Never drop the line？ Huawei P7’s best online experience
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Chery Tiggo 8 Glory Edition went on sale from RMB 109,900.
[car home new car listed] On October 10th, (|) Glory Edition was officially listed.The new car has launched two models.The price range is 109,900-119,900 yuan.The new car also offers a five-fold car purchase courtesy, a replacement subsidy of 20,000 yuan cash-filled red envelopes or 30,000 yuan, a free upgrade of seven-seat models (customers who buy cars before November 30, 2023, and the replacement subsidy will be one of two), and the first non-operating owner will enjoy the lifetime warranty of the whole car and lifetime free road rescue.
『Note: Some pictures are advanced version of 230TCI.』
As a new model, the overall configuration of Chery Tiggo 8 Glory Edition is basically the same as the 230TCI Advanced Edition currently on sale, except that the body color has been adjusted, and four body colors will be provided: pearl white, quantum gray, cloud trace gray and obsidian black. At the same time, the appearance has also been upgraded with new elements such as blackened headlights and black painted electroplated grille.
The car is still equipped with a 10.25-inch central control screen, equipped with mobile phone mapping and 360-degree panoramic image function. In terms of safety configuration, the whole system will be equipped with intelligent ramp start, steep slope descent, cruise control, front double airbags and side air curtains as standard.
In terms of power, the new car will be equipped with a 1.5T engine with a maximum power of 156 HP and a maximum torque of 230 Nm. The transmission system will provide a 6-speed manual or 6-speed wet dual-clutch gearbox, and the chassis structure will be a front McPherson and a rear multi-link independent suspension. (Text/car home Guo Chen)
Can Volvo make a leap by EX90？
[car home Industry] Perhaps from the perspective of some traditional aristocrats, it is not an exaggeration to call the arrival of the electrification era "the ritual collapse and the bad music". The luxury and high-end previously defined by the number of engine cylinders and horsepower are no longer an insurmountable threshold in the electrification era. How should luxury be interpreted in today’s era? Some enterprises may not have thought about this question, or they may have thought about it but could not get the answer. Therefore, after the market electrification scale began to appear, their hearts were a little stunned.
Take the medium and large SUV market as an example. In the past era of fuel vehicles, it was almost luxury brands that could survive in this field and achieve a certain sales scale. Even the price that is more close to the people is dominated by strong overseas brands such as Volkswagen. In today’s era of electrification, the market structure has already changed. Sales champions are basically monopolized by ideals, and traditional luxury brands can’t get a share.
From the price point of view, the boundaries between brand attributes have long been lost among various models. Strong overseas brand products can be sold more cheaply than China brands, and the price difference between luxury brands and products of the same level can be hundreds of thousands.
This kind of "ritual collapse and bad music" will be a severe test for some brands, but for others, it can also be called an opportunity for brand transition. Since Wei Xiaoli can take this opportunity to become a high-end brand, it is also an opportunity for some changing second-tier luxury brands to break the BBA monopoly on the new track and become a first-line brand.
Obviously, Volvo is trying to seize this opportunity. The (|), which was first launched in China not long ago, can be regarded as a signal flare for the brand to achieve class transition.
Volvo’s Transformation Logic
The growth process of a high-end new energy brand can be roughly divided into two routes. The first one is for new players, such as Tesla and Weilai. These companies are good at holding high first and then hitting low in the process from zero to one, that is, launching flagship models first, and launching models with relatively close prices after brands gain a foothold in the high-end field, harvesting sales and doing large-scale.
For traditional luxury brands, there will be another one before the above path-testing the water. Although in the early years, when traditional luxury brands launched the first batch of pure electric vehicles such as Mercedes-Benz EQC, BMW iX3 and Audi e-tron, they were always named "Tesla Killer" by the outside world.
However, it is obvious that BBAs themselves don’t think so. The original intention of releasing these models is to blow the horn of electrification transformation, so that consumers can intuitively feel and gradually accept the existence of pure electric products of these brands, not to compete directly with Tesla.
"Volvo XC40 New Energy"
Under the above demands, these car companies often build models from the starting point of seeking stability, such as adding pure electric versions on the basis of mature fuel vehicles. Volvo has done this before. The XC40 RECHARGE, the brand’s first pure electric vehicle, was launched during the 2020 Beijing Auto Show, and it was endowed with an iCPU intelligent interconnection system that better meets the needs of China consumers.
