标签： 2021上海油压店推荐

May the ＂Starlight Project＂ of military training between Singapore and Taiwan Province end？ Taiwan Affairs Office responded

According to a report by China Taiwan Province Network on September 27th, the Taiwan Province Affairs Office of the State Council held a regular press conference in the press room of the Taiwan Affairs Office at 10:00 am on the 27th. Ma Xiaoguang, director of the Information Bureau of the Taiwan Affairs Office and spokesperson, attended the press conference and answered questions from reporters.

Ma Guang Xiao, spokesman of Taiwan Affairs Office.

At the press conference, a reporter asked, recently, the proportion of classical Chinese in Chinese textbooks for senior high schools in Taiwan Province finally decided to reduce by 10%, returning to only 35% to 45%. What did the spokesman say?

Ma Xiaoguang responded that the "Taiwan independence" forces have been deliberately fiddling with the curriculum materials for a long time, which has been questioned and opposed by most conscientious educators, cultural circles and public opinion in Taiwan Province, but what the Taiwan education authorities are doing now will only make Taiwan Province’s education a victim of political manipulation.

On the topic of "constitutional reform" proposed by Tsai Ing-Wen at the "National Congress" in Democratic Progressive Party last Sunday, Ma Guang Xiao emphasized that we will pay close attention to relevant trends, the red line of cross-strait relations is very clear, and our determination to safeguard national sovereignty and territorial integrity is unshakable. As for Lai Qingde, the new "Premier", who publicly threatened his personal "Taiwan independence" proposition, Ma Xiaoguang reiterated that engaging in "Taiwan independence" is bound to pay the consequences.

In addition, some media have asked questions. Recently, Singaporean Prime Minister Lee Hsien Loong reiterated his anti-Taiwan independence stance and adhered to the one-China principle after his visit to China. It is also reported that Singapore’s "Starlight Plan" of sending soldiers to Taiwan Province for training may also end?

Ma Xiaoguang replied that the relevant contents of the meeting between the leaders of China and New Zealand have been reported in the news. With the promotion of the mainland’s international status and the expansion of its influence, the pattern of the international community adhering to one China has been consolidated day by day, and there is no room for the "Taiwan independence" to split.

The full text of the press conference of the Taiwan Affairs Office is as follows:

[Ma Xiaoguang]: Good morning, friends from the media. The press conference begins now. Please ask questions.

[CCTV reporter]: Some time ago, we saw that Democratic Progressive Party held a "National Congress", and Tsai Ing-Wen proposed to form a new exposition to determine the direction and line of the party in the new era. I would like to ask the spokesperson what kind of response you have to her statement? Thank you.

[Ma Xiaoguang]: As we all know, the new cross-strait relations you mentioned are consistent and clear.Only by abandoning the "Taiwan independence" position can Democratic Progressive Party find a way out in cross-strait relations.We have also reiterated many times that the "1992 Consensus" is the common political foundation for the peaceful development of cross-strait relations. Only by adhering to the political foundation that embodies the one-China principle can we maintain the correct direction for the peaceful development of cross-strait relations.

[Shenzhen Satellite TV reporter]: It is reported that Lai Qingde, the new head of Taiwan Province’s administrative agency, said in a recent inquiry in Taiwan’s legislature that Taiwan Province is a "sovereign and independent country" and the two sides of the strait are not subordinate to each other. What is the spokesman’s comment on this? Thank you.

[Ma Xiaoguang]: Both the mainland and Taiwan Province belong to the same China. Cross-strait relations are not state-to-state relations, nor are they "one China, one Taiwan". Taiwan Province, as an inalienable part of the territory of China, has never been a country, and it will never be a country. The mainland resolutely opposes any form of "Taiwan independence" words and deeds, and will never allow the historical tragedy of national division to repeat itself. Splitting "Taiwan independence" will surely bring about consequences.

[CCTV reporter]: We saw that Tsai Ing-Wen raised the topic of "constitutional system" reform at the so-called "all-generation meeting" held in Democratic Progressive Party on the 24th, which aroused the concern of the island society. Some critics think that Tsai Ing-Wen is preparing for the legal "Taiwan independence", which is extremely dangerous to play with fire. What do you think of this issue?

[Ma Xiaoguang]: We will pay close attention to relevant trends.I would like to reiterate that the red line of cross-strait relations is very clear, and our determination to safeguard national sovereignty and territorial integrity is unshakable.

