering the heavy responsibility of planting trees with his father, and continuing this responsibility … …

From the general who defends the motherland to the guardian who protects the environment. During his 40-year military career, Zhang Lianyin rooted his roots in the territory of Wan Li of the motherland and devoted all his youth to the cause of national defense and military modernization. After 18 years of afforestation, he sprinkled sweat on the yellow sand soil in his hometown and poured all his efforts into 18,000 mu of forest fields and 2.05 million trees.

This year marks the 100th anniversary of the founding of the Party. Zhang Lianyin has gained two great honors and a sweet happiness. Before July 1st, he received the commemorative medal of "Glory in the Party’s 50 Years" issued by the CPC Central Committee, and just now, he was awarded the title of "Model of the Times" by Publicity Department of the Communist Party of China. And that sweetness belongs to him and his wife. On August 16th this year, it was the 50th anniversary of their marriage. On the golden wedding day, Zhang Lianyin gave his wife a unique romance — — We planted 500 Sabina vulgaris trees together.

Nowadays, Zhang Lianyin, who has been fighting cancer for 10 years, miraculously maintains his vitality. He dances yangko, runs an exhibition hall, gives a report, walks faster than young people, and is more energetic than young people.

Speaking of future plans, the 76-year-old general has a sonorous voice: I will stand on the last post and continue to be a propagandist of ecological construction, a combatant of greening barren hills and a guardian of forest trees … …

Shencheng Broadband Leaps into "Gigabit Era"

■ Within this year, Shanghai Telecom will invest more than 3 billion yuan in gigabit broadband construction, and plans to complete gigabit broadband access in more than 5,000 communities by the end of the year, and 60% of residential communities will achieve gigabit coverage.

■ By next year, Gigabit access will "jump one level"-users will exceed one million, the average access bandwidth will reach 280 megabytes, and the download rate perceived by home users will exceed 100 megabytes per second. By then, Shanghai will become the first city in the world to achieve full coverage of Gigabit broadband, and establish the "new national standard" of urban optical network with "100 Mbps start and Gigabit mainstream" in one fell swoop.

Just after 8 o’clock in the evening, Mr. Ma, who lives in Pillow Flow Apartment, sat down in front of the camera, turned on the iPad and started a video call with his youngest son in the United States: "The broadband at home has just risen by 1,000 megabytes today. What do you think is the difference?" "It doesn’t shake when moving, and the picture quality is much smoother than before. Mom, it’s quite fashionable for you. We can only play 100 megabytes here until now … "

Located on Huashan Road in Xuhui District, Pillow Flow Apartment was built in 1930, and currently there are more than 60 families living there. The scale of the apartment is not large, but it is a famous "excellent modern building" in Shanghai. In July this year, Shanghai Telecom ranked the pillow apartment in the "octogenarian" into the list of upgrading gigabit optical network, and sent a crucial team headed by Xu Zan, a national model worker, to enter the site for construction. "Because the building is old, the pipeline is old and there are many restrictions, the network speed upgrade here has been half a beat slower than other nearby communities. This time, the company made up its mind to make it reach gigabit in one step. Teacher Ma, who has always suspected that the Internet speed at home is not strong, volunteered to’ eat crabs’. We helped her from 50 megabytes to 1000 megabytes, and we also made an intelligent network for the whole room. Now, there are three 4G TVs in her home, plus two high-definition cameras. Even if they are used simultaneously, there is absolutely no problem. " Xu Wei told reporters.

Shanghai Broadband "Leaping" Upgrade

From 50 megabytes to 1,000 megabytes, the "leap-forward" upgrade of the Internet speed of Aunt Ma’s apartment in Pillow Flow can be said to be a microcosm of the construction of Shanghai Telecom’s urban optical network in recent 20 years-from the opening of Shanghai ATM broadband communication experimental network in 1997, it has become one of the cities in the world that can provide broadband communication services based on ATM WAN, and now gigabit network has entered the homes of ordinary people, and it takes only 2 seconds to download a high-definition movie … 20 years.

In 1997, Shanghai Telecom provided ATM broadband service to the outside world, and its unique networking dial tone became the wonderful melody of China netizens’ first close contact with the Internet world. In 2000, Shanghai Telecom completed the transformation of broadband network and fully opened ADSL broadband access service; In 2004, the number of broadband users of Shanghai Telecom reached the first 1 million, and increased to 1.8 million the following year, ranking first in China. In 2009, Shanghai Telecom launched the "Urban Optical Network" action plan to comprehensively promote the construction of optical fiber network and implement broadband optical fiber access; In 2011, the first "smart city" broadband was launched at a high speed, with the goal of "starting at 20 megabytes and reaching every household at 100 megabytes". In the same year, the coverage capacity of urban optical network exceeded 4.5 million, and Shanghai became the "first city of urban optical network" in China. In 2015, after seven broadband speed increases, Shanghai Telecom’s optical network coverage capacity exceeded 8.4 million, and the number of optical network users reached 4.4 million, achieving full optical network coverage in urbanized areas; In 2016, Shanghai Telecom released Gigabit broadband products and promised to make Shanghai the first city in the world to achieve global coverage of Gigabit broadband within three years; At the same time, the eighth broadband speed increase was implemented. At present, Shanghai Telecom’s optical fiber coverage rate exceeds 99%, the optical network coverage capacity exceeds 9 million, and the average access rate of household users reaches 71.7 trillion.

While laying a solid "cornerstone" of broadband, Shanghai Telecom also shares the information dividend with users through "speeding up broadband" and "doubling the age of the network". Since 2011, a total of seven "big speed increases" have been implemented, with more than 3 million users sharing the "big broadband bonus" and speeding up broadband for free. Up to now, Shanghai Telecom’s broadband unit price per megabit is 1.40 yuan, down 8.1% from the end of 2016.

Quietly change the life and work of citizens.

ISDN, all-fiber access, 100G, 1000 Gigabit … It is these seemingly boring technical terms and numbers that are constantly evolving and upgrading, which have quietly changed the lives and work of ordinary citizens in the past 20 years. In this regard, Mr. Ma, who works as an investment analyst in Huatai Securities, has a deep understanding.

"Do you want to ask me how I feel after upgrading Gigabit? In one word,’ cool’! " According to the "securities man", after upgrading the Gigabit optical network, his resource download speed is changed to "seconds": a 2G HD movie takes only 16 seconds to complete the download; 150 high-definition photos, it takes only 1.2 seconds to upload or download. He told reporters that he is engaged in quantitative trading of securities and is very sensitive to network speed. Even an error of 0.1 second may be related to the profit and loss of millions of yuan. His main research field is to capture market opportunities in real time through computers, quantify fund management, and achieve stable and profitable results through a large number of short-term transactions according to the "product theory" model. "Because quantitative trading requires very high speed and reliability of the network, my previous work can only be carried out with the help of the company’s dedicated lines. If you use the same mathematical model to trade at home, the originally profitable transaction may become a loss. With the arrival of Gigabit optical network, even if I take a vacation at home in the future, it will not affect my work any more. "

For users like Mr. Ma, Gigabit optical network has opened a new window for their life and work. For Shanghai Telecom, the measures of "speeding up and reducing fees" that have been continuously increased in recent years have not only optimized and upgraded the energy level of urban network infrastructure, but also laid a solid foundation for enterprises to realize transformation and upgrading, become a "leading integrated intelligent information service operator" and realize network intelligence, business ecology and operational intelligence.

Cloud project online to improve government efficiency

In March this year, Shanghai Telecom successfully won the bid for the government cloud project in Shanghai, providing a package of services from computer room infrastructure, network, cloud-based platform, a complete set of government cloud security and operation and maintenance service system, and application system migration. As of July 30th, Shanghai government cloud Project has successfully launched five commissions and nine business systems, including Shanghai comprehensive supervision system and Shanghai public credit information platform. Government cloud project greatly improved the online efficiency of government information system, shortened the time limit of government information system construction, reduced the operating cost, and improved the security and reliability of the system.