In the years since then, the sales volume of XC40 RECHARGE has gradually increased, with 848 vehicles sold in 2021, 1,836 vehicles sold in 2022 and 1,417 vehicles sold in the first four months of 2023, which can be regarded as a good completion of the water test. Volvo has also used this model for electric preheating in advance in the fields of production, supply chain, sales and after-sales.
After this step, for the traditional luxury brands in transition, the second step is to set a benchmark, that is, to integrate their understanding of electrification and intelligence into a model as much as possible to create a real flagship. Obviously, Volvo EX90 is such a brand flagship in the era of smart electric vehicles.
Volvo EX90』
Since it is the flagship of the new era, there are at least two tasks on Volvo EX90: brand and market. That is, we should not only pass on the brand concept in the era of intelligent electric vehicles, but also make this concept accepted by the market.
As mentioned earlier, the medium and large pure electric SUV market where Volvo EX90 is located is already a market where the traditional boundary has been subverted. Traditional luxury brands and new forces compete on the same stage, and the former does not seem to have an advantage at present. If you want to stand out in such a market, you still have to achieve "people have me, people have me", that is, products conform to the trend of smart electric vehicles, and at the same time find their own labels to achieve differentiated competition.
The Volvo EX90 Metropolis of the New Power Club?
Before the opening of the Shanghai Auto Show, on April 16th, the words of Qin Peiji, president of Volvo Car Greater China Sales Company, really made the Volvo brand and the Volvo EX90 a hit. At that time, at the press conference of "VOLVO TECH DAY and EX90 China First Show", Qin Peiji said that "the new forces will, and we learned it in three years; We will, and the new forces will not learn in ten years. "
Since then, Qin Peiji has also explained this "malicious words" to many media. He said that the most essential thing Volvo learned from the new forces is how to face consumers. Previously, many traditional car companies were prone to step into a misunderstanding in the process of transformation. They paid too much attention to electric vehicles and cars, but ignored intelligence, and even ignored the needs of consumers in China in the era of intelligent electric vehicles. Therefore, when the models that are as luxurious, comfortable and have a sense of control as those in the traditional era appear, they often fail to achieve the expected results.
Fortunately, under the advantage of backwardness, Volvo saw the mistakes made by its predecessor and made corrections. So on the Volvo EX90, you can clearly feel that this is a truly intelligent electric car.
First of all, from the electric dimension, the CLTC cruising range of the Volvo EX90 under comprehensive working conditions is 650 kilometers, and the acceleration time of 0-100 km/h is 4.9 seconds. As a medium and large pure electric SUV, it meets the mainstream standards of high-end products. From the point of view of intelligence, Volvo EX90 is obviously stronger than the products launched by traditional luxury brands, more like a new force model.
Volvo EX90』
This car is equipped with NVIDIA DRIVE Orin chip, and its computing power can reach 254 TOPS (trillions of operations per second). In contrast, BMW iX, the same level product, is equipped with MobileyeEQ5H chip with a computing power of 24Tops；; The upcoming Mercedes-Benz EQE SUV has not announced what kind of autopilot chip it uses, but from EQE’s point of view, its computing power performance is probably not as good as BMW iX. In addition, the same is true for Audi Q5 e-tron, LYRIQ Ruige and other models.
Although the level of intelligence can not be evaluated simply by the level of computing power, it can be used as the brain of a smart car. The computing power of the autopilot chip will directly determine the upper limit and plasticity of this car. And for consumers, chip computing power may be the only objective data dimension that can tell whether a car is smart or not. Coupled with the computing power of 254TOPS and the central electronic and electrical architecture, Volvo EX90 can continue to grow through the future OTA. You know, since 2021, the total number of Volvo OTA has exceeded 1 million times.
In the aspect of assisted driving software matching with the computing power of autopilot chip, the assisted driving system algorithm of Volvo EX90 comes from Zenseact, a 100% wholly-owned subsidiary of Volvo Cars. Thanks to this subsidiary of Volvo Autopilot Project, Volvo is the only traditional luxury brand that realizes full-stack self-developed algorithm. It is reported that in the next step, the brand will take the lead in launching navigation assistance functions based on high-precision maps in China according to the needs of users in China market.