[Xiamen Satellite TV reporter]: The recent parade of Mazu statue in Meizhou has attracted attention in Taiwan Province. Please tell us something about it. Thank you.

[Ma Xiaoguang]: In order to satisfy the strong desire of Mazu believers in Taiwan Province, at the invitation of Taiwan Province Hon Hai Group, Banqiao Cihui Palace in New Taipei City and Mazu Friendship Association in Taiwan Province, the Mazu Statue of Meizhou Ancestral Temple in Fujian launched a 17-day parade in Taiwan Province from September 23rd to October 9th. This parade is another great event for people-to-people exchanges between the two sides of the Taiwan Straits. The parade involves ten counties and cities, including Taipei, Xinbei, Keelung, Taoyuan, Hsinchu, Miaoli, Chiayi, Yunlin, Changhua and Taichung, and covers 89 temples in Taiwan Province, making it the largest parade in previous years.

[Economic Daily reporter]: Recently, the Cross-Strait Industrial Cooperation Zone was established in Guangxi. Please tell us about it. Thank you.

[Ma Xiaoguang]: On September 15th, the Taiwan Affairs Office of the State Council, together with the National Development and Reform Commission and the Ministry of Commerce, awarded a license to set up a cross-strait industrial cooperation zone in Guangxi Zhuang Autonomous Region. This cooperation zone is "one zone and three parks", including Fangchenggang Industrial Park, Chongzuo Industrial Park and Qinzhou Industrial Park. It is believed that the establishment of the cooperation zone will provide greater business opportunities for the development of Taiwan-funded enterprises in the mainland.

[Reporter of Taiwan Province Wang Bao]: The proportion of classical Chinese in senior high schools in Taiwan Province has been reversed, and it was decided that it would be reduced by 10%, and only 35% to 45% would be restored to classical Chinese. How does the spokesman comment? Thank you.

[Ma Xiaoguang]: For some time, the "Taiwan independence" forces have been deliberately manipulating the teaching materials of the curriculum, which has been questioned and opposed by most conscientious Taiwan Province educational circles, cultural circles and public opinion. The practice of Taiwan’s education authorities will only make Taiwan Province’s education a victim of political manipulation.

[Voice of the Straits Radio reporter]: In early July, the Ministry of Education announced that it would relax the criteria for Taiwan Province high school graduates to apply for mainland universities based on their academic test results. The threshold for admission was lowered from the previous standard to the average standard, and the subsequent impact included arousing concern in Taiwan Province society about whether there would be a wave of Taiwan Province students leaving. What do you think of the spokesman?

[Ma Xiaoguang]: The Ministry of Education has taken this measure to create more convenient conditions for young people from Taiwan Province to study in the mainland, in order to further promote cross-strait youth and cross-strait educational exchanges. As for saying that if someone is worried about causing a "exodus", I think it is an unnecessary worry. Maybe Lenovo is too rich, because after all, the number of students enrolled is limited.

[Reporter of Fujian Straits Herald]: We have noticed that Singaporean Prime Minister Lee Hsien Loong once again reiterated his opposition to the "Taiwan independence" after his recent visit to China, and adhered to the one-China principle. It is also reported that Singapore’s "Starlight Plan" for sending soldiers to Taiwan Province for training may also come to an end. What is the spokesman’s response to this?

[Ma Xiaoguang]: These two questions can be answered together. Not long ago, the leaders of China and New Zealand met, and the relevant contents have been reported in the news. I think with the promotion of the mainland’s international status and the expansion of its influence, the international community’s adherence to the one-China pattern is increasingly consolidated, and there is no room for the "Taiwan independence" to split.

[Reporter of China Radio International]: Recently, there was an earthquake in Mexico, and China’s embassy in Mexico rescued the trapped Taiwan Province compatriots. According to the analysis of Taiwanese media, the mainland has recently strengthened its emergency rescue service for Taiwan Province people abroad, and intends to implement the nationalization of Taiwan compatriots internationally. What is the spokesman’s comment?

