分类： aa

　　November 11 Internet NewsThe latest report,According to foreign media reports, at the I/O conference held in May this year, one of the important things announced by Google (Weibo) was to add offline search and navigation capabilities to the Google Maps app. Now, six months after the last announcement of this plan, this feature will finally reach users. Google Maps will launch a new offline mode that allows users to navigate driving directions and searches offline. This feature is designed to integrate seamlessly with online Google Maps, so that data links can be disconnected or connected without cutting off the app itself. These new features will be available to Android users from later today. Google said that similar features for iOS systems will be available soon.

　　Since 2012, Google Maps has been able to store part of the map content offline, but this is the first time Google Maps has been equipped with offline search and navigation functions. This means that if a user saves a map of the city they live in, they can search for places such as restaurants without the need for an Internet connection, and get a timely response. Due to space constraints, the new feature will only store business names, star ratings and phone numbers, not corresponding photos or user comments.

　　Similarly, offline navigation will only effectively display information about ordinary traffic hours on the road, but it is difficult to upload real-time traffic data. However, once the network connection is restored, the route information will be updated in a timely manner. At present, the initial release of Google Maps offline navigation function cannot navigate offline transportation or walking routes, mainly due to the consideration of data space. However, Google claims that future updates will add more functions to the old box.

　　In any case, this new feature of Google Maps will be very important for users who want to navigate without an internet connection, especially those who are in the "dead zone" or somewhere abroad that requires a new SIM card. (Yuetong)

　　The arrival of the new E-Class is undoubtedly another charge to recapture the China market. Judging from the appearance, control, configuration and surprising price of the new E-Class, Mercedes-Benz is definitely prepared this time. Imagine what you will sigh when you see (|) instead of A6 all over the street.

　　In China, Mercedes-Benz always seems to be overshadowed by Audi and Audi. Although it has been made in China, the market performance of C-class is still far behind that of Audi A4 and (|), and E-class has been oppressed by Audi A6 and (|) for a long time. Even the most popular S-class has to give way to Audi A8 and (|) when it comes to market data, and there is also a spoiler by SL. Mercedes-Benz certainly doesn’t want to be regarded as a "soft persimmon", what’s more, there is a huge and growing automobile consumption market in front of us.

　　The new E-Class has come, just after it was listed in Europe, and it came to China at the fastest speed, and it came with a very sincere price. On July 21st, 2009, Mercedes-Benz announced that the E 300 had officially entered the China market by way of import. There were two versions of the E 300: the elegant version and the fashionable version, and the price was 618,000 yuan and 668,000 yuan respectively. To be honest, this price surprised us a little. On the 20th day after the listing of E 300, this print also received an elegant test drive of E 300.

　　If you don’t know enough about Mercedes-Benz E-Class, you don’t know how to appreciate the car in front of you. Mercedes-Benz E-Class was born in 1947, and now it is the 9th generation model. After 62 years of development and improvement, the new generation E 300 exudes an irresistible charm.

　　Compared with the previous generation E-class (W211), the shape of the new E-class pays more attention to the use of straight lines. In fact, the previous generation of E-Class is recognized as the most classic E-Class. Perhaps the designers of Mercedes-Benz are tired of endless arcs, or they want to bring a sense of freshness to consumers at a glance, so they play a straight line on the new generation of E-Class. Starting with the headlights, the design of the previous generation E-class double-round headlights won a lot of praise for it, and it is also the most important identification sign of Mercedes-Benz E-class. The new E-class still retains this design of double headlights, but the outline of the lights has been changed from round to quadrilateral with great impact. The previous generation E-class hood is full and smooth, and the new E-class hood has several obvious folding lines, which makes the new E-class body look more refined and full of power. The use of straight lines makes the new E-class bumper look tougher. There are two more LED strips arranged in a broken line in the original fog light area. The use of LED daytime running lights first appeared on (|), and now this configuration has also appeared on the new E-class, which is undoubtedly an improvement for the appearance of the new E-class.