In the intelligent cockpit, in addition to the "smart car standard" such as Qualcomm 8155 cockpit chip and large-size central control panel, Volvo EX90 is special in that it is equipped with DUS driver perception system with dual cameras in the car, which is the only one in the production car in the industry at present.
Compared with the single-camera scheme, the dual-camera DUS system monitors 60 frames of eye movements per second, which greatly reduces the false alarm rate and judges the driver’s state more accurately. With a capacitive steering wheel that can sense the contact area between the driver’s hand and the steering wheel, it will be difficult to deceive the system by means of self-deception such as hanging water bottles, oranges and "getting rid of artifacts".
Identify differentiated competitive labels
There are always people who say that the transformation of traditional car companies is unfavorable because of the so-called "burden". Indeed, due to the long-term solidification of brand image and the solidification of automobile understanding, many products created by traditional brands seem to be less "extreme" than those created by new forces, which also leads to a natural disadvantage in terms of attractiveness when electric vehicle consumers are mainly early adopters in the market.
But from another point of view, if these brands’ stubbornness and persistence in cars can be displayed in the situation of "smart electric", supplemented by the strong brand power and market appeal of these brands, the opportunities will come after the market segment users gradually change from "early adopters" to "mainstream groups".
In this regard, Volvo EX90 did just that. In an era when labels are king, this car not only chooses luxury labels that everyone wants to interpret but lacks objective support, but also adds safety labels that Volvo has always been good at and widely recognized. However, unlike what was emphasized in the era of fuel vehicles, the safety labels on Volvo EX90 are all presented in the language of smart electric, whether in the fields of active safety, passive safety or battery safety.
In terms of active safety, the industry has always regarded lidar as a stepping stone to achieve high-level assisted driving, even "automatic driving", but in fact, the Luminar lidar carried by Volvo EX90 wants to convey not the above-mentioned "futures", but real safety. It is reported that the detection distance of this lidar can reach 600 meters, and the sensitivity can even be 7.5 seconds in advance when the black vehicle 250 meters away is equivalent to 120 km/h at night. And has the ability to detect small objects ahead of the industry.
Its resolution is 0.08°x0.06°, and its imaging level is 4 times better than that of the mainstream 905nm wavelength lidar. What is more detailed is that it uses a groundbreaking wavelength of 1550nm, which will not cause damage to the retina of traffic participants outside the car.
In the most important battery field of new energy vehicle safety, Volvo may be the only brand of full-stack self-developed BMS among traditional luxury brands. The BMS system of Volvo EX90 adopts intelligent electromagnetic fuse, which can quickly cut off power within 3 milliseconds under the condition of high current. In addition, Volvo has done a lot of homework to ensure the safety of the battery system. For example, the sensors are connected by hardware to resist electromagnetic interference and avoid the risk of thermal runaway caused by signal loss. For example, the upper cover of the battery pack is covered with boron steel, which can achieve zero deformation when colliding at 60km/h, and so on.
In the field of passive safety, Volvo EX90 has developed its traditional advantages to the fullest. In this car, Volvo has come up with a new generation of cage body specially built for electric vehicles. The overall body structure uses a 19% lightweight aluminum alloy frame to reduce weight and absorb energy. Compared with XC90, the overall torsional stiffness of Volvo EX90 is increased by 50%, and the collision energy absorption capacity is increased by 20%.
Write it at the end
It is reported that Volvo EX90 will be listed domestically in Chengdu factory in 2024, and some people in the industry speculate that its price will be decentralized to the range of 500,000 yuan. If the above price is guaranteed, and considering the configuration and positioning factors, the competition space of this car will be great. BMW iX, Mercedes-Benz EQE SUV, Weilai ES8, and even Cadillac LYRIQ Ruige with a price of 400,000 yuan will become its competitors. Compared with traditional luxury brand products, Volvo EX90 will become its most powerful competitiveness in intelligence. Compared with the new power models, it will be the best way to seize the market to equalize the safety and brand power after intelligence.