[Ma Xiaoguang]: It is the consistent aim and policy of our embassies and consulates abroad to safeguard the rights and interests of overseas China people, including China compatriots. After the strong earthquake in Mexico, our embassy in China, when it got a call for help and learned that five Taiwan compatriots were trapped and their whereabouts were unknown, actively asked the relevant Mexican departments to do their best to rescue them. Within 72 hours of the gold rescue, the embassy closely followed up the rescue situation and visited the relatives of trapped Taiwan compatriots many times. On September 22nd, it was confirmed by relevant Mexican authorities and relatives of Taiwan compatriots that all the five trapped Taiwan compatriots were killed. Here, we express our deep condolences to the Taiwan compatriots who died and our sincere condolences to the families of the victims. Taiwan Province compatriots are our flesh and blood brothers. Our embassies abroad, including the embassy in Mexico, are willing to provide further assistance to the relatives of Taiwan compatriots concerned to properly handle the aftermath.

Reporter from China Review: A few days ago, Lee Teng-hui, the former leader of Taiwan Province, said that the United front of the mainland with Taiwan had joined Taiwan Province’s "underworld". What is the spokesman’s comment on this?

[Ma Xiaoguang]: Lee Teng-hui, the "godfather of Taiwan independence", I think he recently took the opportunity to attack the Taiwan Province unification faction and attacked those who advocate cross-strait exchanges and support reunification. His intention is nothing more than to further create green terror, and his intentions are extremely sinister. As we all know, Lee Teng-hui came to power at a time when black money politics was rampant in Taiwan Province’s political arena, and we all know who the "underworld" was.

[Taiwan Province TVBS reporter]: Mr. Lai Qingde made some clear statements about the current situation in Taiwan Province when he was questioned, but he also mentioned that if the two sides of the strait want to become brothers, couples or lovers, they must be recognized by the mainland. What is the spokesman’s comment?

[Ma Xiaoguang]: I think that in order to improve and develop cross-strait relations, we must first clearly answer the question of the nature of cross-strait relations. As I said just now, both sides of the strait belong to the same China, which is not a state-to-state relationship or "one China, one Taiwan". Therefore, only when there is a clear answer to this question, the goodwill and sincerity mentioned are not lip service, and they are not flowers in the water and the moon in the mirror.

[Global Network Reporter]: Two questions. First, Democratic Progressive Party held a "National Congress" on the 24th. In a speech, Party Chairman Tsai Ing-Wen said that Chinese mainland is very different from the period when the Party was founded, and the rise of Chinese mainland is a situation that the whole world must face cautiously now. She also said that emotional hatred or blind flattery cannot honestly face up to the development of the rise of the mainland. How does the spokesman comment on this? Second, recently, the voice of Amnesty for Chen Shui-bian has been making a lot of noise on the island. More than 90% of netizens opposed Amnesty for Chen Shui-bian in an online poll held by the Kuomintang. At the same time, we noticed that more than half of the representatives of the National Congress in Democratic Progressive Party took the opportunity to slip away, resulting in the situation that the meeting was over before the "case of pardon" was discussed. What does the spokesman think of this? Thank you.

[Ma Xiaoguang]: Let me answer the second question first. We don’t comment on judicial cases in Taiwan Province. It remains to be seen what judicial value Democratic Progressive Party and Taiwan Province authorities insist on.

Where is the ceiling of the spy war drama？ ＂Latency＂ is closely linked, and ＂Pretender＂ is hard to understand.

This year, there are endless tribute dramas, not only The Awakeing Age and Glory and Dream, but also the MV, the promotion song of the film The Pioneer, met the audience on June 22nd. Throughout these red tribute dramas, all the well-received works have made great efforts in the plot, and the same phenomenon has also appeared in the field of domestic spy films.

Sneak plot

In 2006, a spy TV series "Assassination" adapted from Mai Jia’s novel of the same name came out, which tells the little-known legendary story of a group of special intelligence workers in China.With the confusing plot, gripping, exquisitely set suspense and unexpected plot development, the domestic spy war drama-watching craze has risen instantly since the broadcast of "Assassination".

Although "Assassination" now has such a high evaluation, in fact, it was faced with the fate of being killed in the first instance. It is not easy for Liu Yunlong to become the godfather of spy war, because it has become popular in the ratings and has been widely acclaimed. Background music is essential in the atmosphere rendering and emotional promotion of a film and television drama, and the music processing of the whole plot against me is in place, especially when the Internationale rings, the emotions that have been brewing for a long time in the audience come to mind.

Before dawn

In 2009, when director Liu Jiang only saw the story outline and six episodes of the script, he made up his mind to shoot Before Dawn. The drama mainly tells the story of Liu Xinjie, the undercover of the Chinese Communist Party, working closely with the underground party organization led by Duan Haiping, a sailor, and fighting with the agents of the Kuomintang Eighth Intelligence Bureau led by Tan Zhongshu in 1948.