In caohejing Development Zone, Shanghai Telecom undertakes the pilot promotion of the National Development and Reform Commission’s dual-innovation demonstration project, and the new generation of cloud network convergence service has been put into operation, and has signed contracts with more than 20 science and technology parks. Taking caohejing Science and Technology Oasis Venture Park as an example, according to the needs of different users, Shanghai Telecom has created a creative space access resource model based on telecom LSN network, and provided value-added services including cloud hosting, cloud storage, cloud desktop, office Saas application, information security and network monitoring to resident customers … IT is convenient for space managers and small and micro start-ups to quickly build an IT environment, and at the same time, it eliminates the tedious affairs of hardware equipment procurement and maintenance, and the corresponding IT service cost is obviously reduced.

The reporter was informed that this year, Shanghai Telecom will invest more than 3 billion yuan in gigabit broadband construction, and plans to complete gigabit broadband access in more than 5,000 communities before the end of the year, and 60% of residential communities will achieve gigabit coverage. By next year, gigabit access will "jump one level"-users will exceed one million, the average access bandwidth will reach 280 megabytes, and the download rate perceived by home users will exceed 100 megabytes per second. By then, Shanghai will become the first city in the world to achieve full coverage of Gigabit broadband, and establish the "new national standard" of urban optical network with "100 Mbps start and Gigabit mainstream" in one fell swoop. (Reporter Zhu Wei)

Research Group of People’s Forum: Xinyu Exploration of "Seeing a Doctor at Home"

  Medical and health services are directly related to people’s health. Only by constantly providing better medical and health services for the people can we better meet the health needs of the people.

  General Secretary of the Supreme Leader has always attached great importance to improving people’s health and well-being. He pointed out that "it is necessary to push the focus of medical and health work down, the medical and health resources sink, promote the equalization of basic public services in urban and rural areas, provide the masses with safe, effective, convenient and cheap public health and basic medical services, and truly solve the problem of difficult and expensive medical treatment for grassroots people." He also stressed, "‘ Fourteenth Five-Year Plan ’ During the period, we must adhere to the people first and life first, continue to deepen the reform of the medical and health system, increase medical resources, optimize the regional urban and rural layout, and ensure that serious diseases do not leave the province, general diseases are solved in cities and counties, and daily diseases are solved at the grassroots level, providing reliable protection for people’s health. "

  We have noticed that "promoting the expansion of high-quality medical resources and regional balanced layout" has been mentioned many times, which is an important measure to alleviate the problem of "difficult medical treatment" for ordinary people. Following Report to the 20th CPC National Congress’s request to join the Party, the Central Economic Work Conference held at the end of last year pointed out that social policies should stick to the bottom line of people’s livelihood, in which focusing on the medical field proposed to "promote the expansion and sinking of high-quality medical resources and the balanced regional distribution". This year’s government work report once again proposes to promote the expansion and sinking of high-quality medical resources and the balanced regional layout.

  So, how to promote the regional balanced distribution of high-quality medical resources? How to improve the ability of primary medical and health services? How to make ordinary people enjoy quality medical services at their doorsteps? With these questions, the research team of People’s Forum recently walked into Xinyu, Jiangxi Province, a "medical reform demonstration city", to see how the local area delivered high-quality medical resources to the doorstep of ordinary people through "sharing".

  Let technology run more and let people run less errands.

  In August 2017, Xinyu City, Jiangxi Province was listed as a national demonstration city for comprehensive reform of public hospitals. Since the demonstration, the local authorities have boldly explored and tried in combination with the actual situation, and accumulated a series of useful experiences and practices in institutional mechanism reform, grading diagnosis and treatment system construction, and enhancing the people’s sense of gain, so that the people can afford to see the disease and see it well, realizing "technology is improved, services are improved, resources are sinking, and costs are reduced", and the people have really benefited.

  Focusing on the topic of "how to optimize medical services and make it more convenient for the masses to see a doctor", the local authorities have closely followed the new requirements of deepening medical reform, changed their thinking, emphasized innovation and excellent management in response to the problems strongly reflected by the masses, and formulated a series of new prescriptions to promote the sharing of resources among the three levels of medical institutions in cities, counties and townships and improve the medical experience of the masses.

  In order to make patients run less errands, Xinyu People’s Hospital and Fenyi County People’s Hospital have set up remote consultation centers to connect with well-known domestic hospitals, so that patients can enjoy the diagnosis and treatment services of experts from well-known domestic hospitals without leaving the city.

  "It’s much more convenient to see a doctor now. I used to want to go to a big city for examination first, or ask experts from higher hospitals to come over for consultation. It’s troublesome and expensive to ask for help. Now I can get results directly in the county by seeing a doctor remotely." Mr. Yuan just accompanied his father to finish the inspection and was very excited to see the online consultation of experts in Beijing 301 Hospital. "It is very convenient to enjoy the expert service in Beijing at home."

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  Xinyu People’s Hospital-Fenyi People’s Hospital-Beijing Imaging Center discuss cases online to solve primary medical problems.

  The research team of People’s Forum learned that Fenyi County has also established interconnected triage terminals in three hospitals directly under the county and 13 township health centers, realizing the remote consultation of the whole county, so that some grassroots patients with unknown diagnosis, difficult treatment and high surgical risk in the county can enjoy better medical services in real time at the "doorstep". At present, the system has provided remote consultation service for nearly 100 patients.

  In order to solve the problems of weak service capacity and large service volume of primary medical institutions, Xinyu City launched the key livelihood project "Smart Medical Assistance" in 2021. This project provides disease diagnosis suggestions for grassroots doctors through the mode of man-machine collaboration, which can be said to benefit both patients and doctors. Among them, the quality control audit system can realize real-time supervision. When the diagnosis is inconsistent or critical cases are encountered, it will be automatically submitted to the team of doctors in hospitals above the second level for review, and the superior doctors will give feedback after further diagnosis, creating a closed loop of primary diagnosis and treatment services.

  From October, 2021 to February, 2023, the "Smart Medical Assistance" intelligent auxiliary diagnosis system handled a total of 2.784 million medical records, and provided artificial intelligence auxiliary diagnosis for a total of 6.96 million times, and the standardized rate of electronic medical records increased to 98%.

  Faced with the uneven distribution of medical resources and the high cost of medical treatment for the people, Xinyu City has made great efforts to do a good job of "sharing" to promote the effective integration of resources and realize the equalization of medical services. Through the establishment of two sharing centers of medical imaging and medical examination in the city, the "two-way" transmission and sharing of image information is realized, which brings great convenience to patients. For example, the "Yimaiyun" platform of Xinyu Yimai Sunshine Medical Imaging Center began to provide digital "cloud film" services for patients in 2019, and the waiting time for CT was shortened from 1-3 days to half a day.

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  Xinyu Medical Image Sharing Center People’s Forum Network Zhong Chao photo

  According to the relevant person in charge of Xinyu Health and Health Commission, through the function of cloud service platform, any medical institution in the region can access the image information on the cloud service platform according to the requirements of patients, and implement mutual recognition of results, effectively avoiding repeated inspections, allowing patients to check less, run less errands and save more money.

  In 2023, Xinyu officially launched the "internet plus Nursing Service" pilot project, adopting the mode of "online application and offline service" to extend the nursing service to patients’ homes. After the implementation of the pilot project, the elderly, infants and parturients who are inconvenient to go out can enjoy professional and high-quality nursing services at home, meeting the diverse and multi-level health needs of the masses.