For the new forces and other China brands, lane-changing overtaking in the era of intelligent electric power makes it possible for them to compete with the traditional strongmen. For Volvo, isn’t this an excellent opportunity to catch up with BBA and become a first-line luxury brand in the new era? (Text/car home Industry Commentator Nancheng Back Garden)
Book six people and five people can’t enter the store？ Online celebrity chain store is accused of overlord clause
Have you ever had to wait in line for dinner, and people can’t go in to eat if they don’t arrive regularly? Recently, Xiaoyun, a netizen in Chengdu, encountered such a wonderful thing when friends were waiting in line for dinner. There are 6 people in the row, but because there are only 5 people present, the store said that they can’t enter the door, and they must be here to eat. Xiaoyun felt unreasonable. "This is simply the overlord clause!"
Huaxi Dushi Bao-cover journalist found that the store’s practice is not a case. In response to this matter, lawyers believe that "this requirement of merchants is obviously unreasonable, and consumers can complain to the Consumers Association or industry and commerce."
Netizen’s complaint: people who line up to eat can only enter the venue when they arrive.
On March 22nd, Xiaoyun made an appointment with some friends to eat skewers after work, and the place was Xiaoyuejun liver skewers in the fifth district of the steel pipe factory in Chengdu Zongfu Road. Because she was working nearby, Xiaoyun hurried to the string store to wait in line after work, and got the "big table C2".
"There are often many people waiting in line in this store, so I want to come early and line up first, and I can start eating immediately when several other friends arrive." Xiaoyun told the reporter, "I ordered five people when I ranked the number, and then I added one person, a total of six people. But when five of us had arrived, we were told by the staff of the store, ‘ People can’t enter the venue until they are all here ’ 。”
Xiaoyun’s queuing receipt for reporters also clearly stated that those who take the B number must be at least 4 people, those who take the C number must be at least 6 people, and those who take the D number must be at least 8 people. But Xiaoyun felt unreasonable. "This is simply the overlord clause!"
On-site visit: you can’t sit at a table when you have a table.
On March 26, the reporter went to Xiaoyuejun’s liver in the fifth district of the steel pipe factory, located at 54 Huaxing main street, to string incense. At this time, it is already more than 6 o’clock in the afternoon, which is at the peak of work. The equal benches have been placed at the door of the shop, but no one has come to line up yet. In the store, there are already customers eating.
Subsequently, the reporter asked the merchant as a customer: "Is there a place for six people to eat now?" However, I was told by the merchant that there is an empty table now, but I can’t enter the store because I am not here.
The staff responsible for numbering at the door handed the reporter an equal receipt and said, "Let me know when everyone is here."
The small ticket shows that there is still a table waiting in front. The staff member told the reporter: "None of them are here. The big table is too tight to occupy a seat. It takes at least four people to get in. Anyway, whoever gets here first will go first. "
Store response: improve the utilization rate of tables and shorten the queuing time
Why do chain stores have such regulations? A few days ago, the reporter met the person in charge of the store’s surname Xu.
As for "people can’t enter the store until they are here", Manager Xu explained that this is to improve the utilization rate of tables and tables and the seating rate of guests, and at the same time shorten the waiting time of guests.
"From the perspective of the catering format, the queuing time on our side is relatively concentrated, and some tables, especially middle tables and large tables, are relatively few. For example, some guests only have two guests. They occupy the table and don’t order, or their friends are not here, while other guests have already arrived, so they have to wait outside. This can’t turn the table, and the guests outside are also very anxious. "
When the reporter asked, is such a request reasonable? Manager Xu bluntly said: "We are not the only one in this regulation, and so are some hot pot restaurants nearby."
According to the industry, it is not a common phenomenon to avoid "occupying a table without spending"
The reporter visited and found that it is not a case to string incense like Xiaoyuejun’s liver in the fifth district of the steel pipe factory. Through online search, it was found that netizens from Shenzhen, Hangzhou and other places also spoke out that "there has been such an experience that people can’t enter the store until they arrive."
"This kind of situation is still rare, and it only appears in some restaurants with many people waiting in line and very hot." Yang Hang, a person in Chengdu catering industry, thinks that the requirement that "people can’t enter the venue until they are together" is actually a helpless choice for businesses. Yang Hang told reporters: "Because some very hot restaurants will have guests ‘ Placeholder ’ ‘ Occupy the table without spending ’ The phenomenon, even the equal guests will have a dispute. In the face of such a situation, the most important thing is that businesses and customers should communicate well in advance and fulfill their obligation to inform. "
Some insiders also told reporters that the requirement of merchants is to maximize the passenger flow and income during business hours. "Sometimes there will be cases where guests and others don’t order or three or four people occupy a big table, which will reduce the turnover rate and passenger flow of restaurants." Law/teacher/view/point
It is unreasonable for businesses to restrict consumer rights.
