Huawei P7 realizes the dream of tens of millions, and needs to climb over "three mountains"

The Huawei Ascend P6 was a success.

On June 18, 2013, the P6 was released in London, UK, priced at 2688 yuan. This is a brave exploration of Huawei’s brand road. Yu Chengdong, president of Huawei’s end point, released a bold statement that the sales target of P6 is 10 million units. In a year, P6 sales 4 million units, far from achieving the so-called goal. But this does not affect the success of P6.
Say it’s a success, because P6 is a pathfinding product. Since it’s a pathfinding, it doesn’t matter if you can reach your goal. The key is to see where the road leads. If the road is right, don’t be afraid of the distance.
Taking this road, Huawei wants profits, and related to it, there are brand premiums and reducing dependence on operators. Although thousands of people have invested in research and development and over 100 million in marketing investment, shipping 4 million at a price of about 3,000 yuan is enough to amortize these costs. According to Yu Chengdong, a certain brand premium has been formed. Huawei’s global brand recognition of consumer goods has increased from 25% in 2012 to 52%. P6 is indispensable. Xu Qinsong, vice president of Huawei’s consumer business, said that the ratio of Huawei’s intelligent end point in domestic public channels to operator channels is 1:1. It is speculated that P6 should not be delayed in reducing dependence on operations. In addition, Yu Chengdong continues to sit at the end point and continue the P6 strategy, which also reflects Huawei’s high-level recognition of the success of P6.
It is not easy for Huawei Ascend P7 to continue the P6’s dream of millions.
In recent days, Huawei Ascend P7 has held press conferences in Paris, France and Beijing, the capital. Yu Chengdong once again threatened that the sales volume of a single product will reach 10 million, and this dream of tens of millions has been transferred from P6 to P7. On the road of the brand, P6 is the way to explore, and P7 has already identified the direction and started to run. Huawei will have a sales forecast, even if it is less than 10 million, it will definitely not be a small number. The burden of P7 is really not light.
There are four advantages that can give Huawei the confidence to take the plunge on the P7:
First, the brand influence of Huawei and P6 can play a roleIt has been mentioned above, and it will not be expanded here.
Second, replication expansion can increase overseas market share.Huawei’s strength lies in getting operators. At present, most of the overseas markets are shipped through operators, which is highly reproducible. Although the situation in each country in the overseas market is different, the expansion experience can be learned. At the press conference in Paris, Yves Beyer, executive vice president of France Telecom Orange, was on the P7 platform, which can see the recognition of Huawei. This year, Huawei’s overseas marketing investment is still very large, including sponsorship marketing covering the five major European leagues. The first batch of P7 listing countries has risen from the original 8 countries to the current 33 countries. It is foreseeable that P7 will achieve good results in overseas markets.
Third, Huawei’s HiSilicon chip is a powerful backing for production capacity.The 4G end point has not seen scale, and the bottleneck is the chip. Huawei HiSilicon chip sold $2 billion in 2013, making it the largest chip solution company in China and ranking among the top 20 in the world. In the process of achieving the five-mode and ten-frequency requirements of operators, HiSilicon’s time progress is second only to Qualcomm (currently also Marvell and Ericsson have realized it, but the production capacity is limited). At present, Qualcomm accounts for more than 80% of the 4G chip, and the production capacity of general 4G end point products depends on Qualcomm. And Huawei can have no worries about production capacity with its own chips and good cooperative relations with Qualcomm.
Fourth, there is still a certain window period for the development of 4G end points.MIIT Telecom Research Institute released data show that from January to April this year, the cumulative sales volume of 4G mobile phones 16.36 million, which is far behind the sales target of the three operators totaling over 100 million. The current 4G market is still less than demand, at least from the perspective of operators. Although Huawei wants to reduce its dependence on operators, it still acknowledges that operators are the main body of its channel sales. With 4G subsidies from operators, it is relatively easy for P7 to form a certain sales scale.
However, to achieve the dream of selling tens of millions of units, it is still very difficult overall, and there are "three mountains" in front of you.
First, the operator’s channel end point subsidy will be tightened, and P7 sales will be affected.
Since the beginning of this year, the three operators have increased their investment in the construction of 4G networks; the inter-network settlement has greatly reduced the profits of Huawei P7’s largest partner. The implementation of the "business-to-business" policy after June 1 will bring pain to the operators in the short term. Overall, it will be an indisputable fact that the profits of operators will drop sharply. The SASAC, the regulatory department of the three operators, will not sit idly by and will definitely put forward requirements to reduce costs and ensure profits. The network is fundamental, and investment in it cannot be reduced. Then it must be made a fuss about end point subsidies and channel remuneration.
How big the impact on P7 will be depends on the time proposed by SASAC. The worst case scenario is that the three operators’ profits fell sharply in June and began to reduce end point subsidies in July. In a better case, it is not expected to be later than the end of the year.
The tightening of end point subsidies for operators will make the indicator orientation of mobile phone sales more prominent. The so-called indicator orientation, first, if operators want to retain or develop high-end customers, they must sell a certain amount of high-end mobile phones, such as Apple, Samsung, HTC, etc. Second, if operators want to expand the scale of users, they must sell a large number of low-end mobile phones to impact sales. Limited subsidies will flow to the high-end and low-end. The price of Huawei P7 is 2888 yuan, which is very embarrassing and may be separated from the operator’s key development models. There is not much time window left for P7. Whether it can reduce the impact depends on Huawei’s negotiating ability with operators.
The second one, the 2000-3000 yuan open market is almost monopolized, and the P7 competition has greater resistance.
The reason why the thousand-yuan machine market is in full swing is that the entry threshold for this price segment is low, the competition is fierce, and there is no monopolist. The mid-range and high-end are different. It is an indisputable fact that the high-end is monopolized by Apple and Samsung. The situation in the mid-end market is similar. There are two forces. One is the price-reduced version of foreign high-end products, such as Samsung, Apple, HTC, LG, Nokia, Sony, etc. The user base of this force is very clear. They want to buy high-end foreign brands. They only want to own them at a reasonable price, not early adopters. The other is the three major brands in the open market, Gionee, OPPO, and VIVO (among which OPPO and VIVO belong to BBK). No matter whether it is on a third-party e-commerce platform or a physical mobile phone store, the new products in this price range are basically dominated by these three companies.
From the perspective of product configuration, design and quality, P7 is not inferior in this price range, but it is not outstanding either. Four brands are on the table, each with their own strengths. In this case, it is marketing and channels that are at stake.
In terms of marketing investment, Huawei is much smaller than these three companies. Mainly because Huawei has long-term cooperation with operators, the need for marketing efforts is not large. The three open market brands are different, and they need to rely on their own strength and invest more in entertainment program titles, in-feed ads, soft advertising, etc.
In terms of channels, Huawei is in its infancy. The three open market brands are all their own fixed sales channels, which are spread all over the country. Thanks to long-term manufacturers’ profits, the channel loyalty is high. Huawei has also been expanding social channels in the past two years. Its expansion model is "4 + Top16", that is, it cooperates with agents of the four major chains of Sunny, Gome, Dixintong, and Leyu and Top16 in various provinces. This kind of cooperation has just started, and the channel support is difficult to match the three open brands. Channel construction does not happen overnight. Having channels is just the beginning. The key is the enthusiasm of the channel, which depends on the coverage rate and first push of the product in the channel.
The third block, the omni-channel layout product, poses a great challenge to P7 traders.
Generally, when a manufacturer launches a flagship product, they will choose one or several main channels for sales. This can not only cultivate channel feelings, but also improve the sales enthusiasm of the channel and invest more resources. The strategy of P7 is different. Just online, P6 has chosen 7 channels such as Huawei Mall,, Tmall, Ning, Gome, Yihaodian, and Amazon to sell at the same time. For users, this is a good thing, and products can be bought in various channels. For channel providers, they cannot reflect their own advantages, and their enthusiasm will not be very high. If you want which channel to launch P7 first or increase promotions, then most of this investment must come from Huawei.
The more channels there are, the more difficult it is to trade. It is mainly reflected in two aspects. One is price management. Each channel has its own small nine or nine, and has its own promotion strategy, so P7 will definitely form different prices in different channels. The appearance of random prices will affect the brand of P7. A shrewd channel provider will definitely require Huawei to provide a full price guarantee or a price guarantee for several months, transferring the risk to Huawei. The second is inventory management. Each channel provider forecasts market demand differently, and the sales situation is also different, so there will be a large amount of inventory spread on the channel. This is a great challenge for Huawei’s traders. Poor inventory management, even if a single product earns more profits in the early stage, it may be tied to the later clearance of tail goods.
The "three mountains" are all pressing on Huawei’s soft underbelly. If you turn over, both the P7 and Huawei’s brand strength will be greatly enhanced. If you can’t turn over, I think Huawei will continue to climb and explore on this road, and will not stop.
Author: Mei Garden Statement; WeChat official account: Statement (mhy_chenshu)