  A series of warm-hearted measures have guarded the health of the people and realized that "minor illnesses do not run errands, but serious illnesses have to rely on".

  Wu Huaiyou, a member of the research group of People’s Forum and dean of the Marxist College of Jiangxi Normal University, pointed out that Xinyu’s medical reform adheres to the people first and the problem orientation, and has achieved good results, realizing the transformation from treating diseases as the center to people’s health as the center.

  Medical resources sink and people’s happiness rises.

  Only when high-quality medical resources really sink to the masses and everyone can share a healthy life will the happiness of ordinary people be improved.

  In Xinyu City, a series of measures to promote the shift of the focus of medical and health work and the sinking of high-quality resources have brought about changes that everyone can feel, making the results of medical reform really warm thousands of families.

  "Xiaokang Clinic" is a vivid portrayal of Xinyu’s efforts to weave a well-knit rural health service network. According to the principle of "one administrative village and one clinic", 381 standardized Xiaokang clinics have been built in the local area, and more than 400,000 farmers can easily seek medical treatment at their doorsteps.

  General Secretary of the Supreme Leader pointed out that there is a shortage of medical resources in rural areas, and it is necessary to balance medical resources by remote consultation, so that ordinary people can enjoy quality medical services at their doorstep. In Xiaokang Clinic, computers are all connected with Xinyu National Health Information Integrated Management System, which has realized the functions of remote medical consultation and one-stop medical insurance reimbursement, and has been praised by local people.

  "In the past, when I was unwell, I could only ask people to buy some medicine casually. Now I can find a doctor without going out of the village." Gushan Village, Dongcun Township, Fenyi County, Xinyu City, is far from the township health center, so it was inconvenient for villagers to see a doctor before. After the completion of Xiaokang clinic, villagers don’t have to worry about seeing a doctor.

  Rural doctors are an important part of China’s medical and health talents. How to make them stay in the countryside? Village doctors in Xiaokang Clinic implement "village employment", adopt an integrated management method, and coordinate financial funds at all levels to give subsidies to rural doctors to ensure that their monthly income is not less than 3,000 yuan. The city has handled endowment insurance for 716 rural doctors, which has solved their worries. In addition, we also pay attention to building a reserve talent team in Xiaokang clinic, so that rural medical talents can continue to file. Nowadays, the doctors in Xiaokang Clinic have become the health "guardians" of rural people.

  Counterpart support between urban and rural areas is another measure of Xinyu city to improve people’s sense of health acquisition. In order to further strengthen the ability of primary medical service and the level of diagnosis and treatment, in recent years, Xinyu City has made solid counterpart support between urban and rural areas, and selected experts with strong professional ability and rich experience from county-level hospitals to be stationed in township hospitals in turn for a long time to carry out diagnosis and treatment services and technical guidance.

  The research team of People’s Forum learned in Fenyi County, Xinyu City that 142 experts from county-level hospitals in this county went to 13 township health centers for counterpart support, and carried out 10,930 total diagnosis and treatment, 315 academic lectures, 751 teaching rounds, 65 operations and 208 consultations on difficult cases in primary health centers, and popularized new technologies such as heat-sensitive moxibustion, thoracic puncture and standardized diagnosis and treatment of Helicobacter pylori. In 2022, the number of referrals from township hospitals to county hospitals decreased by 52.1% compared with 2019, and the medical service capacity of township hospitals was effectively improved.

  While expert resources are sinking, grassroots doctors are also trying to "float".

  In order to further improve the service ability of primary doctors, several categories of local personnel, such as township general practitioners, backbone doctors, backbone nurses, managers and backbone rural doctors, were selected to focus on strengthening training, conducting online and offline studies simultaneously, and organizing personnel to observe and study in the Municipal People’s Hospital to improve their diagnosis and treatment level.

  In 2022, the proportion of diagnosis and treatment in primary medical institutions in the city reached 51.15%. Gold cups and silver cups are not as good as the reputation of ordinary people. Leaving common diseases and frequently-occurring diseases in primary medical institutions and solving them well, so that the masses can get satisfactory medical services nearby, can truly facilitate the masses and continuously improve their happiness.

  Huang Erdan, a member of the research group of People’s Forum and director of the Hospital Management Research Office of National Health Commission Health Development Research Center, pointed out that Xinyu model is a concrete practice to implement the requirement of "promoting the expansion of high-quality medical resources and balanced regional distribution" put forward by Report to the 20th CPC National Congress of the Party, and hopes that there will be more innovations in institutional mechanisms and informatization in the future.

  According to the experts of the People’s Forum Research Group, the construction of county medical community is one of the main highlights of Xinyu model. "County medical community construction pays attention to resources ‘ Share ’ It has effectively alleviated the problem of difficult and expensive medical treatment for ordinary people, reduced the burden on the masses, and given grassroots people the opportunity to enjoy better medical services. " Tang Renwu, a member of the People’s Forum Research Group and dean of the Government Management Research Institute of Beijing Normal University, said.

  People’s health is the most important indicator of modernization and the foundation of people’s happy life. Xinyu city takes better meeting people’s health needs as its first goal, and has achieved a big breakthrough with small incision, becoming a pioneer in medical reform in the new era. In the future, we expect Xinyu City to show new achievements and write a new chapter, so that the reform dividend will benefit the grassroots more fairly and raise the health and well-being of the people to a new level. (Author: People’s Forum Research Group: Wang Zhuoyi Qu Tongyu)

New drama | "Double Exploration": Film texture creates an aesthetic breakthrough in domestic online drama

Produced by Shanghai Tencent Penguin Film and Television Culture Communication Co., Ltd. and Beijing Quku Film and Television Media Co., Ltd., Wuxi Quku was jointly produced by Yunyun Film and Television Media Co., Ltd. and Yaolai Film and Television Culture Media Co., Ltd., supervised by Duan Long, jointly directed by Fei Yuzhu and Chen Zhoufei, starring Duan Long and Dapeng, especially starring Zeng Mei Hui Zi, and starring Zheng Chuyi, Zhang Guoqiang, Xing Jiadong and Vivienne Liu, the online drama "Double Detective" was recently held in Beijing. The audience took the lead in following the footsteps of the people in the play and returned to the frozen northeastern border town in the early 1990s. Under the impact of extremely audio-visual images, they felt the rough and realistic film texture and witnessed the complexity of human nature and the power of justice in the snowy field.

Breakthrough and innovation in creating aesthetics of domestic online drama

"Double Detective" tells the story that Li Huiyan (played by Duan Long), a criminal policeman in Beijing, came to Shuangta, a small town in northeast China, because of a kidnapping case. By coincidence, he met with an undertaker (played by Dapeng) who came to find out the truth about his father’s murder. The two were accidentally involved in a story that spanned 30 years. Night closes and day covers. In a frozen city standing in the north, the whole play takes twelve days and nights to reveal a secret about human nature to the audience.

At first glance, the northeast border town of ice and snow is full of bleak things: the gray sky, knee-deep snow, dry branches trembling in the cold wind, speeding cars on the national highway, Li Huiyan’s confrontation and travel around the snowfield, towering watchtowers, mysterious ancient Chinese characters, and the title of "Double Detective" has taken the lead, bringing the audience back to the Twin Towers of the Northeast town in the 1990s with a chilling atmosphere with regional characteristics.

"Double Detective" adopts a contrasting color scheme, with white snow, black buildings, land and shadows, bright red blood and flame making the visual presentation extremely impactful; At the same time, the outline of life in the city is particularly delicate. The 28 th bicycle, phonograph film, low and shabby houses in old Beijing, and small restaurants with simple environment are full of life fireworks. The delicate lens language makes Double Detective, as a network drama with criminal investigation theme, have the texture of a film, and the audio-visual aesthetics has reached a new level, which also brings the audience a brand-new audio-visual experience of watching drama on the big screen with mobile phones.