"Whether it is from the consumption habits of the industry or the Consumer Protection Law, it is wrong for businesses to do so." Chen Fengfeng, a lawyer of Yingji Law Firm, told the reporter, "Even if only one of the six people comes, consumers can enter the store. And the merchant proposed ‘ You can’t enter the store until everyone is here ’ The requirements are unfair transactions agreed by themselves, which limits consumers’ consumption rights. "
Luo Ping, a lawyer of Sichuan Xuxing Law Firm, also believes that "this requirement of merchants is obviously unreasonable, and consumers can complain." According to Article 16 of the Law on the Protection of Consumers’ Rights and Interests, operators should abide by social ethics and operate in good faith to protect the legitimate rights and interests of consumers when providing commodities or services to consumers. Unfair and unreasonable trading conditions shall not be set, and trading shall not be forced.
"If unreasonable and unfair regulations are imposed on merchants, and additional conditions are unilaterally added to normal consumption activities, which affects consumers’ normal consumption activities, you can call 12315 Consumers Association to complain or directly complain to the local industrial and commercial department." Luo Ping said.
The giant statue of Guan Gong in Jingzhou, Hubei Province, and the 99.9-meter-high Shuisi Building in Dushan, Guizhou Province were notified by the Ministry of Housing and Urban-Rural Development.
Recently, the Ministry of Housing and Urban-Rural Development, together with relevant departments, investigated the giant statue of Guan Gong in Jingzhou City, Hubei Province and the Shuisi Building in dushan county City, Guizhou Province, which were strongly reflected by the media and the masses. In order to effectively strengthen the management of sculpture construction in large cities and resolutely control the phenomenon of "cultural landmarks" such as the indiscriminate construction of giant statues, the giant statue of Guan Gong in Jingzhou City, Hubei Province and the Shuisilou Project in dushan county City, Guizhou Province are now notified.
△ The picture shows the giant statue of Guan Gong in Jingzhou City, Hubei Province (Source: Network)
The giant statue of Guan Gong built in Jingzhou City, Hubei Province, is 57.3 meters high, which violates the approved Protection Plan of Jingzhou Historical and Cultural City and destroys the style and historical context of the ancient city.
△ The picture shows the Water Department Building in dushan county, Guizhou Province (Source: Network)
The Shuisi Building, built in Jingxin Valley Scenic Area of Yingshan Town in dushan county, Guizhou Province, has a height of 99.9 meters and an investment of 256 million yuan. There are some problems such as being divorced from reality, building "cultural landmarks" indiscriminately and destroying the natural landscape.
Hubei, Guizhou Provincial Department of Housing and Urban-Rural Development should cooperate with relevant departments to track and guide Jingzhou City and dushan county to do a good job in the rectification of the giant statue of Guan Yu and the water department building project; It is necessary to draw inferences from others, strengthen supervision, improve the system, intervene and correct problems in time when they are found, and resolutely put an end to the indiscriminate construction of image projects and performance projects such as "cultural landmarks".
各地要深入学习贯彻习近平总书记关于保护好历史文化和城市风貌的重要讲话和指示批示精神，贯彻落实新发展理念，坚持以人民为中心的发展思想，树立正确的政绩观、文化观、价值观和审美观，从通报的两个典型案例中汲取教训，切实在城乡建设中延续历史文脉、塑造特色风貌、展现时代精神。
一是根据有关法律法规要求，加快建立和完善城市风貌、历史文化保护、城市雕塑建设等管理制度，加强自然生态、历史人文、景观敏感等重点地段城市与建筑风貌管理，保护历史文化遗存和景观风貌，不拆除历史建筑、不拆传统民居、不破坏地形地貌、不砍老树。
二是按照《住房和城乡建设部国家发展改革委关于进一步加强城市与建筑风貌管理的通知》等文件要求，将超大体量公共建筑、超高层地标建筑、重点地段建筑和大型城市雕塑作为城市重要项目进行管理，建立健全设计方案比选论证和公开公示制度，对于不符合城市定位、规划和设计要求或专家意见分歧较大、公示争议较大的，不得批准设计方案。
三是加强监督管理，建立社会监督和舆论监督机制，畅通群众举报渠道，发现问题及时处理并将相关情况报告我部。（总台央视记者 杨潇）
Stars hit the list and harvest fan wallets. Experts： It is illegal to brush the list.