Different from previous spy films, this drama adds a lot of worldly plots, which magnifies the realism of the film.At the same time, "Before Dawn" multiple clues cross, the story tells the audience who is undercover at the beginning, but it is fascinating and can’t stop, and the ending is desperate.

Latent

If there is a TV series that feels afraid to breathe, it is the Latency starring Sun Honglei and Yao Chen. The story tells the story of War of Resistance against Japanese Aggression’s late period, when the Chinese Communist Party rebelled against the Kuomintang intelligence officers Yu Zecheng and Cui Ping, posing as husband and wife, secretly lurked in tianjin railway station, the Military Security Bureau.

In this work, the setting of each character has a proper beauty, and the characters are distinctive and flesh-and-blood, and a series of character behaviors under typical characteristics have grown up smoothly. The rhythm of the whole play is relaxed, and coupled with the interlocking plot, it must be said that this is a masterpiece.

Kite

"Kite" takes the life and emotional experience of "Kite" of Communist party member, which lurks inside the military junta, as the main line, and tells the story of a communist party intelligence agent who sticks to his faith.

Kite and Assassination both belong to Liu Yunlong’s works. The reputation of this drama has declined, mainly because of the obvious separation of plot. Before the founding of the People’s Republic of China, it was a spy war drama, and then it turned into a black historical drama.Fortunately, this black historical drama in the back is brilliant enough, and the operation of scheming and playing tricks conforms to the spirit of the dark times at that time.

Red

"Red" tells the story that Xu Tian, a little person, grew up from an ordinary small accountant with color blindness to an underground party member during the war of aggression against China, and his fate has changed dramatically. "Red" is an original script. The script is powerful and long-lived, and many close-ups are very delicate. The plot absolutely crushes the domestic dramas with the same theme or various themes in the past decade.

Pretender

"The Pretender" is one of the best spy films in recent years. It recreates the turbulent and war-torn era that hangs by a thread, peeps at the miniature of the times through the small windows of the four brothers and sisters of the Ming family, and is mixed with some teacher-student feelings and love, so that the work is no longer cold and has a human touch.

In the same way, the play also has some "meaning is difficult to be flat" settings, which increase the sense of reality. For example, Yi Song’s role "Yu Manli" is too tearful, and he has been sad all his life, and he has never been completely loved.

Cliff

This year, Zhang Yimou’s "Above the Cliff" was released, which aroused extensive discussion among the audience. This film has too many similarities with the previous TV series "The Cliff".

In order to obtain important information, communist party sent Zhou Yi and Gu Qiuyan to pretend to be husband and wife, and sneaked into the Special Service Department of Harbin Police Department. The underground work was dangerous, and they would lose their lives if they were not careful. However, for the common ideal, they have to suppress all kinds of emotions in their hearts and work together in this dark corridor, just for the bright light ahead.

In particular, Zhang Jiayi’s interpretation of Zhou Yi is in place. When he saw his daughter Sasha before his execution, his expression was no longer calm, but full of infinite guilt for his daughter, which was moving.

Peace Hotel

The high-energy brain-burning spy war drama "Peace Hotel" starring Chen Shu, Lei Jiayin and Li Guangjie is exciting, which tells the story of a group of mysterious guests being blocked in a luxury hotel called "Peace Hotel" and playing a life-and-death game for 10 days and 240 hours, and the whole process is full of ignition.

The good thing is that the drama is not only the glory of the positive characters, but also the flash of the relatively negative characters. The characters are not one-sided and thin, which is quite interesting.

No War in Peiping

"No War in Peiping" is a spy war drama co-directed by Kong Sheng and Li Xue, starring Liu Ye, Chen Baoguo and other actors. It tells the story of Fang Meng ‘ao, an underground member of the Chinese Communist Party who was lurking in the air force of the Kuomintang in China in 1948, making a difficult choice for the peaceful liberation of Peiping and the happiness and tranquility of the people at a critical moment.

"No War in Peiping" took seven years to prepare, with an investment of over 100 million yuan, and assembled seven filmmakers to regard the emperor as the emperor, which can be described as a masterpiece.In addition to the superb acting skills of a group of powerful actors, there is also a plot of Chinese studies that permeates the whole play, all of which are the reasons for the drama’s attention.