The strength of the original team of the gold medal filmmaker is assembled.

As the production company of this drama, Fun Cool Film and Television takes "artisan spirit" as the core and quality as the guarantee, and develops high-quality crime suspense movies and high-level online drama projects. The plot setting is meticulous, the main creative role is broken, and the production team is also top-notch. Together, they create ingenuity to escort. Duan Long, the winner of the film, is the chief producer, and Xiao Gancao, the chief producer, once worked as the producer and planner of the films "Blizzard Coming" and "White Fireworks" and other suspense crimes. The two "lineages" of the production team are rich in details.

This time, "Double Detective" started the original production team of the film "Blizzard is Coming" to protect the texture of the drama. The photography director Cai Tao won the Best Documentary at Busan International Film Festival and the Best Photography Award at China Documentary Academy for his film "Twenty-two". The shooting style is self-contained, and the technique is mature and creative. Lu Dong, the artistic director, was once the production designer of the films Auld Lang Syne, Lonely Lost, I 11, chongqing blues and Hoh Xil, and his works were unanimously recognized and praised by the industry in terms of overall aesthetics. Li Hua, who once served as the styling director of the films The Party at South Station, Moses on the Plain, mountains may depart, and Suddenly Cracked and Silent, can also be said to be tailor-made in the styling design of this drama. Double Exploration is her second collaboration with Duan Long, and this time the whole crew went to the deep mountains and snowy forests in the northeast, and the styling should "meet" such an environment. The creative team of "Double Detective" arranged the shooting schedule with the meticulous degree of the film. According to director Chen Zhoufei, the 10-day episode schedule gave the creative team enough time to polish each shot. At the scene of the film viewing, director Fei Yuzhu further explained, "In order to ensure the true and grounded documentary style of Double Detective, 90% of the whole drama was filmed with hand-held photography, emphasizing a sense of sight. “

Double-line parallel series figure group image

Double Exploration adopts a parallel narrative structure. Interpol Li Huiyan came to the Twin Towers from Beijing to trace the disappearance of a female student, journey to the south; The undertaker traveled to the Twin Towers alone to investigate the truth of his father’s death; Two strangers meet again, and two seemingly unrelated cases have some kind of link because of the mysterious "inscription". The mysterious man hiding in the dark is waiting for his "medicine", and the charming KTV proprietress tries her best to deal with it. At the film festival, producer and starring Duan Long explained the origin of the title of Double Detective, bluntly saying that "naming the work is a process of racking their brains for the creators, and double detective also has multiple meanings, which are not only two people exploring cases and two clues, but also an extension of the name of Twin Towers. “

In just three episodes, "Double Detective" closely arranged scattered clues, at the same time, it made Beijing have contact with the two cities of Twin Towers, and at the same time, it made Li Huiyan, Zhou You, Wu Jina, Bai Shizhou and other characters come alive quickly. When the media here recognized that Fan Xiaoyuan, a missing female student, was actually with Bai Shizhou, the murderer who killed her father, and the little girl regarded him as the only reliance, she could almost hear the pumping and comments from the seats. How to define people’s good and evil, and how to achieve justice, has firmly hung the appetite of the media present here.

Go all out to achieve type breakthrough

"Double Detective" has been highly anticipated since it started shooting. For the creative team, the shooting process was hard and unforgettable. The new identity of producer makes Duan Long pay attention to his own performance and concentrate on the overall drama quality. At the same time, he compared filming to "the process of realizing dreams", and all the creative workers went all out to hope to be "closer to their dreams".

Wherever the lens goes, it is covered with white snow. In addition, the complexity of the case spanning 30 years, the cruelty of the means, the physical coldness and the inner chill have made Double Detective form a unique aesthetic feature. "Cold" has become a distinctive label, and it has also brought greater difficulties to the filming team. Chen Ying, the producer of the drama, recalled that Yanji, where it will snow heavily in winter, was chosen as the scene in order to realize the insistence of the creators of Double Detective on documentary aesthetic style. Although the climate is extremely cold and harsh, this creation made her see the strength of the team and feel the cohesion.

In the production special of live broadcast, the main creative team tried to show the best effect for each shot, "lively" and "with traces of life", and struggled repeatedly in the ice and snow. Everyone hoped to achieve a genre breakthrough through this work. Producer wei li said that it was once his dream to be a criminal police officer, and Double Detective tells the story of police officers who are brave in difficulties and hardships to catch the murderer and seek the truth under extremely harsh conditions. "Making movies is like dreaming, and Double Detective has also fulfilled my dream to some extent".

On September 9th, Tencent video was broadcast exclusively on the whole network, and two episodes were updated every Thursday, Friday, Saturday and 20: 00. Members watched first, and VIP members updated six episodes on the day of launch. From 20: 00 on September 11th, members enjoyed the privilege of advanced on-demand viewing. "The strange case of the border area is a nirvana of human nature, and there is no false hair in the pursuit of a thousand miles" invites you to "explore" it together!

Media Focus | These kinds of medical treatment methods are more convenient than getting together in hospitals! Urgent reminder of influenza high season

  The National Health and Wellness Commission guides all localities to strengthen overall planning, implement the graded diagnosis and treatment system, give full play to the role of medical associations, strengthen technical guidance to primary medical and health institutions, and improve the diagnosis and treatment ability of general infections and the efficiency of severe identification and referral. At the same time, it guides all localities to publish the information of medical institutions that can provide pediatric diagnosis and treatment services in the region, so as to facilitate the nearest medical treatment. Experts pointed out that large hospitals are crowded with people and have a long waiting time, and the risk of cross-infection is high. It is suggested that children with mild symptoms should first go to primary medical and health institutions and pediatrics of general hospitals. After seeing a doctor in a children’s specialist hospital, they can also be referred to primary medical institutions for follow-up treatment or home treatment through medical associations.

  According to the outpatient data of Beijing Children’s Hospital and Pediatric Research Institute, the epidemic intensity of mycoplasma pneumoniae has dropped to the fourth place among children’s respiratory infectious diseases, and the top three are influenza, adenovirus and respiratory syncytial virus.Zhao Chengsong, vice president of Beijing Children’s Hospital affiliated to Capital Medical UniversityIntroduction: "At present, influenza, respiratory syncytial virus, adenovirus and mycoplasma pneumoniae are the main infections, and A stream and B stream account for a relatively high proportion."

  Do children need to go to the hospital immediately for fever and cough? Do respiratory infectious diseases need intravenous infusion treatment? Under what circumstances can I choose to see a doctor online in an Internet hospital?

  Influenza or mycoplasma, how do parents judge?

  Qin Qiang, Chief Physician, Department of Respiratory Medicine, Beijing Children’s HospitalIntroduction,Mycoplasma pneumoniaThe peak onset age is generally children over five years old or school age. Once infected, there will be obvious high fever, accompanied by irritating dry cough. Doctors often can’t hear the typical respiratory signs such as dry rales and wet rales. If such children have a fever for more than 5 days, the effect of early treatment is not good. When taking a chest X-ray, they will find a lung lesion.

  The main popular ones at presentInfluenza virus infectionThe early symptom is sudden high fever, often accompanied by systemic symptoms. Some older children will complain of headache or muscle and joint pain, while younger children may not be able to express it, usually because their mental state is different from before. Little babies may be listless, not nursing well, or even moving less.

  bacterial contaminationThere is nothing special at the beginning, but the body temperature will rise slowly. When the infection reaches a certain level, it is difficult to control the body temperature, and it is difficult for ordinary antipyretics to drop to normal. Bacterial infection is a wasting disease.