Illustration Wang Chen Jun
Last week, the game anchor "Her Royal Highness Qiao Biluo" was blacklisted by the Network Performance Branch of China Performance Industry Association because of malicious speculation that a beautiful woman became an aunt. Fans who thought she was sweet and beautiful could not ask the platform to return the money for brushing gifts.
Both network anchors and idol stars are now supported by fans’ real money: spending money to buy virtual gifts, flowers and diamonds, and putting idols at the forefront of the list set by the platform, as evidence that idols are popular, explosive and worthy of advertisers — — This is the general rule in the era when fan economy and traffic are king.
However, when fans exhausted their wallet labor to support their idols, they also walked into the rights trap created by the list setters and their upstream and downstream industries: virtual flowers that were not used because of changing the rules of the list were unable to get a refund; The automatic ranking software used to improve efficiency has been blocked, and who can I ask for the membership money in 2040? The list promises resources to idols. What if fans don’t fulfill their promises?
In the opinion of experts, this behavior of brushing data for idols makes the entire Internet industry sink into the carnival of crazy wallet harvesting, which is not beneficial to the long-term development of the industry.
The list was stopped and the website did not refund money.
"The star power list is the root of all evil." A Xiao, a 29-year-old white-collar worker, is a fan of H, the star who debuted in the talent show "Creation Camp 2019". In July, in order to make H rank in the top three in the "New Star List", the fan group began to spend a lot of time and money playing the list: "Reading, forwarding, commenting and posting about Weibo can get extra points, commonly known as interaction. If you don’t have time to interact, you can spend money directly. "
A Xiao introduced that Weibo sells virtual flowers, one in 2 yuan, and every time a flower is sent, the idol’s admiration value increases by 2 points: "It is said that flowers are sent to idols, but in fact, they have turned around and returned to Sina’s pocket, and idols can’t get a dime."
In mid-July, Weibo was suspended from the list of July H due to the accidental exposure of the fan group through special channels.
"It is to buy a Weibo trumpet to interact. Sina usually turns a blind eye. This time we were reported by competitors, and Weibo could not pretend to be blind." A Xiao said that in this way, the fans’ early investment has hit Shui Piao. "Forget the time, shouldn’t Sina refund the flowers bought with real money?"
A Xiao said that at first, Sina just returned the flowers to its account: "The people who sent the flowers can’t make the list. What’s the use of flowers for us?" After that, fans began to call 12345 and 96315 to complain that Sina violated consumer rights.
"At that time, I realized that we were actually consumers who spent money first, and then fans." A Xiao said that after the complaint lasted for a week, the Beijing Consumers Association talked about Weibo, and Weibo gradually returned the money. "Later, I went to look at it carefully. There is no explanation on the flower purchase page, and there is no regulation on whether it can be returned."
In August, H’s qualification for the list was restored, but A Xiao no longer bought flowers: "The list is a means for websites to make money, and I won’t send money to do stupid things again."
Software blocked, membership fee wasted
On June 10th, the "Star Aid App", the behind-the-scenes promoter of 100 million reposts, was investigated. A few days later, super fans said that "Super Aid" could not be used: "From then on, it returned to the era of manual ranking."
"Star Aid App" and "Super Aid" can help users to automatically perform some operations, such as commenting on Weibo who forwarded idols, sending Weibo related to idols, and automatically searching the names of idols, thus improving the rankings of idols on Sina’s "Star Power List" and Baidu Encyclopedia’s "Star Popularity List".
"Super aid is from Sina subsidiary, and the annual membership fee for an account is 35.88 yuan. The Star Aid App is even more fierce. 20 yuan, a member for one month, can bind many trumpets with one click, and then let these trumpets automatically sign in and forward every day. " Yan Yan told reporters that the two appeared in 2018 and were very popular among fans.
Where did these members’ money go after the service was stopped?