Getting started is not enough? LaVida’s new time limit is 79,900 "freezing point price", which breaks the entry threshold.

  To meet the scorching summer, LaVida Xinrui, the "new national quality family car" of SAIC Volkswagen, will launch the summer freezing point price from now on. Before August 31, 2023, it will be reduced by 20,000 yuan and 79,900 yuan within a limited time, and on the basis of the original "entry is high", the threshold will be further lowered and it will become the king of cost performance that no one in its class can match.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image001

  Buy "new" and not buy the old one for less than 80 thousand, and you can have Volkswagen’s latest boutique sedan.

  In recent years, there are few new faces in the entry-level sedan market, and LaVida Xinrui, as a brand-new product, just went on the market in June this year. LaVida Xinrui is based on the brand-new MQB platform of Volkswagen Group, and adopts brand-new young design, adopting the same starry front face design of LaVida family, lattice energy star drilling lower grille and penetrating dynamic upper grille, which satisfies users’ pursuit of high value. LaVida Xinrui also launched a brand-new body color, such as "dopamine color" such as turquoise blue and cat’s eye blue. After going out of the street, the rate of turning back is extremely high, which easily captures the hearts of young people.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image002

  Getting started is not enough? 79,900 "freezing point price" lowered the entry threshold again.

  In addition to the attractive appearance, LaVida’s cutting-edge entry model is also fully equipped, which can be called "entry is high", and then superimposed this time, it will drop by 20,000 yuan, which will bring users a sense of value directly.

  LaVida is not only equipped with LED headlights as standard, but also equipped with an 8-inch LCD instrument and an 8-inch central control panel, which is very scientific and technological; Users can also use wireless CarPlay to maximize the use habits of smart phones; Digital parking radar, ramp assist system, cruise control and other practical driving assistance functions make driving easier.

Getting started is not enough? LaVida's new time limit is 79,900 "freezing point price", which breaks the entry threshold _fororder_image003

  In terms of safety, LaVida Xinrui not only adopts a high-rigidity safety body, but also comes standard with 6 airbags, IQ. Drive intelligent driving butler and other active and passive safety systems. The standard AEB automatic emergency braking system can improve the overall driving safety.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image004

  Superimposed high-value repurchase daily car cost is less than a cup of milk tea.

  Now, if you buy LaVida Xinrui, you can not only buy it at a price of less than 80,000 yuan, but also enjoy a high-value repurchase of 15% for two years/20% for three years *, an increase/replacement subsidy of 3,000 yuan for old customers, and a loan policy of 0 interest rate for up to two years. The average daily car cost (about 15 yuan) is less than a cup of milk tea. After three years, you can exchange it for a new SAIC Volkswagen car at an affordable price. How to calculate it is very cost-effective.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image005

  LaVida Xinrui inherits the excellent DNA of the LaVida family, and has a brand-new face value, leapfrog configuration and comprehensive safety guarantee. It was originally a rare high-quality all-round family sedan in the 100,000 yuan class, but now it allows users to start with 79,900, which is really a big surprise in summer freezing point. (Photo: provided by SAIC Volkswagen)

Focusing on new productivity and building a better life, members of the National Committee of the Chinese People’s Political Consultative Conference attended the second session of the 14th National Co

  The second session of the 14th National Committee of the Chinese People’s Political Consultative Conference was held in Beijing on March 4. What are the hot issues in which the members of the National Committee of the Chinese People’s Political Consultative Conference are concerned? Shenzhen Business Daily reporters learned that paying attention to new productivity and building a better life are the key points for members to write proposals and participate in politics.

  Chen Qianwen, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  It is recommended that the Sha Tau Kok Shenzhen-Hong Kong International Consumer Cooperation Zone be upgraded to a national strategy

  Chen Qianwen, a member of the Shenzhen National Committee of the Chinese People’s Political Consultative Conference and vice chairperson of the Shenzhen Municipal Committee of the Chinese People’s Political Consultative Conference, believes that Shenzhen and Hong Kong have great potential in consumer cooperation. If we can make good use of the area of Sha Tau Kok and improve more policies, we will further strengthen the connection between Shenzhen and Hong Kong, and even between Guangdong, Hong Kong and Macao, so that the consumption in the Greater Bay Area can be better promoted and developed. It is recommended that Sha Tau Kok Shenzhen-Hong Kong International Consumer Cooperation Zone be raised to a national strategy.