  In addition, adenovirus, rhinovirus, parainfluenza virus and other viruses are also common pathogens in respiratory tract infections. There are no specific therapeutic drugs for these viral infections, and the main thing is to observe the changes of the disease and treat the symptoms. There are many types of adenovirus, among which only some types of infection may cause severe adenovirus pneumonia in children under two years old. The symptoms are persistent high fever, which is often not relieved after general treatment, accompanied by obvious changes in the respiratory system, such as breathing difficulty, obvious cough and wheezing, and even mental changes. Some older children may be positive for adenovirus. At this time, if there is no obvious lower respiratory tract infection, they can be treated at home.

  The child has a fever with a cough. Must he go to the hospital at once?

  Children with fever or fever with cough symptoms should be treated according to their age:

  Parents are advised to take their children to see a doctor in time if they have obvious fever in younger babies, especially those within 3 months.

  Older children and children above school age are advised to observe at home and use some symptomatic drugs if they have high fever with mild respiratory symptoms and no other systemic symptoms. If the child continues to have high fever for 3 to 5 days or accompanied by obvious respiratory symptoms, parents are advised to take the child to see a doctor in time.

  The vast majority of children with respiratory tract infection have a good prognosis. Viral infection usually has a course of 3 to 5 days. During the treatment, parents don’t need to be overly anxious and don’t go to the doctor repeatedly in a short time, so as not to cause cross infection, which is not conducive to the recovery of children.

  Does the child have a fever and need intravenous injection?

  The course of viral infection is usually 3-5 days, and most of these diseases do not need intravenous infusion.

  Zhao Chengsong, Vice President of Beijing Children’s HospitalParents must pay attention to the fact that not all children with respiratory infections need infusion. For example, the flu can be treated with drugs, and the drugs for treating the flu are very accessible. Parents can go to community hospitals, secondary hospitals and tertiary hospitals with pediatric qualifications near their homes without being too anxious. "

  Pediatrician: Internet medical care is more convenient.

  Zhao Chengsong, Vice President of Beijing Children’s HospitalInternet diagnosis and treatment is a good supplement to offline medical care, especially in the evening, office workers can use their time after work to accompany their children for online consultation, which can greatly improve the efficiency of medical treatment. Zhao Chengsong said, "For example, if a child can see improvement after taking medicine, he has already been examined and tested in a nearby hospital, and wants to continue to open some self-made medicines in children’s hospitals. These can be treated through Internet hospitals. It is not recommended that parents come to children’s hospitals and children’s research institutes when they have a fever. Respiratory pathogens are prone to cross-infection in a concentrated and closed environment. The more concentrated and closed the space, the easier it is to cross-infect. "

  Zhao Chengsong, Vice President of Beijing Children’s HospitalIntroduction: "Parents who are usually busy at work can log in to the service number of Beijing Children’s Hospital or the APP of Beijing Children’s Hospital at night to see their children through the Internet. Parents are worried about their children’s new symptoms ‘ No idea ’ When the medicine is finished, or when it needs to be prescribed again, it can be solved on the Internet, especially when it is necessary to open a self-made preparation in a children’s hospital. The Internet is very convenient. "

  At present, 150 secondary and tertiary medical institutions and 250 community health service centers in this city can provide pediatric diagnosis and treatment services. In addition, 242 hospitals in this city, including children’s hospitals, can provide Internet diagnosis and treatment services.

  Source: Beijing Radio and Television Station, National Health and Wellness Commission

  Editor: Xu Zifeng

Expert of Chinese Academy of Social Sciences: The conflict between Russia and Ukraine may cause the supply chain of industrial chain to break, and sanctions are a double-edged sword.

When Russia and Ukraine went to war, the United States and other countries announced financial sanctions against Russia, including kicking some Russian banks out of the SWIFT international settlement system.

Georgieva, managing director of the International Monetary Fund (IMF), said on February 25th that the situation in Ukraine has brought great economic risks to the region and the world, and the IMF is evaluating its potential impact and is ready to provide support to IMF members.

Why does "kicking out the SWIFT system" become an important game point in the financial war? How much deterrence does this have for Russia? What preparations has Russia made since 2014? What impact does this conflict have on Russia and the global economy?

Dr. Zhong Feiteng, director and researcher of the Research Office of Great Power Relations of China Academy of Social Sciences, has been devoted to the study of international political and economic order for a long time. The Paper interviewed Zhong Feiteng on relevant hot issues.

The Paper: Many countries in Europe and America have imposed sanctions on Russia, and many "heavy punches" have been made. Does Russia need to be afraid?

Zhong Feiteng:Western countries’ sanctions against Russia did not start from this Russian-Ukrainian conflict. In 2014, Russia had a conflict with Ukraine because of the Crimea issue. Russia was sanctioned and suffered some losses. But sanctions are actually a double-edged sword.

First, in the short term, the EU will suffer great losses due to sanctions against Russia. Second, there is no doubt that Russia will suffer as a result of financial sanctions imposed by many countries in the United States and Europe. Third, Russia and Ukraine are major exporters of agricultural products in the world, and Russia is also a major exporter of mineral resources and oil and gas. Energy and agriculture are very fragile commodities under the impact of COVID-19 epidemic, and they are already in the cycle of rising prices. Both oil and natural gas account for more than 10% of Russia’s global energy supply and demand map. Once the supply is interrupted, it will have a great impact on the global energy market, which will further promote the rise of commodity prices, which is also unfavorable to many developing countries under the impact of COVID-19 epidemic.

However, the sanctions are still in the supplementary stage, and even if the direct losses of Russia are estimated, it will take some time, not to mention the indirect losses and the subsequent losses brought by market confidence.

The Paper: If the conflict between Russia and Ukraine further evolves, will its negative economic impact spread to the whole world?

Zhong Feiteng:Whether it will evolve to this step depends on whether Europe can bear it and whether Russia will end the war quickly. Now Europe is still in winter, and if Europeans leave Russia’s energy supply, some families may freeze to death or frostbite. Many heating systems in Europe burn natural gas, and more than 50% of its natural gas comes from Russian pipeline natural gas. There is a term called "energy poverty", which means that some European families can’t afford expensive energy, so the indoor temperature after heating can’t meet the requirement of 18 degrees Celsius, which is a great challenge to the aging European society. Once Russia immediately cuts off pipeline transportation, insufficient heating will obviously pose a challenge to Europe and may aggravate energy poverty in Europe. This may also be one of the important reasons why Putin chose to send troops to Ukraine before the end of the European winter.

The Paper: Some analysts believe that the COVID-19 epidemic and the conflict between Russia and Ukraine continue to intensify, which may bring stagflation risks to the global economy. What do you think?

Zhong Feiteng:Before the Russian military attack on 24th, the World Development Report 2022 released by the World Bank showed that in developing countries, the risk of financial fragility caused by COVID-19 crisis and opaque debt was increasing, and inflation and rising interest rates also brought more challenges to economic recovery. Even if the conflict between Russia and Ukraine ends soon on the military level, in terms of economic diplomacy, because of its important influence on American hegemony and its international prestige, although the United States says it will not send troops, its sanctions against Russia will be fast and large.

Russia and Ukraine are important suppliers of raw materials. Due to the war, it may be difficult to deliver and harvest these raw materials, which will have a certain impact on the corresponding industrial chain. Europe is actively promoting the clean energy transformation plan, and attaches great importance to the impact of climate change on the economy. The Russian-Ukrainian war will penetrate into the middle and lower reaches of product manufacturing, including product supply and price changes, by affecting energy prices and raw material supply. The deterioration of the security situation will eventually be reflected in the prices of related products, so the war is undoubtedly worse for the European industrial adjustment under the influence of the epidemic.

The Paper: Is the impact on developed countries not as great as that on developing countries?