　　Mercedes-Benz’s classic symmetrical chrome grille is expected to continue to be used in this century, but this simple and classic grille is more imposing against the straight headlights and bumpers, and the Mercedes-Benz logo is printed on the upper part of the grille. Like Mercedes-Benz S-Class, the front end of the new E-Class also stands a Mercedes-Benz three-pointed star logo, which is not only to let the driver know where the bumper is, but also to bring a distinguished experience to its owners. I’m afraid this feeling can only be realized by sitting in the driver’s seat and looking through the wide hood and falling on this shiny logo.

　　The side of the new E-class presents a dive-forward trend. The roof is no longer a smooth curve, but two obvious corners are formed at the A-pillar and the rear windshield. A shiny chrome trim surrounds the whole window, and there is also a straight chrome trim at the lower end of the door, which echoes the window up and down, further improving the overall appearance. The biggest attraction of the new E-class tail is the taillight. Compared with the previous generation E-class, the new taillight is larger in size and also adopts a straight line design. The LED lighting element in the taillight is an indispensable configuration for this class of vehicles.

　　It is worth mentioning that the E 300, which is full of straight lines, has a drag coefficient as low as 0.25, which directly shows that the car is still quiet even when driving at a speed of 140 km/h.

　　Compared with the unique shape, the E 300 car has more contents, from the layout of the whole interior to the handling of details, from the selection of materials to the extremely meticulous workmanship, showing the extremely high car-making technology of Mercedes-Benz.

　　The overall interior design style of E 300 continues the design elements of Mercedes-Benz and adds more straight-line design, and many details are directly taken from S-class. The steering wheel is designed with four spokes. The shiny Mercedes-Benz logo is embedded in the raised base in the middle. A few simple buttons integrated on the left and right sides can control almost all entertainment functions and vehicle information. As for the feel of the steering wheel, just looking at it shows that it is extraordinary. The levers at the rear of the steering wheel are also very knowledgeable. The most important lever is set at the lower left, which is within reach. This lever not only controls the turn signal and the far and near headlights, but also integrates the control of the wiper. People who have just come into contact with Mercedes-Benz models may not adapt to it. Above this lever is a cruise control lever with speed limit function, but it is a bit cumbersome to operate. The electronic lever is placed on the upper right of the steering wheel, which is also directly transplanted to the S-class. The size of this electronic shift lever is almost the same as that of other shift levers, and it is not the same as what we usually say. The specific use method is that in the case of P shift lever, it can be converted into D shift lever when it is pushed down to the bottom and R shift lever when it is pushed up to the top. N shift lever is located between D shift lever and R shift lever, and P shift lever can be changed through the button at the top of the shift lever. Of course, you can also shift gears through the shift paddle behind the steering wheel. The five instruments in the dashboard are designed symmetrically, the speedometer is the largest in the middle, and the tachometer and clock are the symmetrical positions on both sides. Putting the clock in the dashboard has always been a unique design element of Mercedes-Benz. This design expresses Mercedes-Benz’s respect for every owner.For those car owners who have a strong sense of time, this is undoubtedly a very humanized design.

　　Although the shape of the center console is more traditional, it faintly exudes a good atmosphere under the "fierce" air outlet embellishment. There is also a large-size LCD screen above, which is integrated with the dashboard through the design of the plate. This design is also like S-class. There is also an exquisite nameplate on the center console with the words "ELEGANCE" written on it, indicating that this is an elegant model, and such details may only be seen on Mercedes-Benz. Because there is no stop bar in the traditional position, it is not only transparent left and right, but also has more storage space. There is also an aluminum Comand system control knob behind the block, which is similar to the iDriver control knob on BMW.

　　E 300 continues the all-glass roof of the previous generation E-class, so it is easy to realize that there is a skylight in the front and rear rows. The comfort of Mercedes-Benz seats is self-evident, and the E 300 has inherited this advantage to the letter, and both the front and rear passengers have received the same preferential treatment. Compared with the previous generation E-Class, the wheelbase of E 300 has been improved, but compared with its competitors (|) and the extended BMW 5 Series, it still has no advantage.