  Chen Qianwen said that Shenzhen Qianhai is a platform for Shenzhen-Hong Kong cooperation and innovation in the modern service industry. The construction of Qianhai-Shenzhen-Hong Kong Modern Service Industry Cooperation Zone has been included in the national strategy. Last year, the Hetao area was included in the national strategy as a platform for Shenzhen-Hong Kong science and technology innovation. These two regions have played a very good role in boosting the development of Shenzhen. At present, Shenzhen-Hong Kong exchanges have become increasingly close, and interactions in the consumer field are also very frequent. In the past year, Hong Kong compatriots have been present in major business districts and cultural tourism facilities in Shenzhen, which actually shows the great potential of Shenzhen-Hong Kong consumer cooperation. As a special area for consumer cooperation with Hong Kong, Shenzhen Sha Tau Kok, if it can get a policy promotion, I believe it will play a good role in promoting consumption in the Guangdong-Hong Kong-Macao Greater Bay Area. Chen Qianwen suggested that the customs supervision measures should be improved to create a model that allows for the looser circulation of consumer goods between the two places, so as to promote the integration and exchange between Guangdong, Hong Kong and Macao through consumption upgrades and release consumption potential.

  He Jie, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Further consolidate the first-mover advantage of science and technology innovation finance and digital finance

  He Jie, a member of the National Committee of the Chinese People’s Political Consultative Conference and deputy secretary-general of the Standing Committee of the Shenzhen Municipal People’s Congress, will propose this year aroundAnd financial innovation, among other topics.

  He Jie believes that while bringing social progress, there are also hidden dangers, and how to establish a corresponding standardized system is an important issue. In addition, how China participates in or dominates international governance and deeper artificial intelligence governance legislation is also worthy of consideration.

  Finance is the area he is most familiar with. He believes that the Central Financial Work Conference has proposed "five major articles" on the development of the financial industry – science and technology innovation finance, green finance, inclusive finance,Financial and digital finance, there is a lot of knowledge to be done in each major article. Guangdong has already taken the lead, and the next step is how to further consolidate Guangdong’s first-mover advantage. He Jie believes that the high-quality development of the financial industry cannot be achieved solely throughOn this, he will deepen and refine it, and then make further suggestions. His proposal this year will also involve the unification and establishment of a large financial marketPlatform to strengthen financial supervision, international digitalBridge and other topics.

  Wang Lizong, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Further relaxation of restrictions on cross-border movement of professionals from Guangdong, Hong Kong and Macao

  Wang Lizong, a member of the National Committee of the Chinese People’s Political Consultative Conference and chairperson of the Guangdong High-tech Industry Chamber of Commerce, plans to submit proposals such as "Suggestions on Accelerating the Issuance and Implementation of the Negative List for Cross-border Service Trade to Promote High-level Opening up".

  Wang Lizong suggested that the Ministry of Public Security and other departments further relax the restrictions on the cross-border movement of natural persons from Guangdong, Hong Kong and Macao in the field of professional talents. He gave an example that the exhibition industry has the characteristics of high mobility of personnel. Under the background of Shenzhen, Hong Kong and Macao’s continuous deepening of "one exhibition, two places" exhibition cooperation, Shenzhen, Hong Kong and Macao tourist visas and work visas cannot meet the needs of organizers for daily round-trip between Shenzhen, Hong Kong and Macao. Issuing specific talent visas for exhibition professionals will solve the problem of cross-border professional flow in the opening and development of the exhibition industry, which will help promote the interconnection of exhibitions in Guangdong, Hong Kong and Macao, and build a cross-border cooperation model of "one two places exhibition". At the same time, it will promote more world merchants to visit Guangdong, Hong

  Wang Lizong also suggested that the Ministry of Commerce and other departments study and accelerate the implementation of the national version and the free trade zone version of the cross-border service trade negative list, and make commitments to opening up in the field of cross-border service trade in the form of a negative list, without additional restrictions in areas outside the list, and introduce overseas investment to a greater extent to encourage the expansion of service exports.

  Wu Yihuan, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Promote the deep integration of physical education and empower young people to grow up healthily

  Wu Yihuan, member of the Shenzhen National Committee of the Chinese People’s Political Consultative Conference, vice chairperson of the Shenzhen Municipal Committee of the Chinese People’s League, suggested that all sectors of society innovate and promote the deep integration of physical education to empower young people to grow up healthily.

  Wu Yihuan said that in recent years, the integration of sports and education in our country has made great progress, and a series of effective measures have been launched in various places, such as Shenzhen’s promotion of "Sunshine One" activities and "See You Every Day in Physical Education Classes". However, there are still problems such as poor service quality of youth social sports organizations and insufficient protection of sports professional teachers. Wu Yihuan suggested that we should innovate support policies, mobilize social forces, standardize the development of youth social sports organizations, and at the same time unblock the channels for elite retired athletes to enter schools as sports coaches or sports teachers, and lead students to do a good job in sports competitions.

  Nie Zhuqing, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  The system solves the problem of installing elevators in old residential areas

  Nie Zhuqing, a member of the National Committee of the Chinese People’s Political Consultative Conference and chairperson of Shenzhen Pengxin Asset Appraisal Land and Real Estate Appraisal Co., Ltd., told the Shenzhen Business Daily that the topic of people’s livelihood is the focus of his duties and will submit proposals around the installation of elevators in old neighborhoods and the safety of prefabricated dishes.

  Born in rural Hubei, Nie Zhuqing has a strong sense of responsibility for promoting rural revitalization and construction in the new era. In July last year, he followed the Guangdong Provincial Committee of the Chinese People’s Political Consultative Conference inspection team to Lanzhou City, Gannan Prefecture, Linxia Prefecture and Zhongwei City, Yinchuan City, Ningxia Hui Autonomous Region, has first-hand information on ethnic areas and rural revitalization. Last year, he put forward a proposal on the construction of rural health centers, which received attention and positive responses from relevant state ministries and commissions. This year, he will vigorously enhance farmers’ enthusiasm for farming and promote the high-quality development of the homestay industryWait for a proposal.