Zhong Feiteng:In the long run, Russia, as a major supplier of energy, will be sanctioned by the West, and many futures transactions involving oil or natural gas, as well as long-term energy contracts signed with some European countries, may not be delivered, which will definitely aggravate the turmoil in the energy market. Under the US dollar system, commodities are closely related to the trend of the US dollar, and are easily influenced by the US dollar exchange rate and the Federal Reserve’s monetary policy. In history, the fluctuation of commodity prices is much greater than that of manufactured goods. The fluctuation of commodity prices will affect the balance of payments of energy exporting countries and some importing countries, and then affect the fiscal expenditure of the whole year, affecting the progress of various long-term projects.

Since Russia and Ukraine are both important grain exporting countries in the world, especially Ukraine’s soybeans and rapeseed oil occupy a large share in the global market, the war will inevitably affect the planting, harvesting and trade of agricultural products, and the global food security will also be affected to some extent. From an economic point of view, food expenditure accounts for a relatively high proportion in the expenditure of low-and middle-income groups, while the proportion of food expenditure in the consumption of rich countries or rich people is actually very low. Therefore, the rise in food prices will definitely have the greatest impact on the poor, and many developing countries are poor countries. This is the first reason why wars, conflicts and the deterioration of the world economic situation are unfavorable to developing countries.

Second, the financial market turmoil has intensified, and the debts of many countries may not be repaid after maturity. In the case of a military conflict, the search for a safer market for funds may, in a high probability, lead to the accelerated flow of funds from some developing countries to the United States, which will not only lead to a greater shortage of funds in developing countries that originally lacked capital, but also lead to debt crises and economic crises in individual developing countries.

Therefore, the occurrence of a major conflict is definitely unfavorable to developing countries.

The Paper: There are some judgments that regard this Russian-Ukrainian conflict as the biggest geopolitical conflict in recent 20 years. Do you agree?

Zhong Feiteng:You could say that. I think the impact of this conflict between Russia and Ukraine may be greater than that of "911", because it involves the European security architecture that once shaped the cold war pattern and the security situation after the cold war. One of Putin’s goals is to reshape the European security framework. In the past 20 years, NATO has carried out five rounds of eastward expansion.

If Ukraine is included in NATO, NATO’s security forces will develop to Russia’s European border areas. Russia’s sending troops to Ukraine means that the two strategic forces of Russia and Europe are undergoing drastic adjustment more than 30 years after the disintegration of the Soviet Union. It must be a very important event, which has a great impact on the international order in Europe after World War II or after the Cold War, and may also have a great impact on the international order in the Asia-Pacific region.

Under such a pattern, the economic power of Europe will also change greatly, because this conflict will lead to the rupture of the industrial chain supply chain.

Online shopping methods and business hours of major supermarkets in Rizhao are announced

In order to reduce the number of people going in and out of supermarkets and other crowded places, cut off the route of virus transmission, and resolutely curb the spread of the epidemic, the Municipal Bureau of Commerce organized online and offline circulation enterprises such as local life service e-commerce platforms and large supermarkets to innovate their business models on the basis of guiding supermarkets and wholesale markets to do a good job in vegetable community distribution services in the early stage, so as to adapt to consumers’ convenient and customized shopping needs, and promote the business of "online shopping and contactless distribution" to ensure the safety of epidemic prevention and control in commercial circulation enterprises.

In order to better guide everyone

Purchase necessities through online ordering,

Now the major business circulation enterprises

The online shopping guide for daily necessities is sorted out.

For your reference.

Wanda Plaza

Rizhao Wanda has a total of 228 stores. At present, except for some entertainment, education and catering brands, 174 stores have resumed business. Identify the picture below through the mobile phone WeChat, and you can go online shopping in wanda plaza.

WeChat mini program

Ribai group

Search and pay attention to WeChat official account, the "Daily Hundred Excellent Products" through mobile phone WeChat, click on the "Daily Hundred Home" section in the lower left corner, and click to enter. Customers can place an order on the online shopping platform of Daily Hundred Home to buy the goods they need.

The Ginza Mall

Enter the Meituan Takeaway APP to search for "Ginza Shopping Mall Rizhao Plaza Store" or scan the QR code to directly enter the store for purchase.

WeChat mini program

Are you hungry? Search for "Ginza Shopping Mall Rizhao Plaza Store" or scan the QR code to place an order directly online.

Are you hungry?

Ginza daojia

WeChat mini program

Wechat applet, Meituan, are you hungry?

RT-Mart

Search for the "Taoxianda" section through the "Mobile Taobao" APP, and enter the online shopping platform of RT Mart Supermarket. Customers can place orders online to purchase the goods they need, and the online platform will open the next day’s order reservation at 20: 00 every day. Within five kilometers of the delivery range, the delivery staff will conduct "contactless delivery" according to the delivery location selected by the customers, which will be delivered within one hour at the earliest.

Taobao "Taoxianda"

Liqun group

1. Liqun Group Rizhao ruitai New District Supermarket

Search and pay attention to "Liqun Group Rizhao ruitai New District Supermarket" WeChat official account through mobile phone WeChat, and click on the "Liqun Online Merchant" section in the middle. The mobile phone will display nearby Liqun stores (Rizhao New District Supermarket) according to the positioning, and click on "Liqun Online Merchant". Customers can place orders online on Liqun Online Shopping Platform to buy the goods they need.

2. Liqun Group Rizhao ruitai Mall

Search and pay attention to "Liqun Online Merchant" WeChat official account through mobile phone WeChat, click on the "Go Shopping" section in the lower left corner, and the mobile phone will click "Enjoy the discount when entering the store" according to the positioning display of nearby Liqun Store (Rizhao ruitai), so that customers can place an order online on Liqun Online Shopping Platform to purchase the goods they need, and deliver them to their homes without contact within 10 kilometers of shopping in 96 yuan!

Lingyun group

Scan the code directly to enter the "Lingyun micro-purchase" applet. Entering the WeChat shopping platform of Rizhao Lingyun Group, home appliances, fresh food, fruits and daily necessities are all available.

WeChat mini program

Scan code to pay attention to "Rizhao Lingyun Industry and Trade" WeChat official account, and enter the "Lingyun Micro Purchase" mall through the bottom menu.

WeChat official accounts

Lingyun household appliances weixin shopping mall

Rizhao fudu shopping plaza

Search for "Fudu Shopping Plaza Flagship Store" directly through the mobile phone Meituan, and enter the store to place an order for purchase.

Jialejia Wulian branch

Note: Due to the needs of the epidemic, the commodities currently on the shelves are mainly people’s livelihood commodities, which can meet the basic needs of life and will be gradually improved in the future.

Online ordering time is 9: 00-18: 00. Now, you only need to use WeChat applet/Meituan Takeaway app/ Meituan to search Jialejia for shopping! ! !

Within four kilometers of the physical store, you place an order and we deliver it to your door, so you can lie at home without going out shopping in the future.

Zhengji Times Square

1. Enter the mobile phone WeChat recognition picture into the "Zhengji Optimization Plus+" applet for purchase.

2. You can also scan or identify the QR code below by WeChat, pay attention to WeChat official account in Zhengji Times Square, enter WeChat official account and click Zhengji Preferred to enter the purchase.

Business hours of supermarkets in urban areas

Let Farmers Share the Information Dividend —— Summary of China’s Agricultural and Rural Information Work since the 18th CPC National Congress

  The fruit shed is short of water and light, and the employees of a modern agricultural demonstration park in Chuzhou, Anhui Province can "remotely farm" while lying in bed. To APPly for agricultural machinery purchase subsidies, agricultural machinery workers in Qingdao, Shandong Province don’t have to queue up early with Xiaomazha, and they can apply online through the mobile app; Where did the eggs bought home come from? Consumers in Henan can know by scanning the QR code printed on the eggshell … With the arrival of the "internet plus" era, the agricultural and rural production and life that once "faced the loess with its back facing the sky" is undergoing transformation.