　　The E 300 still uses the 3.0L V6 engine of the previous generation E-Class, and the previously rumored Blueefficiency series fuel direct injection engine did not enter China with the new E-Class. Matching this engine is a very mature 7G-Tronic transmission, which has a small impact on gear shifting. Under normal driving conditions, the gear shifting frustration and gear shifting gap can hardly be felt, so that when I first got this car, I wondered if this new E 300 was equipped with a continuously variable transmission. Even when the speed is raised and the paddle is used to shift gears, the impact of gear shifting is much weaker than expected. In addition, this transmission has excellent fuel economy because it has seven gears, and the transmission ratio of the seventh gear is very high. Even if the vehicle speed is close to 140km/h, the engine speed is still around 2000r/min.

　　E 300 is equipped with the newly developed "Direct Control" direct control suspension of Mercedes-Benz. At the same time, with the adaptive damping system, the damper can be adjusted according to the current driving situation: in normal driving, the damping force is automatically reduced with low damping pulse; When turning at high speed or avoiding danger urgently, the damping force will be increased to the maximum. There is a button marked with "S" and "C" next to the control knob of Comand system, through which you can directly switch between comfortable and sports driving modes. In comfort mode, the steering wheel, accelerator pedal and suspension, the whole vehicle’s driving and riding show soft characteristics. However, in sports mode, the steering wheel power seems to be lost, and it takes more effort than usual to complete the steering. This performance has only one purpose: more accurate steering. In addition to changes in steering, other parts of the vehicle have become "stiff", the most obvious of which is the suspension supporting four wheels. Especially when cornering at a certain speed, the suspension provides enough support, and the body has no inclination at all. This kind of chassis performance will make you more confident in the driver’s seat.

　　In order to obtain excellent handling performance, the static torsional stiffness of the car body is an important reference data. Compared with the previous generation, the static torsional stiffness of the new E-class has been improved by more than 30%. About 72% of all the body plates of the new E-class car are made of high-strength and ultra-high-strength steel, which has created a new record in the field of car manufacturing.

　　Generally speaking, the sum of various features of this E 300 in front of us has completely exceeded its price. Previously, in my personal opinion, compared with the same class models, Mercedes-Benz lacked everything, the only thing lacking was the price advantage. Now, in the face of this sincere E 300, I don’t know what kind of countermeasures BMW and Audi, two old rivals of Mercedes-Benz, will take.

　　Recently, the Guangzhou Metro Police reported that the anchor of a webcast website, Xiao Mou and his assistants, Yang Mou and Wang Mou, hung clothes and drank alcohol in the Guangzhou Metro for three times, and filmed videos and uploaded them to the Internet for profit. The Metro Police arrested Xiao Mou and Yang Mou on June 29th.

　　This is not the first time that a "scandal" has been reported on the live broadcast platform. With the influx of capital from all walks of life, network anchors who have worked hard for "money" have begun to do everything they can in live content, and the frequently exposed "wonderful" live broadcast has repeatedly challenged the bottom line of public order and good customs.

　　"At present, more than 80% of the revenue of the webcast platform is playing with the regulatory bottom line." Zhang Yi, CEO of Ai Media Consulting, said in an interview with Yangcheng Evening News that from the current positioning and profit model of the live broadcast platform, I am afraid that it is impossible to complete the supervision task only by strengthening the monitoring of the platform itself, and the supervision of webcasting still faces "pain points".

　　On June 28th, the National Network Information Office issued the Regulations on the Management of Mobile Internet Application Information Services. This new regulation, which will be implemented on August 1st, aims to strengthen the standardized management of APP information services and once again lead the focus of public opinion to the overheated webcast industry.

　　"The low tide of the live broadcast platform has arrived." Chao Luo, an Internet technology commentator, pointed out that as giant companies such as Weibo enter the industry one after another, bad platforms will be directly out. "There is still an unresolved regulatory measure of the government, which will also trigger the industry to reshuffle again."

　　Chaos anchor is frequent for Bo eyeball.

　　According to the statistics released earlier by Ai Media Consulting, in 2015, the number of online live broadcast platforms in China was close to 200, and the number of users of online live broadcast platforms had reached 200 million. The number of large-scale live broadcast platforms was close to 4 million at the same time during the daily peak hours, and the number of live broadcast rooms exceeded 3,000.

　　According to the forecast of Founder Securities, the live broadcast market will reach 15 billion yuan in 2016 and 60 billion yuan in 2020.