Blade

"The Blade" tells the story of a thrilling and gripping spy war that took place in the chaotic Tianjin Concession in the 1930s.

From the beginning, I was looking for a mole, and I have been going through all kinds of thrilling temptations, as if it were a real thing. The surface was calm, and suddenly an unremarkable thing would be exposed, which would lead to fatal disaster. The drama attracts the audience’s attention with its ups and downs and complicated struggles, and the mysterious identity attached to almost every character makes the plot suspenseful.

The above ten films are masterpieces of domestic spy films in recent years. You may wish to watch the classics in your spare time and understand the charm of red film and television works.

Your consumption habits are better understood by intelligent marketing.

　　According to the searched keywords, quickly identify the user’s query intention and provide the buyer with the required products and corresponding suppliers; In the process of commodity query and retrieval, artificial intelligence technology can also match the required products according to their historical orders and enterprise capabilities, and improve the response accuracy of information query and retrieval.

　　Although there is still more than half a month before the Double Eleven, I believe many people still buy them in buy buy in the early morning of October 21st. This year, various e-commerce platforms launched the mode of snapping up+prepaid deposit. The goods snapped up on the 21st only need to pay the deposit, and the final payment can be paid on November 11th. All kinds of goods pushed by the e-commerce platform seem to be your "good heart", which makes people unable to choose. The e-commerce platform knows you so well, how can it not make people "hands-on"?

　　Behind these pushes is a precise marketing service system based on customer behavior big data. With the development of artificial intelligence technology, the era of "internet plus" has been gradually upgraded to the era of "intelligence+". Artificial intelligence has become the core driving force of the new round of scientific and technological revolution. In the fields of finance and commerce, intelligent marketing has become one of the hot spots of rapid development.

　　Data is the basis of developing intelligent marketing.

　　At present, the sales market is shifting from the seller’s market to the buyer’s market, and the lack of effective demand has brought many challenges to enterprises. The biggest challenge faced by traditional marketing is that the cost of obtaining customers is rising and the difficulty is increasing, and the business growth model of enterprises can not simply stay on the level of obtaining more new customers. How to enhance customer stickiness, improve "customer lifetime value" and make customer value far greater than marketing cost has become a problem that enterprises must think about.

　　Yang Shanlin, an academician of China Academy of Engineering and a professor at Hefei University of Technology, said that intelligent marketing is not simply to apply existing artificial intelligence technology to marketing, but to re-create artificial intelligence on the basis of existing technology and combined with marketing needs.

　　Under the traditional marketing mode, the buyer’s purchase intention can only be obtained by communicating with the marketer, which tests the marketer’s ability and familiarity with the business. In addition, the traditional offline marketing has many problems, such as large investment, high cost and difficult communication, which makes it difficult for both the supplier and the buyer to reach the transaction intention quickly. Therefore, in view of the pain point of traditional enterprise marketing, some enterprises have used artificial intelligence technology to launch a cloud intelligent marketing platform, and by aggregating the data of enterprises, products and needs in the platform, they have established capabilities and portrait models to achieve accurate matching of suppliers, marketers and buyers, insight into users’ needs and intention identification.

　　At present, there are two main ways of intelligent marketing. One is technology export, and the providers are mainly cloud service providers and artificial intelligence companies. Among them, cloud service providers export standardized services based on the cloud platform to users by integrating the algorithm capabilities of artificial intelligence companies, while artificial intelligence companies deliver customized projects to users to solve their individual needs, which is also their main source of income. The second is experience export, where mature brand vendors provide solutions, trying to integrate the brand’s own years of operating experience with new technologies, export them to small and medium-sized businesses, and optimize their operating models. The starting points of the two approaches are different, but in the end, they all integrate the algorithm with the industry experience and develop in the direction of producing executable solutions. Trial and error in actual scenes is the main method to achieve this goal.

　　Therefore, real and effective data is considered as the basis for the development of intelligent marketing. Jing Lei, general manager of harvest fund, divides intelligent marketing into three levels. The bottom layer is a multidimensional data, including traditional data, alternative data and their applications. With the assistance of traditional data and new technology, a more comprehensive and forward-looking data tracking can be achieved. Above the bottom, with the support of data, the breakthrough of fundamental logic and knowledge, including the depth, values and standards of people’s cognition of things, determines whether the fundamental framework is perfect and forward-looking Finally, the bottom and the top are combined, supplemented by machine learning, so that machine learning can assist people’s decision-making, achieve the effectiveness and discipline of decision-making, and prevent people’s emotions from affecting investment decisions.