  The elderly who live in old staircase houses choose not to go out all year round because of the inconvenience of their legs and feet. The real story I saw during the community visit has made Nie Zhuqing pay attention to this issue related to the well-being of many elderly groups for a long time. He will submit a proposal this year "on systematically solving the installation of elevators in old residential areas and improving the safety of old elevators". It is recommended to formulate and issue unified standards and norms at the national level in combination with existing local standards and industry standards, to guide the installation of elevators in existing residential buildings in old residential areas, and to promote the establishment of a long-term mechanism for follow-up care.

  Jin Li, a member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Attach importance to the elderly care industry and encourage the development of the elderly care industry

  Jin Li, a member of the National Committee of the Chinese People’s Political Consultative Conference and vice president of Southern University of Science and Technology, said that he will continue to write proposals on the topic of elderly care this year. He believes that while paying attention to the elderly care cause, we must also vigorously encourage the development of the elderly care industry, and supplement market forces to stimulate and enhance the vitality and quality of the elderly care industry.

  Jin Li believes that there is a difference between the elderly care industry and the elderly care industry. The elderly care industry places more emphasis on the public welfare attribute, which is a kind of care, support and protection for disadvantaged groups. It is mainly aimed at the poor or widowed elderly in cities and the five-guarantee households in rural areas with poor living conditions. The elderly care industry needs the supplement and expansion of the elderly care industry, and the elderly care industry needs the attention and support of the whole society to generate certain and reasonable economic returns. Only in order to mobilize more social resources into the elderly care industry can we not only regard the elderly care as a public welfare.

  Jin Li believes that the elderly all hope to have cost-effective market-oriented high-quality elderly care services. At present, the investment in elderly care is too small. If this market is fully developed, its volume will be larger, and the economy of scale and scope will be formed. Through the system integration of upstream and downstream of the industrial chain, costs can be greatly reduced and efficiency can be improved. If the cost of elderly care is reduced by half or even two-thirds, it is possible to make some high-quality elderly care services benefit a wider range of ordinary peopleGroup. If the pension cost and other pension issues can be effectively solved, it can not only meet people’s growing demand for high-quality pension, but also release more economic vitality, allowing people to consume more boldly, and the relevant industrial chain will also be driven.

  Jin Li believes that elderly care provides rich and diverse application scenarios for the development of science and technology, which is a huge driving force for China’s future GDP. In the process of elderly care industrialization, it can release a large amount of demand and fully stimulate the development of various industries, especially high-end manufacturing.

Starting from 97,800 yuan, the commercial pickup truck of Great Wall Gun is listed in good faith.

Dahebao Dahe client reporter Jie Minggang

On October 24th, a new generation of intelligent commercial pickup truck, Great Wall Gun Commercial Pickup Truck, was officially launched, with an official suggested retail price of 97,800 ~ 128,800 yuan. The commercial pickup truck of Great Wall Gun listed this time includes gasoline/diesel engine, 8-speed automatic manual transmission /6-speed manual transmission, two-wheel drive/four-wheel drive, standard container/long container, elite type/pilot type, with 17 versions for consumers to choose from. At the listing conference, the Great Wall Gun Merchants Alliance was officially launched to realize resource sharing, mutual help and mutual benefit between users and manufacturers, and between users.

It is understood that the car has arrived at the Great Wall national dealers one after another, and you can enjoy the triple gift from the moment you buy the car:

Financial Gift: Enjoy 2 years of zero-interest financial support.

Replacement ceremony: enjoy a maximum replacement subsidy of 5,000 yuan.

Alliance ceremony: Enjoy all the service rights and interests of the Great Wall Gun Alliance (long-term value-added rights and interests).

The Great Wall gun pickup truck, commercial pickup truck and off-road pickup truck are three heavy models released in the first phase of the 3-year "5+N" product strategy. The listing of the commercial pickup truck of Great Wall Gun indicates that the product layout system of Great Wall pickup truck in commercial, passenger and off-road pickup truck segments has been initially built.

The commercial pickup truck of Great Wall Artillery is not only a right-hand man who can earn money to support his family, but also a life partner who can relax. It has the industry-leading super power, is efficient, intelligent and reliable, and helps users to have a good business and a better life.

In terms of appearance, the commercial pickup truck of the Great Wall Gun is different from the passenger pickup truck and the off-road pickup truck. The new car adopts a black honeycomb grille and a nebula-type technology net, which is fashionable and avant-garde. The commercial pickup truck of Great Wall Gun can provide two models with different sizes: long container and standard container. The axle moment of the long container (standard container) is 3470mm(3230mm), and the body length, width and height are 5602 (5362) × 1883× 1884 mm. In addition, the car has the deepest container of its class, with the container size of 1760(1520)×1520×538mm, which has super loading capacity and unlimited modification potential, and is efficiently adapted to various commercial scenes.

The interior of the commercial pickup truck of the Great Wall Artillery adopts an all-black design, with a leather steering wheel, leather seats and soft materials at your fingertips. The 9-inch touch screen can realize voice control, car phone interconnection and other functions. Great Wall Gun is sincere in configuration. The whole system comes standard with the latest generation Bosch 9.3 ESP, keyless entry, one-button start, cruise control, tire pressure monitoring, reversing image and many other advanced configurations. It has obvious cost-effective advantages and is a smart and comfortable car.

In terms of power, the commercial pickup truck of Great Wall Gun listed this time is equipped with 2.0T diesel and gasoline engines, both of which can meet the national six B emission standards. Among them, the 4D20M 2.0T four-cylinder diesel engine can output a peak torque of 400N?m at 1,500-2,500 rpm, which is the diesel power with the strongest lifting torque among all pickup trucks that meet the national sixth B emission standard at present.

GW4C20B gasoline engine, the national sixth 2.0T engine, can output the maximum torque of 360N·m in the range of 1800-3600 rpm, and it is also the gasoline pickup truck with the largest torque among the four-cylinder engines at present. The 8-speed automatic manual transmission from ZF can provide three driving modes: standard, economical and sporty. In addition, the differential lock on the rear axle, the Eaton electronic differential system on the four-wheel drive model, the minimum ground clearance of 227mm, the approach angle of 29, the departure angle of 25 and the wading depth of 500mm, etc., make the car have a strong ability to get out of trouble and meet the needs of users in various road conditions.

In terms of safety, the commercial pickup truck of Great Wall Gun is equipped with Bosch’s latest generation 9.3 ESP, which integrates the functions of brake assist, traction control, uphill assist, etc. At the same time, it is equipped with reversing images, right front blind spot monitoring, tire pressure monitoring and other configurations to prevent accidents to the maximum extent. It is a safe and reliable car.