　　Known as the first year of webcasting in 2016, you can click on various live broadcast platforms at will, with similar beautiful women, noisy background music and fast flashing barrage, all of which show the excitement of this industry to onlookers. However, to some extent, the barbaric growth of live broadcast platforms has spawned a lot of vulgar and violent content.

　　From live broadcast to making people, flashing dew point, to self-harm and self-abuse … … Although the cultural department has already standardized the video live broadcast platform, many anchors still frequently touch the moral bottom line in order to attract traffic, and there have been out-of-place hype means.

　　On March 29th, the female anchor "Fox Benbenben" of a webcast platform mixed her camera into the girls’ dormitory of Art College of Chongqing University, and broadcast it live all the time, which was stopped by the boarding house and security guards in time. On June 21st, two men beat up the old man … …

　　Supervise APP real-name registration system from next month

　　In the face of the continuous emergence of "wonderful" live broadcasts, the "bottom-up" regulatory regulations have also been continuously promulgated. In the first half of 2016 alone, the webcasting platform met with policy-level supervision several times.

　　In March, the National Office of "Combating Pornography and Illegal Publications" said that it would strengthen the monitoring of pornographic and vulgar situations on webcasting platforms.

　　In April, the Ministry of Culture listed a number of webcasting platforms such as Betta, Tiger Tooth Live, Panda TV, Battle Flag TV, Dragon Ball Live, Liujianfang, 9158 and so on.

　　On June 1, the Beijing Cultural Law Enforcement Corps announced a list of illegal anchors, and 40 anchors of 9 webcast platforms were permanently banned.

　　On June 28th, the Information Office issued the Regulations on the Management of Information Services for Mobile Internet Applications, which put forward requirements for the standardization of mobile Internet applications represented by live entertainment.

　　According to the requirements of the new regulations, starting from August 1st, mobile Internet application providers will have to authenticate registered users based on real identity information such as mobile phone numbers, and at the same time, establish and improve the information content audit management mechanism, and take measures such as warning, restricting functions, suspending updates and closing accounts as appropriate for those who publish illegal information content.

　　"The government regulatory authorities will do both." Chao Luo pointed out that on the one hand, putting pressure on the live broadcast platform forced the live broadcast platform to increase the supervision of resources. The second is to restrict the behavior of the anchor through laws and regulations. The illegal behavior of the anchor will be punished by the platform and will also be sanctioned by law.

　　For the live broadcast platform, Chao Luo believes that the first is to implement a filing system and conduct qualification review for the anchor; The second is deterrent measures, such as collecting deposits, and directly deducting penalties for anchor errors; Third, the platforms are linked. If an anchor runs amok on the live broadcast platform, all platforms can unite to completely block it.

　　The Yangcheng Evening News reporter learned that at present, many well-known webcasting platforms and technical service platforms in China have announced the joint establishment of the "Webcasting Self-discipline Alliance". The platforms such as Liujianfang, Yingke, Zanthoxylum bungeanum and Xiuse have basically completed the anchor real-name authentication, watermark addition, live broadcast content storage for 15 days and other conventions, and some enterprises have permanently preserved the live broadcast content.

　　Dilemma content review depends on manual work.

　　"The current live broadcast platform generally adopts ‘ Patrol ’ Mechanism, found one off the shelf. " The person in charge of Huya live broadcast told the Yangcheng Evening News reporter that unlike video websites such as Youku, online video live broadcast cannot be "pre-audited", and the machine automatically grabs a part of intelligent filtering. The real-time monitoring of video content mainly relies on manual auditing.

　　In the backstage of Huya live broadcast, the reporter learned that in addition to the automatic monitoring system, more than 70 auditors are divided into five groups to monitor the background content in real time 24 hours a day.

　　"The automatic monitoring system completes video screenshots every 3 seconds on average. Auditors need to review as many as 60,000 pictures per hour, and they have to process 400,000 to 500,000 live screenshots a day." The relevant person in charge told the Yangcheng Evening News reporter that they kept refreshing the group pictures on the monitoring screen, picking out those that might violate the rules, entering the live broadcast room, the anchor account or the interactive window, and "processing" or "ignoring". "The audit needs to be detailed to the anchor’s clothes, body movements, verbal expressions, etc."