  Sharp tools make good work. Agricultural informatization is the commanding height of agricultural modernization. Vigorously developing agricultural and rural informatization and applying information technology to agricultural production, rural construction and farmers’ lives are urgent needs to accelerate agricultural modernization and build a well-off society in an all-round way. The 18th National Congress of the Communist Party of China put forward the strategic plan of "promoting the simultaneous development of industrialization, informatization, urbanization and agricultural modernization", which pointed out the direction, defined the objectives and tasks for accelerating the informatization of agriculture and rural areas throughout the country, and ushered in a new opportunity period for the informatization of agriculture and rural areas.

  From information entering villages and households to farmers’ mobile phone training, China’s informatization development is aimed at filling shortcomings in rural areas.

  In April 2016, General Secretary of the Supreme Leader pointed out at the symposium on network security and informatization that compared with cities, the construction of rural Internet infrastructure is our shortcoming. It is necessary to increase investment, accelerate the pace of rural Internet construction, and expand the effective coverage of optical fiber networks and broadband networks in rural areas.

  In fact, in 2013, the State Council issued the "Broadband China Strategy and Implementation Plan", which defined the development goal and timetable of "Broadband China" and made the "Broadband Village" project one of the key tasks. In August 2016, the "Thirteenth Five-Year Plan for the Development of Agricultural and Rural Informatization" researched and compiled by the Ministry of Agriculture called for strengthening the infrastructure construction of agricultural and rural informatization, promoting the in-depth implementation of the "Broadband China" strategy in rural areas, and exploring preferential network tariffs for poor households.

  Roots are deep and leafy, trees are strong and fruits are thick. The accelerated development of rural Internet infrastructure has provided a solid soil for promoting agricultural and rural informatization. Since 2014, according to the deployment of the No.1 Document of the Central Committee, the Ministry of Agriculture has organized 26 provinces (autonomous regions and municipalities) and 116 counties (municipalities and districts) to carry out pilot projects of information entering villages and households, further broadening the connotation of the "12316" comprehensive information service platform for agriculture, rural areas and farmers, and exploring the long-term mechanism of agricultural and rural information services. On the basis of the experience gained from the pilot project, this year, we will fully implement the project of information entering villages and households, and carry out demonstrations in 10 provinces and cities such as Liaoning, Jilin and Heilongjiang, and build a large "network" covering 600,000 administrative villages across the country through the "end" of Yi Nong Information Society and village-level information workers.

  "Charging phone bills, paying utilities, withdrawing money, online shopping, and even selling my own agricultural products, I now have to run to Yinong Information Society no matter what I do." Zhu Jinhong, from Paiqian Village, Sanren She Township, Suichang County, Zhejiang Province, said that Yinong Information Society asked him to "enter a door and do a hundred things".

  More and more farmers are beginning to feel the same way as Zhu Jinhong. According to the data from the Ministry of Agriculture, by the end of June, 69,000 agricultural information agencies had been built and operated nationwide, with a total of 385,000 village-level information workers trained, 11.15 million people provided public welfare services and 180 million people provided convenience services, achieving an e-commerce transaction volume of 12.8 billion yuan.

  It is better to teach people to fish than to teach them to fish. With the rapid development of mobile internet technology and the rapid popularization of smart phones, strengthening farmers’ mobile phone online training and service has become an important measure for agricultural and rural informatization "overtaking in corners" and coordinated development of urban and rural areas. Since 2015, the Ministry of Agriculture has carried out nationwide mobile phone application skills training for farmers, helping more farmers catch the "internet plus" express train. Zhou Furong, a villager in Yanhe Township, Guangshan County, Henan Province, learned to use WeChat to sell agricultural products during the smart phone application training organized by the township. The agricultural products he sold with WeChat were in short supply.

  The deep penetration of internet technology into agriculture and rural areas has benefited farmers and made decision makers pay more attention to the information construction in agriculture and rural areas. The Outline of the Thirteenth Five-Year Plan for National Economic and Social Development of the People’s Republic of China proposes to promote the construction of agricultural informatization, strengthen the integration of agriculture and information technology, and develop smart agriculture; The Outline of National Informatization Development Strategy proposes to cultivate Internet agriculture and improve the information management service ability in the whole process of agricultural production. With the issuance of "the State Council’s Guiding Opinions on Actively Promoting the" internet plus "Action", "internet plus Characteristic Towns" in various places are blooming in various forms …

  Since the 18th National Congress of the Communist Party of China, from central to local, from design to implementation, the top-level design for promoting the development of agricultural and rural informatization has been intensively introduced and implemented, which has played an important role in improving the intelligent level of agricultural production, helping farmers to increase their income, promoting the equalization of basic public services, and improving the service efficiency of grass-roots government departments.

  From the Internet of Things to big data, informatization extends to the whole process of agricultural product production and sales.

  In recent years, the Ministry of Agriculture has vigorously promoted the application of the Internet of Things in production and management, and information technology is accelerating from the laboratory to the fields and to the fish ponds. In-depth implementation of the national Internet of Things application demonstration project intelligent agriculture project and the agricultural Internet of Things regional pilot project of the Ministry of Agriculture, summed up and popularized 426 agricultural Internet of Things software and hardware products, technologies and models nationwide, which effectively promoted agricultural cost saving and efficiency improvement and intelligent production management.

  Internet of things technology is widely used in agricultural production. Relying on information technology, the Ministry of Agriculture has accelerated the construction of "four platforms", and many areas are exploring the establishment of supervision mechanisms such as the approval of agricultural products’ origin, packaging labeling, and obtaining certificates and tickets. Consumers are becoming more and more accustomed to agricultural products that "scan the code and know the roots".

  If the Internet of Things has promoted the "hard standard" of agricultural production, then the development and utilization of big data, a new resource element of modern agriculture, has established a "wind vane" for agricultural production.

  "Too much, too little" is a strange circle that agricultural products production and sales often fall into. In order to further enhance market transparency, guide farmers to arrange production reasonably, and promote the structural reform of agricultural supply side, at the beginning of this year, the Ministry of Agriculture further improved the information release system, and the 200 index of wholesale prices of agricultural products was officially put into operation. Together with the five balance tables of supply and demand of bulk agricultural products released every month and the China-agricultural outlook report released every year, an authoritative release mechanism of agricultural product market information was formed, which took short-term, medium-term and long-term, and combined regular and irregular.

  The "handshake" between the supply side and the demand side information data makes it possible to "set production by sales". Alibaba Village Amoy takes advantage of the e-commerce platform, feeds back the agricultural product supply chain with massive data from the front end, accurately understands consumers’ preferences, improves the agricultural product value chain through the mode of pre-sale and picking according to orders, and achieves underwriting and fixed production, thus changing the supply mode of agricultural products.

  From planting to sales, from production to circulation, informatization is injecting new vitality into deepening the structural reform of agricultural supply side, affecting the whole process of agricultural products from farm head to dining table to farmers’ pockets.

  On February 26th, with Jinggangshan City in Jiangxi Province taking the lead in announcing poverty alleviation and taking off its hat, "e-commerce poverty alleviation" once again jumped into people’s field of vision. In 2016, Huang Xiaohua of Hongshi Village, Huang ‘ao Township, Jinggangshan City sold agricultural products online according to the e-commerce poverty alleviation model of "e-commerce platform+cooperative+poor households", and the profit increased by 42% compared with the previous one. In 2017, Jinggangshan City has built 18 e-commerce service stations, covering all towns and villages and radiating 35 poor villages.