At this conference, Great Wall Gun also officially launched the Great Wall Gun Merchants Alliance in combination with the user needs of commercial pickups, serving thousands of industries. The Great Wall Gun Merchants Alliance will change the simple and weakly related buying and selling relationship between traditional car companies and users, and become a real "partner" with users. Online, the Great Wall Gun APP is used as an aggregation platform, and offline dealers are the core. Establish a communication and service platform to truly realize resource sharing, mutual help and mutual benefit between users and manufacturers, and between users.

Great Wall Gun commercial pickup truck is a new generation of Zhilian commercial pickup truck specially built for business elites. Under the background of consumption upgrading and innovation of Internet economy, the value of pickup truck is being redefined. Great Wall Gun will give full play to the unlimited modification potential of its container, create a richer commercial format, serve thousands of industries, prosper the economy and create social value.

Source: Dahe Client Editor: Jieminggang

Salary, social security, holidays … are related to your money bag in 2019!























































I heard that the modified car was strictly investigated? The original Great Wall "wild cannon" with modification knows what you need.

Introduction: Welcome to Cheyan. Interesting and informative knowledge about automobiles is here. Welcome to pay attention. Theme of this issue: I heard that it has been strictly investigated recently? The original Great Wall "Wild Cannon" with modification knows what you need.

I believe that many people have their own dream car in their hearts, especially for many male compatriots. It is their dream to have an off-road vehicle over the mountains to see the scenery that others have never seen. But the reality is cruel, and most hard-core off-road vehicles have always been expensive, which has discouraged many people; Secondly, it is often too much to cross the original car in the field with complicated conditions, so it will involve vehicle modification, and the modified car is a "forbidden area" in China, and many reasons have finally become obstacles for friends who yearn for cross-country to put it into practice. Then the appearance of this car next should be the "gospel" of many people. The original factory will take the modification and "go wild" with you. He is.Off-road version of the Great Wall Gun is referred to as "Wild Gun"!

First of all, let’s distinguish the difference between the off-road version of the Great Wall Gun and the ordinary version. The most intuitive difference between the two is the appearance. The off-road version has more original wading throats, steel front bumpers, black wheel eyebrows, etc. In addition,Compared with the ordinary passenger version, the off-road version uses multi-link suspension instead of traditional steel plate suspension, which improves the comfort a lot.

Returning to the Great Wall "Wild Gun", friends who play cross-country know that the modification must first start from getting rid of difficulties and saving themselves, so it must involve the installation of winches, which is also the standard of the Great Wall "Wild Gun". Not only that, the original wading throat no longer makes you worry about being "choked off" when wading. The high-end version of AT tires and steel front bumper basically need to be added and modified for off-road play, and the "wild guns" are all in the original factory for you. According to related news,Three-lock winch wading throats are standard, while nitrogen shock absorption, sand accumulation cup and rear cargo box will be configured only when modified in high-equipped vehicles.

In terms of off-road hard indicators, the Great Wall "wild guns" are also available, including low-speed four-wheel drive, tank turning, crawling, three differential locks, 360-degree ring shadow, etc., which can be said to be the most advanced technology configuration of Harvard at present, and meet all your off-road needs to the greatest extent.

In the interior, the off-road version of the gun is very similar to the passenger version, but the color matching of red and black is added. Although it is a pickup truck model, the comfort is not compromised. The double electric seats and the central control are almost covered with soft leather, ACC adaptive cruise, seat addition, shift paddles, etc., which breaks the long-standing inherent impression that pickup trucks are cheap.

In terms of power, it is equipped with a 2.0T turbocharged engine code-named GW4C20B, with a maximum power of 190 HP and a peak torque of 360Nm, which is matched with ZF 8AT gearbox and four-wheel drive system.They are all the same as Haval H9.In the choice of driving mode, there are 7 items: highway, energy saving, standard, sand, rain, snow and mud.

At present, there have been many off-road test videos of the Great Wall "Wild Gun", and from its performance, it is generally excellent. As for the price that people are most concerned about, the Great Wall official hasn’t announced it yet, but the starting price of the H9 with the same big piece is 200,000, so its price will not be too high, and it is expected that the high allocation will be within 200,000. This is acceptable for people who love cross-country.

Written at the end: Judging from the various configurations of the off-road version of the Great Wall Gun, the Great Wall has once again shown full sincerity. Although the price is still opaque, the price of the Great Wall, which has always been the main cost performance, will not exceed people’s expectations. In recent years, domestic cars have made great efforts to lower the price of joint venture cars of the same level, and the achievements of independent brands are really gratifying. So what do you think will happen after the listing of Great Wall "Wild Cannon"?

 Source: People’s Daily Online-auto channel

    On July 13th, the 5th China Changchun International Automobile Expo was held in Changchun, one of China’s old industrial bases. Ssangyong motor catered to the theme of "scientific and technological innovation, energy saving and environmental protection" of this Expo, and brought its three swordsmen, namely three fully imported SUV models-Xiangyu 08, Aiteng and Lester II, to the exhibition, which became the focus of attention.

    The core of Ssangyong booth-Xiangyu 08

    Ssangyong Motor’s booth is located in Hall G, covering an area of 400 square meters. It is understood that as it is the first time to participate in Changchun Expo, Ssangyong Motor has made great efforts to show a complete image of "world-class SUV expert" to consumers in Northeast China. The SUV "Three Musketeers" formed by young and personalized Aiteng, dynamic and passionate Enjoying Royal 08 and honorable Lester II covers the mainstream range of 200,000-400,000, providing China consumers with more diversified choices. The strength of Ssangyong’s "world-class SUV expert" was also concentrated in this Changchun Automobile Expo, which once again showed its strong strength in the high-end imported SUV market in China.

    According to insiders of Ssangyong, Aiteng, the SUV participating in this exhibition, won the honor of "Best Shape Award of SUV" selected by the organizing committee of the auto show for its stylish and personalized appearance, while Xiangyu 08, as a key model, will compete for the "Best Imported SUV" award. Xiangyu 08 is a new imported diesel SUV that was launched not long ago. Its smooth design and high-quality interior configuration perfectly explain the connotation of "Power in Style" and the SUV spirit of "challenging and surpassing yourself".

    The Ssangyong booth shows a photo of Capello and Ssangyong Lester II.