　　On the other hand, the warning line is set by big data fluctuation. When the video stream data exceeds the normal value, the platform will check it. If the content involves violations, the video will be destroyed in the cloud at the first time. The person in charge said that the illegal content was handled in strict accordance with ABC classification, and it is now possible to control the violation within 20 seconds.

　　According to some media reports, in order to supervise the live broadcast content, 300 people conducted online audit at the peak of Yingke live broadcast, about 50 people were punished for vulgar behavior in live broadcast every day, and 4,000 people were punished for smoking in live broadcast every day.

　　However, a number of platform-related officials also admitted that in addition to the title, the platform has limited means to investigate the anchor. "The bottleneck of the massive content involved and the uncontrollable live broadcast does exist."

　　Self-help forced the transformation of live broadcast platform.

　　In fact, there have always been different voices about whether to strengthen the legislation and supervision of webcasting.

　　"Online behavior, platform providers should formulate clear rules to deal with disputes. Offline behavior is handed over to all relevant departments to regulate law enforcement. " Chen Yitian, an assistant researcher at the Institute of Law of Guangdong Academy of Social Sciences, said that the current criminal law, civil law, contract law and relevant laws and regulations on network security and cultural communication are sufficient to meet the legal needs of such behaviors. "At present, government departments need to strengthen law enforcement, but there is no need to formulate laws and regulations for a behavior."

　　Chen Yitian said that the rise of webcasting is short, and there are few standards that can be referenced when formulating the supervision system. Strict self-discipline in the live broadcast industry is an urgent problem to be solved. "The law can’t control immorality."

　　After the inevitable barbaric growth period, most industry observers believe that the market is about to usher in the turning point of industry reshuffle, and the management of webcasting is "not as good as blocking".

　　"The development of the industry will basically go through the process from non-standardization to standardization. The vulgar live broadcast became popular overnight, which caused extremely bad demonstration effect. " Zhang Yi, CEO of Ai Media Consulting, said that the crazy influx of capital has also caused the live broadcast market to fall into an atmosphere of quick success and instant benefit, and the self-discipline awareness of this industry is gradually strengthening.

　　Once the money is burned out, it means either being swallowed up or dying. He said that after the rapid completion of user accumulation with the help of early capital, only by providing high-quality and differentiated content and finding other profit points besides audience rewards will the live broadcast platform be forced to focus on the transformation to vertical refinement and make innovations in the form of live broadcast content. "In this sense, the whole industry will break through the existing development bottleneck and dilemma and usher in an inflection point of industry reshuffle."

　　He noticed that in the last three months, capital began to become calm. "This is a very obvious phenomenon. In addition to the angel wheel and A wheel that were put into operation in the early stage, now everyone is waiting to see who will take over. "

　　"Webcast will return to content innovation." Chao Luo definitely told the Yangcheng Evening News reporter that the elimination is likely to happen in the second half of this year, leaving only four or five big platforms in the end. (Yangcheng Evening News reporter Li Meizhen)

On September 27th, the documentary "Wondering about Mountains and Rivers" was officially launched. The first season consists of four episodes. Zhang Chenliang (Infinitely Xiaoliang), director of chinese national geography Media Center and deputy editor of Natural History, is invited to lead the audience into the breathtaking China National Park, go deep into nobody’s land, explore novel species, and explore the stories of man and nature all the way.

Ask the way to the corner of the sea, go to the source of the Three Rivers, and visit natural creatures with Infinite Xiaoliang.

In Quest for Mountains and Rivers, Infinite Xiaoliang drives AITO Quest for M7, and invites local natural experts to walk into the two national parks at the Horn of the Sea and Tianya to visit the mystery and grandeur of life. Hainan Rainforest National Park and Sanjiangyuan National Park are located in the southeast and northwest of China respectively, with great differences in latitude and environment.

Hainan Tropical Rainforest National Park, located in the corner of the sea, is the most complete and diverse continental island tropical rain forest in China, and is also an important part of the world tropical rain forest, with extremely rich animal and plant resources. In the warm and humid foggy forest, dripping water becomes rain. Infinitely bright light will lead the audience to meet ephemera, explore tree frogs, observe the mountains and rivers and listen to the sounds of apes.