　　Focusing on meeting dynamic demand

　　The "China Artificial Intelligence Industry Research Report 2019" released by iResearch shows that artificial intelligence has good conditions for security and financial development, and its business penetration is the fastest; Marketing, customer service and education are expected to develop rapidly. Artificial intelligence helps the intelligent upgrading of the industry, which has great commercial value. In 2019, it is expected to contribute nearly 57 billion yuan.

　　Dr Cheng Xuejun from Kaiyuan Law School of Shanghai Jiaotong University said that the development of intelligent marketing is inevitable. Marketing 1.0 era is in the seller’s market, with fewer products, mainly focusing on product sales; In the era of Marketing 2.0, marketing was changed from product center to consumer center, and the background was that market rights were transferred from sellers to buyers. The era of Marketing 3.0 is mainly the era of emotional marketing, in which media innovation, content innovation and communication mode innovation are used to obtain the target audience. At this stage, the more common marketing theories are precision marketing, online marketing, word-of-mouth marketing, etc., and Internet technology is emphasized for communication. At present, intelligent marketing is in the era of marketing 4.0, mainly focusing on the personalized and fragmented needs of consumers all the time to meet the dynamic needs of consumers.

　　Through artificial intelligence technology, the platform can quickly identify the user’s query intention according to the search keywords, and provide the buyer with the required products and corresponding suppliers; In the process of commodity inquiry and retrieval, artificial intelligence technology can also match the required products according to their historical orders and enterprise capabilities, so as to improve the response accuracy of information inquiry and retrieval; At the same time, according to the buyer’s historical orders, on the basis of peer-to-peer recommendation, we can intelligently recommend products that the buyer may need to enrich their experience.

　　Wu Minghui, founder of Mingluo Technology Group and founder of the second hand system, said that the core of marketing is to divide demand more finely and match supply and demand more efficiently. Through the precise matching of artificial intelligence, we can reshape the relationship between consumer demand and enterprise products, create greater value for users, and achieve the goal of improving "customer lifetime value". Moreover, with the change of business paradigm, the relationship paradigm between users and enterprises will also change, that is, from the consumption relationship to the symbiotic relationship of interests, customers are no longer just "guests", but become "family members" with closer corporate relations and more consistent interests.

　　5G makes intelligent marketing everywhere.

　　With the advent of the 5G era, intelligent marketing will usher in a broader space. Yao Dong, co-president of Xinyi Interactive, said that in the field of mobile intelligent marketing, no country can surpass China’s development speed at present. "The landing of 5G means that every marketing tool and hardware will become the export and entrance of content, and it will also become a tool to collect customer behavior." These data behavior tools will further improve marketing efficiency through model establishment, continuous optimization and quantitative analysis of various marketing behaviors.

　　"In the era of intelligent Internet, there is a large-scale e-commerce platform, and almost every marketing action can produce sales results in real time." Yao Dong emphasized that, therefore, how to build a brand while producing sales results and how to create a positive and profound impression in the hearts of consumers is the biggest challenge facing intelligent marketing.

　　In the 5G era, more data will be obtained, artificial intelligence will get more training, and marketing empowered by artificial intelligence will become smarter. Wu Minghui said that the two most important words of marketing intelligence are "intelligence", and its biggest feature is its ability of self-learning, self-iteration and self-growth. In other words, by accumulating consumer data to form a clear portrait of consumers, with "foresight", we can find a way to create greater value for consumers and continuously improve the "customer lifetime value". Then, through real-time perception, global tracking, intelligent emergence, agile response and so on, marketing perception is constructed — A closed loop that responds to feedback. In these links, enterprises carefully explore and capture users’ needs, and try their best to provide services. Patience and carefulness are particularly important in this process, and a faster and more timely marketing model is also essential.

Stars hit the list and harvest fan wallets. Experts： It is illegal to brush the list.

Illustration Wang Chen Jun

　　Last week, the game anchor "Her Royal Highness Qiao Biluo" was blacklisted by the Network Performance Branch of China Performance Industry Association because of malicious speculation that a beautiful woman became an aunt. Fans who thought she was sweet and beautiful could not ask the platform to return the money for brushing gifts.