    Ssangyong staff also introduced that during the auto show, Ssangyong booth not only arranged creative performances with themes, but also arranged an award-winning question and answer presentation for Real Madrid coach Capello’s autographed T-shirt, which was recently visited in Shanghai. Ssangyong Motor also hopes to take this opportunity of the auto show to lead the new trend of SUV and bring the world’s advanced diesel power to the revitalized Northeast market.


Editor: Zhao Wei

Huawei’s automobile leading action! Xiaokang shares announced its name change to "Sailis"

Xiaokang, a local listed company in Chongqing, announced its name change!

Xiaokang Co., Ltd. is the first partner of Huawei’s smart car selection, and its Celestial car and Huawei have built the series of cars. On July 12th, Xiaokang shares opened slightly higher, and then remained volatile. As of press time, Xiaokang shares rose 0.26% to 74.69 yuan. On April 27 this year, the intraday low of Xiaokang shares was 32.70 yuan.

On July 11th, Xiaokang announced that in order to facilitate investors to accurately understand the current company positioning, match the company name with business and strategic planning, unify the company brand image and enhance the brand value, the company intends to change the company name and adjust the company securities abbreviation accordingly. Among them, the abbreviation of the company’s securities is planned to be changed from "Xiaokang Shares" to "Sailis".

"Well-off" represents a glorious past.

"Sailis" represents the future of transformation and development.

"Sailis" is the name of the brand of new energy vehicles under Xiaokang. In 2017, Jin Kang New Energy, a subsidiary of Xiaokang Co., Ltd., acquired AM General’s civil automobile factory in Indiana in the United States. In 2019, Jin Kang New Energy launched the new energy SUV SF5 of the Celeste brand. In May this year, Jin Kang New Energy was renamed Sailisi Automobile Co., Ltd. As a result, Cyrus has basically become synonymous with the new energy automobile sector of Xiaokang shares.

As to why the group name should be changed to "Sailis" this time, Xiaokang shares explained in the announcement that it is to facilitate investors to accurately understand the current company positioning, match the company name with business and strategic planning, unify the company brand image and enhance brand value. 

The word "Xiaokang" has been used as the enterprise name of Xiaokang shares for 15 years. The birth of Xiaokang shares can be traced back to 1986, originally called Chongqing Baxian Phoenix Electric Spring Factory, and later evolved into Yu ‘an Group. In June 2003, Yu ‘an Group and Dongfeng Company jointly established "Dongfeng Yu ‘an Vehicle Co., Ltd." to produce and sell "Dongfeng Xiaokang" brand mini-cars.

In 2007, Dongfeng Xiaokang won the endorsement of Wang Baoqiang, the star of Soldier Assault, which was quickly spread all over the country by regional brands. Together with Wuling Hongguang and Changan Star, Dongfeng Xiaokang was also called "the three giants of China mini-cars". Seeing that the name of "Dongfeng Xiaokang" is so resounding, Yu ‘an Group took the opportunity to directly change its name to Chongqing Xiaokang Automobile Group Co., Ltd. in 2007. Although it was renamed as "Xiaokang Shares" again in 2011, the word "Xiaokang" still exists.

It can be seen that the word "Xiaokang" represents the once glorious past of Xiaokang shares, while the word "Sailis" is regarded by Xiaokang shares as the future of its own transformation and development.

Rename Cyrus

Xiaokang started the third venture.

The renaming of Cyrus is also the inevitable result of Xiaokang’s third venture. In fact, Xiaokang is an enterprise with a history of 36 years. In the fierce market changes, it dares to seize the trend of the times and boldly innovate, and has gone through three ventures. In 1986, well-off people started from a spring and started their first entrepreneurial journey; In 2003, Xiaokang cooperated with Dongfeng Group to enter the field of vehicle manufacturing; Since 2016, Xiaokang has begun to enter the field of new energy, and is committed to transforming the enterprise from a traditional automobile manufacturer into a global smart car brand enterprise with international competitiveness.

Among many enterprises that claim to expand their territory in the field of new energy, Xiaokang is the one with the longest layout and the most practical actions. In the past six years, Xiaokang has invested nearly 10 billion yuan in research and development, and the annual investment in innovative research and development exceeds 10% of sales revenue. It has cultivated and formed core technologies such as electronic control and electric drive with independent intellectual property rights. At present, Xiaokang shares have nearly 3,000 patented technologies, including more than 150 invention patents. The brand-new Phoenix Smart Factory and Liangjiang Smart Factory built in accordance with the Industry 4.0 standard provide a strong guarantee for the company’s new energy vehicle delivery.

Last year, the cooperation between Xiaokang and Huawei pioneered the deep cross-border integration of smart car joint business. The two sides have empowered each other, and the cooperation in core technologies, products and channels has been deepened. The product strength and brand strength of Cyrus have been significantly improved and become a strong dark horse in the new energy vehicle market.

The sales of Wenjie series cars are hot.

Xiaokang Co., Ltd. is the first partner of Huawei’s intelligent car selection model. Sailis Automobile, a subsidiary of Xiaokang Co., Ltd., and Huawei have built AITO brand high-end smart cars, and Huawei also sells cars in stores.

As the first smart car equipped with a HarmonyOS smart cockpit, the sales volume of the M5 has been increasing since it was delivered in March this year.

On July 9, the data released by the Association showed that in June 2022, in the sales ranking of new energy SUV vehicles, the M5 ranked eighth in China with 7021 vehicles, and its sales ranking was one place behind BYD Tang.

In December 2021, the share price of Xiaokang shares fluctuated downward, all the way down to the intraday low of 32.70 yuan/share on April 27, 2022. Affected by factors such as the rising sales of M5, the share price of Xiaokang shares rose sharply in May and June, and rose to 90.5 yuan/share in intraday trading on June 28th, hitting a new high. On July 11th, the share price of Xiaokang shares closed at 74.50 yuan/share, with a total market value of 101.3 billion yuan.

Huawei recently released M7, the second smart car of AITO brand. On July 7th, at the 14th China Automotive Blue Book Forum, Yu Chengdong, managing director of Huawei and CEO of smart car solutions business group, said that the order volume of M7 has exceeded 50,000.

Soochow securities believes that the sales volume of M7 is worth looking forward to. 2022 -2025 is the golden period for the penetration rate of new energy vehicles in China to break through from 15% to over 50%, and it is also the period for business model innovation. The innovative cooperation model between Huawei and Xiaokang is in an important verification period.