  Like Jinggangshan, there are still many explorations to solve the difficulty of agricultural product sales by developing agricultural product e-commerce. Practice has proved that informatization can not only promote the marketization of agriculture, force the standardization of agricultural production, improve the organization of farmers and promote moderate scale operation, but also guide the branding of agriculture, improve the backbone network of agricultural products circulation, break through the "intestinal obstruction" of industrial products going down and agricultural products going up, enhance the added value of agricultural products and increase farmers’ income.

  New technologies bring about new changes, and with the help of informationization, agriculture and rural areas are gestating infinite possibilities.

  "If the land confirmation and circulation are done on the mobile phone, then there is no need for agricultural census." At present, the expectations of netizens are becoming a reality step by step. With the expansion of land circulation scale, Internet elements are actively introduced throughout the country to explore new forms of rural property rights transactions in the information age. When the traditional concept of land circulation still only stays in the neighboring geographical scope, the allocation of land resources in a larger space has flourished on the Internet.

  Nowadays, the suffix content of "internet plus" in the field of agriculture, countryside and farmers is more and more abundant. "Online one-stop service" makes "information run more and people run less errands"; "internet plus" vocational training trains new farmers, product brokers and other professional talents according to the needs of agricultural production; Relying on the video monitoring platform and mobile communication base station, Jiangsu Mobile has built the "Blue Sky Guardian", which can automatically monitor the fire point of straw burning and give an alarm to improve the efficiency of straw burning prevention and control … With the use of the Internet, many minority products can converge to form market energy comparable to mainstream products, providing opportunities for every farmer to find employment and start a business, and new agricultural and rural formats, new economy and new business models are gestating infinite possibilities.

  The network value depends on the number of users. As of June this year, the number of netizens in China reached 751 million, including 201 million rural netizens. As an important network resource, the potential value of rural network is huge and needs to be released.

  If you don’t get new, you will retire. At present, information technology has further penetrated and integrated into various fields of agriculture and rural areas, and the level of intelligent production, networked management, data management and online service in agriculture and rural areas has been greatly improved. Informatization has become the leading force for innovation-driven agricultural modernization. With the accumulation and enrichment of agricultural and rural information innovation and exploration, the bonsai of modern agricultural development in internet plus will be transformed into a beautiful landscape.

If Animal City wins the Oscar, can all-age animation be stamped into the mainstream?


Special feature of 1905 film network This year’s Oscar draw is just around the corner, and everyone has their own different guesses about where each "little golden statuette" will end up. The author, who pays special attention to this category of animated films, has awarded the award of "Best animated feature film" to Disney’s family in advance. After all, looking back at the performance of the film in the global film market this year and the whole award season, it can indeed be regarded as the most favorable contender for this honor.

 

With two weighty trophies, the Golden Globe Award and the Anne Award, Zootopia is only one step away from the highest honor. For Disney, what the company and the team are waiting for may just be another fame and fortune after waiting for the film, but from the aspect of animated film creation, this result is likely to bring more far-reaching influence: Oscar for best animated feature film halo+cumulative global box office breakthrough of 1 billion US dollars, can Zootopia’s total victory (temporarily or hypothetically) lead "all ages" to become the mainstream of industry creation?

 

All ages: the sense of picture entertainment satisfies children’s plot metaphor and pleases adults.

 

No matter looking back at the winners since the Oscar for Best Animated Feature Film was established in 2001, or comparing the other four films that were shortlisted at the same time, almost no works can compare with Zootopia’s completion in story "all-age" development, even though its protagonists are a rabbit and a fox.

 

When children are amused by the various animal images in the film, adults are caught in the plot of anti-family fun routines. This kind of fun is hard to give to several other well-made nominated films (and even more than a dozen award-winning works in the past) On the overseas film rating website "Rotten Tomatoes", Zootopia got a comprehensive evaluation of "thoughtful, informative and all-encompassing, close to the present, and entertaining to meet the needs of young audiences."

 

Looking at a similar website in China again, the comments written by fans around Zootopia are even more brain-opening. From a group of animals, some people saw the racial discrimination and feminist movement in American society, some people read the commercial marketing theory and sociological metaphors, and some people even discussed the connection between "Animal City" and Trump’s presidency again nearly a year after the film was released.

 

As a professional practitioner in the animation industry, director Lu Hengyu also said when chatting with the author about Zootopia: "If we want to take care of the whole age, we are really convinced of Disney. Children look at childlike fun, and adults can see some social problems. Just like onions, you can find what you want to see, no matter what your age. In comparison, many non-Disney works will inevitably have a heavy director’s personal color. "

 

At present, most domestic animations are still in the initial stage of family fun.

 

Zootopia’s global box office has reached an astonishing $1 billion. When it was introduced to the Mainland, the box office also broke through the 1.5 billion mark, ranking ninth in the film history list. According to Zhu Yuqing, editor-in-chief of China Animation Film Development Report, the film has reached a very high level in the aspect of full age.

 

"All ages, in fact, it is the highest standard for animated films. In the story and production, its requirements are particularly high. For example, in the design of each character in Zootopia, it should take into account the concepts and needs of different groups of people and different age groups. Just like the image of sloth lightning, children think it is super cute, but adults will pay attention to the final reversal of the car and show a smile. " Zhu Yuqing believes that Hollywood mainstream animation production companies are very good at all-age creation, which brings a lot of inspiration to domestic creators and should be the direction of our future efforts and learning.

 

It is a pity that such achievements are hard for domestic animation to catch up with. Although such explosions were born in 2015, this kind of success with great contingency is difficult to be easily copied.

 

"At present, most domestic animated films are still in the initial stage of’ all-age’, which is a kind of family fun for young people. Children like it and adults don’t hate it. For example, "Bears haunt" is already our very high standard at present. " Zhu Yuqing believes that this is the ceiling faced by the domestic animation industry and the embodiment of the limitations of the creators’ thinking. Compared with Zootopia, it is almost impossible to impress the adult audience with the stories of Bears and Pleasant Goat, and it is even more unimaginable to let these works go abroad and be released in North America and Europe.

 

In the future, the age boundaries of the audience may become more and more blurred.

 

Different from the above-mentioned "Family Fun" domestic animated films, which failed to pursue "full age", Lu Hengyu’s previous creations all had a clear target audience: "The target audience of big movies is young people, and so is" Soul Street ". Of course, we try to broaden this age group, but we will not compromise the core content of the film itself for the sake of broadening. "

 

From the point of view of the first-line animation creator, he thinks that making works with a clear target audience is easy to attract criticism, but it is relatively more energy-saving. As long as you regard yourself as an audience and ask yourself what kind of movies you want to see, you can get the answer. The works of "all ages" should take more effort and take into account the preferences of audiences outside of themselves. This can not be done by hard work alone, but also requires the creator to have rich life experience and creative experience.

 

Lu Hengyu also revealed that he is very happy to try to create in an "all-age" direction. At present, Snow Child, which he collaborated with Shanghai Animation Film Studio and the lithography era, is a work of this style: "But this kind of creation can be completed not by the director’s personal experience, but by teamwork."

 

In view of the conjecture that "all-age" animation will become the mainstream style in the industry for a period of time to come, Lu Hengyu also put forward his own more advanced idea: "It is a bit outdated that we still divide the movie audience by" age ". In the past, information channels were divided by age, but now, with a PAD, a mobile phone and a computer, a 3-year-old child can access exactly the same information as an 80-year-old grandfather. Under such conditions, the difference between’ age’ will become more and more blurred, and people will define themselves more by their’ interests’. Now we like to use 70,80,90 to divide and define people, which may not work in the future. "


The 89th Academy Awards Ceremony will be held at 8: 00 am on February 27th, Beijing time, and 1905 Movie Network will broadcast live video for everyone, so please pay attention.