　　Both network anchors and idol stars are now supported by fans’ real money: spending money to buy virtual gifts, flowers and diamonds, and putting idols at the forefront of the list set by the platform, as evidence that idols are popular, explosive and worthy of advertisers — — This is the general rule in the era when fan economy and traffic are king.

　　However, when fans exhausted their wallet labor to support their idols, they also walked into the rights trap created by the list setters and their upstream and downstream industries: virtual flowers that were not used because of changing the rules of the list were unable to get a refund; The automatic ranking software used to improve efficiency has been blocked, and who can I ask for the membership money in 2040? The list promises resources to idols. What if fans don’t fulfill their promises?

　　In the opinion of experts, this behavior of brushing data for idols makes the entire Internet industry sink into the carnival of crazy wallet harvesting, which is not beneficial to the long-term development of the industry.

　　The list was stopped and the website did not refund money.

　　"The star power list is the root of all evil." A Xiao, a 29-year-old white-collar worker, is a fan of H, the star who debuted in the talent show "Creation Camp 2019". In July, in order to make H rank in the top three in the "New Star List", the fan group began to spend a lot of time and money playing the list: "Reading, forwarding, commenting and posting about Weibo can get extra points, commonly known as interaction. If you don’t have time to interact, you can spend money directly. "

　　A Xiao introduced that Weibo sells virtual flowers, one in 2 yuan, and every time a flower is sent, the idol’s admiration value increases by 2 points: "It is said that flowers are sent to idols, but in fact, they have turned around and returned to Sina’s pocket, and idols can’t get a dime."

　　In mid-July, Weibo was suspended from the list of July H due to the accidental exposure of the fan group through special channels.

　　"It is to buy a Weibo trumpet to interact. Sina usually turns a blind eye. This time we were reported by competitors, and Weibo could not pretend to be blind." A Xiao said that in this way, the fans’ early investment has hit Shui Piao. "Forget the time, shouldn’t Sina refund the flowers bought with real money?"

　　A Xiao said that at first, Sina just returned the flowers to its account: "The people who sent the flowers can’t make the list. What’s the use of flowers for us?" After that, fans began to call 12345 and 96315 to complain that Sina violated consumer rights.

　　"At that time, I realized that we were actually consumers who spent money first, and then fans." A Xiao said that after the complaint lasted for a week, the Beijing Consumers Association talked about Weibo, and Weibo gradually returned the money. "Later, I went to look at it carefully. There is no explanation on the flower purchase page, and there is no regulation on whether it can be returned."

　　In August, H’s qualification for the list was restored, but A Xiao no longer bought flowers: "The list is a means for websites to make money, and I won’t send money to do stupid things again."

　　Software blocked, membership fee wasted

　　On June 10th, the "Star Aid App", the behind-the-scenes promoter of 100 million reposts, was investigated. A few days later, super fans said that "Super Aid" could not be used: "From then on, it returned to the era of manual ranking."

　　"Star Aid App" and "Super Aid" can help users to automatically perform some operations, such as commenting on Weibo who forwarded idols, sending Weibo related to idols, and automatically searching the names of idols, thus improving the rankings of idols on Sina’s "Star Power List" and Baidu Encyclopedia’s "Star Popularity List".

　　"Super aid is from Sina subsidiary, and the annual membership fee for an account is 35.88 yuan. The Star Aid App is even more fierce. 20 yuan, a member for one month, can bind many trumpets with one click, and then let these trumpets automatically sign in and forward every day. " Yan Yan told reporters that the two appeared in 2018 and were very popular among fans.

　　Where did these members’ money go after the service was stopped?

　　"Can Star Aid App refund money?" On the second day after the Star Aid App was investigated, Xiao Ran asked questions on the Weibo, but so far he couldn’t find a way. "I heard that the illegal profit was more than 8 million, but the App was taken off the shelf and people were arrested. I don’t know who to ask for a refund."

　　After the service of "Super Aid" stopped, some fans found that they could ask for a refund from the Sina subsidiary. "Send them payment voucher screenshots, Weibo nicknames and Alipay account numbers. It doesn’t matter if you have more money or less. Remember to ask Sina for a refund. " Weibo user @ honeythurts sent this Weibo on June 17th and got 718 reposts.

　　Not all fans who ask for a refund can get it. "Private letter, no refund, and now I will ignore it." Fan Xiaozhen said, "There is not much money, forget it."

　　Forwarding for resources, promises are hard to honor.