AVIC Securities said that there are currently more than 5,500 offline experience stores in Huawei, much higher than other new energy vehicle companies. Huawei’s brand influence and strong channel advantages will empower car companies and help them sell good cars. It is expected that more car companies will choose Huawei’s smart car selection mode cooperation in the future.

The upstream news integrates china securities journal, Economic Observer Network and China Economic News Network.

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Xingyue L car machine update, Baidu Apollo blessing, what upgrades are there in the experience?

Galaxy OS, the vehicle system carried by Xingyue L, is developed by its technology company Yikatong, which integrates the navigation and small voice of Baidu Apollo. It was officially launched in July 2021, equipped with Qualcomm Snapdragon 8155 chip and three screens.

Since its release, Galaxy OS has been upgraded twice. In the latest version 1.2, a lot of simplified upgrades have been made, and AutoLab has the following highlights to share after the experience.

Lightweight application of turning machine

Our mobile phone applications have also developed towards lightweight, and WeChat applets and Alipay applets have been able to replace most APP applications. In addition, in the latest system versions of Huawei and Apple, card-type fast APPlications have been added, so that the functions in the APP can be used conveniently without opening the APP, which saves the process of opening the app.

Xingyue L’s car machine update has also made a light APPlication of the APP, such as Bilibili of the co-pilot entertainment screen. You can see the recommended video content on the homepage of the screen without opening the app.

In addition, temperature control, music switching, and common map functions can be easily completed without opening the application. For example, the temperature can be adjusted by holding down the temperature number by hand and sliding up and down, which is more convenient than the physical knob. In addition, like the shortcut bar of mobile phone, Galaxy OS can open the shortcut button of vehicle control by pulling it from top to bottom, and can also add and subtract functions that can be operated quickly.

Since the Star Yue L central control is a widescreen, the Galaxy OS1.2 version is adapted to the widescreen homepage card, and the owner can directly slide up and down the homepage and choose to display four applications: music, map, WeChat applet and weather. Moreover, compared with the hidden sliding cards of many car companies, the cards of Galaxy OS 1.2 can guide the car owners to use correctly on the UI, which is more convenient and has lower learning cost.

The cockpit experience enters the scene

"Scene" is the most frequently mentioned word in the field of autonomous driving, and now the intelligent cockpit has begun to split the scene. In the Galaxy OS 1.2 version, the thinking of "scene" has also been added.

For example, when the main driver gets on the bus, the central control panel will pop up a shortcut bar for car control for about 5 seconds. In the shortcut bar, it can be used to adjust the seat and open the trunk, which is very convenient. When we experience other smart cars, we need to operate 2 to 3 steps on the screen every time we get on the bus to find the corresponding car control shortcut bar. This function of Galaxy OS is very practical and has a good impression of MAX.

In addition, there are many scenes on the central control screen and the passenger screen, which can be activated by touch screen click or voice control. For example, there is a car wash mode on the central control panel, which automatically closes the window skylight and retracts the rearview mirror after use. The nap mode is common to everyone. You can put down the seat with one button, turn on the ventilation and set an alarm clock.

There are also unusual scenes, such as the Goddess mode. After being enabled, the passenger seat will move backwards, and the seat will move forward after closing the door. The passenger screen will show a pink dynamic effect, and at the same time, a small voice will say: Welcome to the fairy, pick up hot chicks’s skills are full.

For the co-pilot screen, there will be a movie viewing mode. The co-pilot has an independent Bluetooth module, which can connect Bluetooth headsets and enjoy the independent sound source of the co-pilot screen without interfering with the driving of the main driver.

In addition, there is a co-pilot exclusive wallpaper, which can be used by users in need to declare sovereignty.

For the driver, the car WeChat has also been upgraded. When there is no one in the car, the message will be played directly. When there are other people in the car, the message from which friend will be displayed on the central control screen. Only when the owner presses the corresponding button will WeChat broadcast.

Thanks to the powerful computing power of Qualcomm 8155 chip, the co-pilot screen, the central control screen and the instrument screen can also be linked. Through three-finger sliding, the navigation map of the central control screen can be dragged to the instrument screen, and music and movies can be dragged to the co-pilot screen. The co-pilot screen can also query the map and send it to the central control screen for use.

The experience of Galaxy OS made my eyes shine. Personally, I think the user experience is better than that of most new car brands, and it is also better than the Baidu turnkey solution used by some brands before.

Behind this is the advantage of the tripartite joint model of car companies+technology companies+Baidu. Yikatong has assumed the role of product manager, collecting feedback from the daily use of tens of thousands of users, and then integrating Baidu’s technical solutions to polish the functions better.

Direct hit recovery pain point lead battery utilization has a target responsibility system.

  China is a big producer and user of lead-acid batteries, and the output of lead-acid batteries accounts for more than 40% of the world’s total output. At present, despite the rapid development of lithium batteries and hydrogen batteries, lead-acid batteries are still widely used in transportation, communication, energy storage, logistics and other industries because of their stable performance, safe use and high cost performance. Zhang Tianren, Chairman of the Board of Directors of Tianneng Group, told the Science and Technology Daily reporter that with the improvement of environmental protection and industry access, at present, the pollution source of lead-acid batteries has shifted from production to recycling and regeneration.

  The Interim Measures for the Management of Lead-acid Battery Recycling (Draft for Comment) (hereinafter referred to as the "Measures") drafted by the National Development and Reform Commission, etc., is precisely to grasp the weakest link in the prevention and control of lead-acid battery pollution throughout its life cycle, and requires that the standardized recovery rate should reach over 60% by the end of 2025.

  "Underground industrial chain" recycling accounts for 70%

  With the continuous exploitation of lead ore resources in China, there are not many primary lead reserves, which can no longer meet the domestic industrial demand for lead. The data shows that in 2018, China’s refined lead production was about 5.25 million tons, accounting for about 44% of the global lead production. Among them, there are about 3 million tons of primary lead and 2.25 million tons of recycled lead. At this development rate, China’s lead ore resources will be basically mined after 10 years. If the recycling of waste lead-acid batteries and lead-containing wastes is not accelerated, there will be a serious shortage of lead resources in China.

  Zhang Tianren said that the environmental pollution of lead-acid batteries in the manufacturing process can be prevented, cured and controlled, but the pollution situation in illegal recycling and disposal is serious. Some small business hawkers buy illegally in the streets and lanes. After simple crushing, they sell lead plates to unqualified small workshops and small smelters. Small smelters lack or even have no environmental protection facilities, and they can be smelted with just one pot; Batteries are disassembled at will, acid liquid is dumped at will, lead dust is discharged at will, and lead slag is disposed at will.