Sanjiangyuan National Park is a completely different scene. Sanjiangyuan is the source catchment area of the Yangtze River, the Yellow River and the Lancang River. It is located in the hinterland of the Qinghai-Tibet Plateau. It is not only the "water tower of China" but also the birthplace of Chinese civilization, involving the jurisdiction of Zhiduo, Qumalai, Maduo and Zaduo counties and the Hoh Xil Nature Reserve. The Tibetan antelope jumps and the snow leopard crawls. This "China’s greatest wilderness" is full of rough and vigorous vitality in generate.

Infinite Xiaoliang used his humorous popular science style to stage a series of wonderful and interesting "forest adventures" with experts and guests in the film, visited the secluded places, and led the audience to understand the stories of exotic animals and plants and related protection measures in simple terms. Infinitely Xiaoliang said: "Each of us is faced with a lot of uncertainties and a lot of troubles and questions. At this time, when we go into nature and observe the original world, we may be able to answer many of our questions. "

Protect the environment and ecology and show the unique features of China’s national parks.

Environmental protection and ecological protection have always been China’s basic national policies. In this context, "Asking for Mountains and Rivers" took the lead in aiming at the national parks in China.

China’s unique three-step landform has created rich and diverse ecosystems and natural landscapes. The first-step Qinghai-Tibet Plateau is vast and magnificent, with continuous glaciers, scattered lakes and abundant aquatic plants. The second step plateau is interlaced with the basin, and the mountains and lakes show the beauty of the secret realm; The third step plain is intertwined with hills, and lakes and wetlands are criss-crossed with waters; There are also long coastlines and beautiful islands. Rich biodiversity, many endemic species and natural wonders make China have the natural conditions to build a world-class national park system. From the vast land in the western border of China to the southernmost plant paradise, the two first-time national parks selected by the film crew have representatively displayed the unique features of China’s ecological environment.

Ask the mountains, rivers and rivers to create the strongest nature exploration documentary IP.

In the field of domestic documentaries, there is still room for deep cultivation of nature exploration documentaries from the perspective of popular science, and the appearance of "Asking about Mountains and Rivers" is undoubtedly eye-catching. At a time when green development and biodiversity conservation have become "the bright spots in China", Tencent News shoulders the banner of social responsibility of natural science popularization, and with the innovative perspective of experts leading a team to visit national parks, it goes deep into the magnificent uninhabited land, conveys warm and in-depth humanistic ideas through strong visual impact, and shows the world the colorful natural ecological beauty of China. At the same time, lead the audience into the animistic and beautiful nature, and deeply feel the breath of the forest, the rhythm of creatures and the true nature of life-just as Infinite Xiaoliang stated in the program: "From the home next to you to the distant world; From a grass and a tree to a natural way. Some things go to nature and naturally understand. "

In recent years, the creative side has deeply laid out the content field, continuously provided users with valuable content oases, and bred a number of phenomenal depth columns, such as Thirteen Invitations, My Bronze Age and Talking to Strangers. This time, the top talents in the professional field were assembled to form the main creative team of "Quest for Mountains and Rivers". In the early stage, the main creative team completed a lot of careful and meticulous preparations. When shooting, it traveled all day and night just to capture the beautiful shots, and the frame-by-frame editing presented the necessary professionalism and interest of the documentary, combining beauty with knowledge to show the "scientific softness".

Wen | Jin Wei

On December 28th, Xiaomi Automobile finally ushered in its first conference, a technology conference with the theme of "Leaping".

Before this technical conference, the marketing rhythm of Xiaomi Automobile was a little long, and the "potential" was full, from the initial photo exposure of Xiaomi Automobile, CCTV interview, Xiaomi Automobile official micro, to iron powder letter, Lei Jun post and so on.

Especially the day before the conference, on the evening of December 27th, huge advertisements for buildings appeared in Beijing, Shanghai, Shenzhen and Guangzhou at the same time, and Xiaomi lit up landmark buildings in the cities where the car companies were located to pay tribute to their peers.

BYD, Weilai, Tucki, Ideality and Huawei were honored. At the same time, Lei Jun posted many photos of each tribute in Weibo. Xpeng Motors, BYD Auto, LI and others sent a warm welcome.

For Xiaomi’s tribute, people in the circle have different voices.