　　A trend — has been observed in the side dishes that have been mixed with powder circles for nearly 10 years; — More and more companies have joined the ranks of harvesting fans with the list. "Click on the authentication information, some are still film and television companies, and some are simply trading companies selling hardware department stores, so let’s share a piece of it."

　　Dishes told reporters that the common feature of these lists is that fans can vote for idols without spending money, but they must first complete some tasks to get tickets: "What do you need? Watching a 15-second video advertisement will give you 5 votes, and sending a Tik Tok with an idol name and a small program name will give you 15 votes. To put it bluntly, it is to use fans as advertisers, as free publicity, and as a resource for other apps. "

　　What are the benefits of idols topping the list? "It’s nothing more than putting some advertisements that can reveal the idol image in some places for fans, such as airports, high-speed railway station, squares and cafes, and opening their small programs for a day, even including sending a low-end ‘ Reward ’ 。” Xiaocai said that new fans are often confused by these "rewards", and the old fritters can see the tricks at a glance. "Take the coffee shop advertisement as an example. The promise is 10 coffee shops, 10 Starbucks or 10 coffee shops that you can’t name. There is a big difference. This kind of commitment is simply vague. After the fans sold the coolies, they found that it was different from what they thought in advance, and there was no place to say it. "

　　statement

　　Help the stars brush the list, fans are suspected of breaking the law.

　　"Internet idolize has evolved into a stage full of deception and profit-seeking, which is not the same as the idolize we used to know." Zhu Wei, deputy director of the Communication Law Research Center of China University of Political Science and Law, said in an interview with Beijing Evening News that, taking the flower incident as an example, according to the provisions of the Consumer Protection Law, online shopping goods have no reason to return within 7 days, while digital goods, such as audio-visual products and software, are generally not included. "Virtual flowers belong to what goods? There is no clear law about whether it is reasonable to return it for 7 days, or whether it is similar to software. The platform should be stated in the user agreement, and consumers should be clearly informed in advance whether they can retreat. "

　　Zhu Wei thinks it is very difficult for users to get back the prepaid membership money after the automatic ranking software stops serving: "It is illegal to brush the list, not only the operator is illegal, but also the participants are illegal. In this case, the illegal income of the operator should be collected, and it is difficult for participants to claim a refund."

　　As for the practice that fans use labor to exchange resources for idols, Zhu Wei bluntly said that this is no longer a normal consumption behavior, and the identity of fans is no longer a consumer, which is very risky. "This does not constitute a contract, there is no clear consideration, and it is working for others and others are not aware of it. Whether the operators have relevant abilities and qualifications is often unknown. Whether these unilateral commitments are fulfilled or not, and there is no way to measure them. Don’t do this kind of exchange under the guise of giving aid to idols. This is likely to be fraud or even fraud. "

　　Quick comment

　　Stars rely on marketing, which is a social disease.

　　"The power of Chinese idols has made many people see the huge business opportunities, and it is easy to turn business opportunities into money." Zhu Wei said that the platform corner definitely welcomes fans to play the list. "It can not only improve the popularity of the platform, but also make a lot of money. Idols can also profit from it, because they generally have no works, and they can only increase their popularity through repeated activities. As for whether they can get the benefits of selling flowers from the platform, only fans don’t know. How many people who take the lead in crazy support are sent by idols to brainwash and circle money, and fans will not know. "

　　"For the fan economy, the Internet industry is actually a contradictory attitude. On the one hand, fans can increase activity and increase income for the platform; On the other hand, intentional or unintentional, active and passive list brushing, water army and public relations behavior also make the industry hate it, because a good ecology needs a fair and equitable environment, but the reality is that a mouse has broken a pot of soup. When one person starts to brush the list, everyone starts to be forced to brush the list, and the whole ecology is broken. " Liu Xingliang, president of DCCI Internet Research Institute, believes that even at the expense of reducing the activity of the platform, such ecological destruction cannot be tolerated.

　　Liu Xingliang introduced that in such a list-brushing game, many ash production companies in the industry earned a lot of money, such as selling trumpet, being a navy soldier and making automatic list-brushing software. "A large part of the money in the entire industrial chain has been earned by these companies, but what these companies do is meaningless or even harmful to the industry and society. The criteria for evaluating stars have also changed from works to well-done marketing and high energy of fans, which is the morbid state of the whole society. " (Reporter Bai Ge)