  According to incomplete statistics, about 198 million lead-acid batteries weighing more than 5 million tons are scrapped every year, of which only 30% are recycled through formal channels and standardized smelting, while 70% are recycled through "underground industrial chain". In China, more than 300,000 tons of lead-containing waste acid are directly dumped due to illegal recycling every year, which seriously pollutes the environment.

  In order to solve the problem of illegal purchase by small traders and hawkers, the Measures put forward the "ledger system and big data management", that is, the electronic ledger system for key nodes in the whole life cycle of lead-acid batteries is implemented, and lead-acid battery production (import), sales, collection, storage, transportation and resource utilization enterprises should establish ledgers as required to record the types, quantities, flow directions and other information of waste lead-acid batteries; Enterprises such as lead battery production (import), sales and resource utilization record electronic ledger information, and upload the last quarter ledger information to the lead battery life cycle management information system within the first 15 days of each quarter.

  Zheng Qiuhua, general manager of Guangdong Lvxun Energy Technology Co., Ltd., said that this enables the collection of each waste lead-acid battery to achieve the purpose of "traceability, quantity and responsibility", thus improving the standardized recovery rate of waste lead-acid batteries and reducing the risk of environmental pollution.

  Solve "difficulties" such as trans-provincial transshipment and network construction.

  "Supporting large-scale backbone lead-acid battery manufacturers to establish a standardized recycling system and bringing the recycling and disposal of used batteries into a standardized track will help protect the ecological environment." Zhang Tianren explained that there are three main difficulties in building a recycling system. First of all, it is difficult to transport lead-acid batteries across provinces. As waste lead-acid batteries are classified as hazardous waste, a hazardous waste transfer form must be filled in when transferring them across provinces. Generally speaking, even if the approval procedures are smooth, it will take about 3 months; Secondly, it is difficult to build outlets. According to the requirements of relevant national laws and regulations, it takes more than half a year to engage in the recycling business of used lead-acid batteries, and the procedures are complicated. It is also necessary to build a standardized recycling company in each prefecture-level city, which is costly. There is also a shortcoming in finance and taxation. Recycling enterprises disperse recycling from individuals or outlets. It is impossible for individuals to issue VAT invoices to recycling enterprises. However, when selling waste batteries to regular recycling enterprises, 17% VAT invoices are required, which is too expensive. Small business hawkers sell to small smelters through invoice-free transactions, and the cost is greatly reduced. "This is the main reason why regular enterprises can’t collect used batteries or buy them at a loss."

  The "Measures" propose that the undamaged waste lead batteries with intact tamper-proof labels should be conditionally exempted from hazardous waste management in collection, temporary storage, storage and transportation; If there is no tamper-proof mark, the tamper-proof mark is incomplete or damaged, it shall be managed as hazardous waste.

  "In the past, even the waste lead-acid batteries with complete packaging and no damage had to be transported by special vehicles for hazardous chemicals logistics, and the price of special vehicles for hazardous chemicals logistics was more than twice that of ordinary logistics transport vehicles." Zhang Tianren said that the differentiated management of the Measures has greatly reduced various procedures for formal recycling enterprises, reduced their operating costs and improved their market competitiveness.

  The Measures also put forward "joint recycling", that is, encourage lead battery manufacturers, sales enterprises, standardized recycling enterprises, resource utilization enterprises and harmless disposal enterprises to strengthen cooperation and jointly build a recycling network system for waste lead batteries; Encourage production enterprises to establish a reverse recovery network system of used lead batteries by relying on motor vehicle maintenance outlets and battery sales networks, and encourage production enterprises to adopt business strategies such as "trade-in" and "sell one for another" to improve the reverse recovery rate.

  Zheng Qiuhua said that countries such as Europe and the United States have started collecting and utilizing waste lead-acid batteries earlier, and have more standardized recycling systems and policies. If the United States implements the deposit system, users need to add a high recovery deposit when purchasing lead-acid batteries, forcing users to hand over scrapped lead-acid batteries to designated recovery points for recycling, otherwise the deposit will not be refunded; German law requires manufacturers of lead-acid batteries to sell and collect waste lead-acid batteries in a "one-for-one" way, otherwise the sales of lead-acid batteries will be prohibited. The "Measures" also absorbed foreign advanced experience and narrowed the gap between domestic and foreign countries in regulating recycling and recycling.

  Improve the punishment mechanism to prevent "resurgence"

  Waste lead batteries contain 65% lead plate, 20% sulfuric acid, 15% plastic and other auxiliary materials. The lead recovery rate of waste lead storage batteries in developed countries is over 98%, and that of large-scale recycled lead enterprises in China is generally over 90%, and some recycled lead enterprises adopting international technology and equipment even reach 99.9%. However, the process of small workshops and smelters is backward, and the lead recovery rate is less than 70%. Even if the recovery rate is 90%, the annual lead loss caused by small smelters is about 700,000 tons. Moreover, the cost of obtaining resources through regeneration is much lower than the cost of obtaining resources directly from smelting and processing of ores and raw materials.

  In order to combat and put an end to illegal recycling and recycling, the Measures stipulate that units and individuals engaged in the sale, collection, storage, transportation and resource utilization of lead-acid batteries without obtaining industrial and commercial business licenses shall be punished; Those who sell waste lead-acid batteries to non-compliant enterprises shall be ordered to make rectification within a time limit and other relatively perfect "punishment mechanisms".

  In this regard, Zhang Tianren said that small recycled lead refineries built without environmental protection approval should be resolutely banned, joint law enforcement should be strengthened, a high-pressure situation should be maintained, and a long-term mechanism should be established to prevent "resurgence"; Those responsible for causing environmental pollution shall be severely punished and held jointly and severally liable; Give play to the role of public supervision, set up a reward mechanism for reporting, and investigate and deal with reports together; Increase consumer education, so that the whole people can establish the concept of saving resources and protecting the environment, and consciously resist the pollution in the process of disposal and regeneration of waste lead batteries.

  Including the planning and tightening of lead storage battery recycling management, the threshold of lead storage battery industry is being further improved. For example, at the beginning of July this year, the Ministry of Industry and Information Technology punished seven lead battery manufacturers, including Jiangsu Jinchangxing Power Supply Co., Ltd. and Shenzhen Xiongtao Power Technology Co., Ltd., which did not meet the "Lead Battery Industry Specification Conditions (2015 Edition)" and "Lead Battery Industry Announcement Management Measures (2015 Edition)". (Reporter Li He)