For example, Yang Xueliang, vice president of Geely Automobile Group, forwarded the blog post of Xiaomi Automobile to pay tribute to BYD published by @ Lei Jun, saying that it was "too late". "If people always want to be paid tribute, it will be over, but if people always want to pay tribute to others, there is no promise."

Shen Ziyu, chairman and CEO of Xingji Meizu Group, forwarded the Xiaomi poster in the circle of friends and said: "Is this kind of emotional kidnapping interesting?"

Before the launch of Xiaomi Auto, the car circle was very lively, and there were all kinds of war of words.

Regarding the storm caused by paying tribute to the car circle, Lei Jun explained at the Xiaomi Auto Conference on 28th, "I met He Xiaopeng not long ago, and it is not easy to watch Wei Xiaoli again after building a car, so I want to pay tribute to you guys in a very formal way.

As for why not pay tribute to FAW, Erqi, Changan, SAIC, GAC, BAIC, Great Wall, Geely and Chery? Lei Jun said that everyone really misunderstood, and I have always been in awe of the entire automobile industry. When I decided to take a car, I went door-to-door at the first time and paid my respects in person.

What did Lei Jun say about "Spring Festival Gala"?

The whole venue of Xiaomi Automobile was packed, with thousands of people. Many seats were occupied by rice noodles. Some of them paid for their own money and took the train for several hours to attend the conference. The reason why these rice noodles were able to participate was the fans who were drawn in the form of a lottery. Some official media called the Xiaomi conference "Spring Festival Evening of the Car Circle".

Lei Jun put up a big FLAG before the press conference: The goal of Xiaomi Automobile is to compete with Porsche and Tesla, to build dream cars in the new era of automobile industry, to make a beautiful, easy-to-open, comfortable and safe mobile intelligent space, and to strive for the all-round rise of China automobile industry.

Lei Jun said that Xiaomi Automobile’s ultimate goal is to become the top five automobile manufacturers in the world through 15-20 years’ efforts, starting from the underlying core technology and the determination of "ten times investment".

On the day of the conference on December 28th, Lei Jun in a dark gray suit specifically released the technologies of Xiaomi Automobile in terms of motor, battery, large die casting, intelligent driving and intelligent cockpit, and finally released Xiaomi’s first car, Xiaomi SU7, positioning a C-class high-performance eco-technology car. Lei Jun spoke for two and a half hours at the conference.

The specific release content mainly includes hardware, software, ecosystem and so on.

In terms of hardware, Xiaomi released three "hard core" technologies, including Xiaomi super motor, CTB integrated battery technology and 9100 tons integrated large die-casting equipment cluster system.

In terms of motors, Xiaomi introduced three motors independently developed, including the Xiaomi super motor with a speed of 27200rpm. In terms of battery technology, Xiaomi released a Xiaomi 800V battery pack jointly developed with Contemporary Amperex Technology Co., Limited, with a maximum battery capacity of 132kWh, which realized the CLTC battery life of a battery that can really run 1000+km.

In terms of vehicle manufacturing technology, the integrated die-casting technology with fire by Tesla appeared on Xiaomi’s new car. Lei Jun said that Xiaomi used a die casting machine with a pressure of 9,100 tons, temporarily ahead of Tesla and Wenjie.

In terms of autonomous driving, Xiaomi Automobile showed three important scenes at the press conference, including pilot, parking service and ultra-narrow mechanical garage. Xiaomi Autopilot has innovated auto-driving technologies such as zoom BEV, super-resolution network occupation and road model. At the same time, under Xiaomi’s end-to-end perception and decision-making model, it is equipped with two NVIDIA DRIVE Orin, 508 Tops computing chips and one laser radar (integrated) +11 high-definition cameras +3 millimeter-wave radars +12 ultrasonic radars.

In addition, Xiaomi’s intelligent driving system also includes high-precision lidar, which can achieve parking accuracy of 0.05 meters and dynamically adjust the perception range. The video released by Lei Jun shows that SU7 didn’t take over during the demonstration, and completed unmanned parking in the parking building on the 7th floor.

Various technical data became the theme of this conference. Lei Jun said frankly, "This is what we did in 1000 days".

Invested 3,400 engineers and invested more than 10 billion in research and development.

At the press conference, Xiaomi will also get on the OS, providing users with the same interactive experience as the mobile phone tablet, which is also the basis for Xiaomi’s smart cockpit to realize the whole ecology of people and cars. Xiaomi Automobile can realize the seamless connection between mobile phones and mobile phones, and realize the application of second-changing mobile phones.

"With the upcoming release of Xiaomi Automobile, the whole ecology of Xiaomi’s people and cars is officially closed, ushered in a’ leap’ moment." Lei Jun said, "Xiaomi has many natural advantages in making cars, because the essence of smart electric vehicles today is the integration of automobile industry and consumer electronics industry, which is a great integration. Therefore, entering the automobile industry is challenging for Xiaomi, and the overall difficulty is controllable."

At the press conference, Lei Jun also released the first model of Xiaomi, SU7, which is positioned as a medium-sized and large-sized pure electric car, with an acceleration time of 2.78s per 100 km and a top speed of 265km/h, providing three colors of bay blue, elegant gray and olive green.

It is said that Xiaomi SU7 surpasses Porsche Taycan Turbo by 2.93 seconds in acceleration, and surpasses Porsche Taycan Turbo and Tesla Model S in the highest speed.

Earlier, Lei Jun told reporters in an exclusive interview with CCTV that Xiaomi invested 3,400 engineers in the first car, and the entire R&D investment exceeded 10 billion, using more than 10 times the investment.

This car mentioned by Lei Jun is this SU7.

Lei Jun is worried that once the demand is too large, it may cause consumers to wait too long, thus affecting the brand image. "I am particularly worried that if it doesn’t catch fire, everyone won’t buy it. What’s more worrying is that if everyone comes to buy it, it will definitely be miserable if they wait for a year or two."

At the press conference that day, Xiaomi Automobile occupied half of the hot search, and the first hot search was the price of Xiaomi Automobile. However, Lei Jun has made it clear before that today is the technical conference and the price will not be discussed. He stressed: "We haven’t made a final decision on pricing. However, Xiaomi SU7 is indeed a bit expensive, but please believe that what we are doing is’ expensive for a reason’, and the experience will definitely exceed everyone’s expectations. "

The price of 99,000 is impossible, and the price is still in suspense.

At the end of the conference, under various performance comparisons, Lei Jun once again responded to the price issue: "So don’t shout 99,000 (referring to Xiaomi SU7 pricing), it’s impossible!" Lei Jun further said: "Anyone who has this kind of performance and configuration will get more than 400,000! Therefore, there is no need to talk about 149,000, but we still have to respect technology! "

Earlier, Lei Jun said that we have done a lot of research and hope to build a dream cars that can carry all our aspirations. "In terms of mechanical qualities such as drivability, we hope to be comparable to Porsche Taycan Turbo；; Intelligently, we hope to be comparable to Tesla Model S；; At the same time, there are the most advanced technologies and the richest ecology. "

In fact, before Xiaomi’s auto technology conference, various domestic new energy sources appeared one after another. Among them, Weilai launched the first executive flagship luxury car ET9 at the annual NIO Day, Huawei officially released the M9, and extremely released the 007. After that, it will usher in the first MPV Tucki X9 listed in Tucki.

From the end of 2023 to the first half of 2024, it happens to be a period when a large number of new pure electric cars are intensively launched. According to statistics, from the end of 2023 to 2024, there will be eight new cars of the same class entering the WTO, and they are expensive.

Recently, a joke has been widely circulated. The list of luxury cars with a price of 400,000 to 1 million is full of domestically produced cars. Among them, the models owned by Wenjie, Ideality, Great Wall, Geely, Weilai and BYD are on the list, occupying 500,000, 600,000, 700,000, 800,000 and 1 million, which makes car owners sigh. "If you don’t work hard, you can only drive Mercedes-Benz E, BMW 5 and Audi 6 in the future."

Xiaomi Auto has finally arrived after the launch of star players by new car-making forces and traditional car companies, but the delivery will not be until next year. However, this conference with "Spring Festival Evening" has filled the fans’ interest. As for the final sale of Xiaomi Auto, it depends on the strength.

What do you think of Xiaomi Auto? Please leave a message below.