"Can Star Aid App refund money?" On the second day after the Star Aid App was investigated, Xiao Ran asked questions on the Weibo, but so far he couldn’t find a way. "I heard that the illegal profit was more than 8 million, but the App was taken off the shelf and people were arrested. I don’t know who to ask for a refund."
After the service of "Super Aid" stopped, some fans found that they could ask for a refund from the Sina subsidiary. "Send them payment voucher screenshots, Weibo nicknames and Alipay account numbers. It doesn’t matter if you have more money or less. Remember to ask Sina for a refund. " Weibo user @ honeythurts sent this Weibo on June 17th and got 718 reposts.
Not all fans who ask for a refund can get it. "Private letter, no refund, and now I will ignore it." Fan Xiaozhen said, "There is not much money, forget it."
Forwarding for resources, promises are hard to honor.
A trend — has been observed in the side dishes that have been mixed with powder circles for nearly 10 years; — More and more companies have joined the ranks of harvesting fans with the list. "Click on the authentication information, some are still film and television companies, and some are simply trading companies selling hardware department stores, so let’s share a piece of it."
Dishes told reporters that the common feature of these lists is that fans can vote for idols without spending money, but they must first complete some tasks to get tickets: "What do you need? Watching a 15-second video advertisement will give you 5 votes, and sending a Tik Tok with an idol name and a small program name will give you 15 votes. To put it bluntly, it is to use fans as advertisers, as free publicity, and as a resource for other apps. "
What are the benefits of idols topping the list? "It’s nothing more than putting some advertisements that can reveal the idol image in some places for fans, such as airports, high-speed railway station, squares and cafes, and opening their small programs for a day, even including sending a low-end ‘ Reward ’ 。” Xiaocai said that new fans are often confused by these "rewards", and the old fritters can see the tricks at a glance. "Take the coffee shop advertisement as an example. The promise is 10 coffee shops, 10 Starbucks or 10 coffee shops that you can’t name. There is a big difference. This kind of commitment is simply vague. After the fans sold the coolies, they found that it was different from what they thought in advance, and there was no place to say it. "
statement
Help the stars brush the list, fans are suspected of breaking the law.
"Internet idolize has evolved into a stage full of deception and profit-seeking, which is not the same as the idolize we used to know." Zhu Wei, deputy director of the Communication Law Research Center of China University of Political Science and Law, said in an interview with Beijing Evening News that, taking the flower incident as an example, according to the provisions of the Consumer Protection Law, online shopping goods have no reason to return within 7 days, while digital goods, such as audio-visual products and software, are generally not included. "Virtual flowers belong to what goods? There is no clear law about whether it is reasonable to return it for 7 days, or whether it is similar to software. The platform should be stated in the user agreement, and consumers should be clearly informed in advance whether they can retreat. "
Zhu Wei thinks it is very difficult for users to get back the prepaid membership money after the automatic ranking software stops serving: "It is illegal to brush the list, not only the operator is illegal, but also the participants are illegal. In this case, the illegal income of the operator should be collected, and it is difficult for participants to claim a refund."
As for the practice that fans use labor to exchange resources for idols, Zhu Wei bluntly said that this is no longer a normal consumption behavior, and the identity of fans is no longer a consumer, which is very risky. "This does not constitute a contract, there is no clear consideration, and it is working for others and others are not aware of it. Whether the operators have relevant abilities and qualifications is often unknown. Whether these unilateral commitments are fulfilled or not, and there is no way to measure them. Don’t do this kind of exchange under the guise of giving aid to idols. This is likely to be fraud or even fraud. "
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Stars rely on marketing, which is a social disease.
"The power of Chinese idols has made many people see the huge business opportunities, and it is easy to turn business opportunities into money." Zhu Wei said that the platform corner definitely welcomes fans to play the list. "It can not only improve the popularity of the platform, but also make a lot of money. Idols can also profit from it, because they generally have no works, and they can only increase their popularity through repeated activities. As for whether they can get the benefits of selling flowers from the platform, only fans don’t know. How many people who take the lead in crazy support are sent by idols to brainwash and circle money, and fans will not know. "
"For the fan economy, the Internet industry is actually a contradictory attitude. On the one hand, fans can increase activity and increase income for the platform; On the other hand, intentional or unintentional, active and passive list brushing, water army and public relations behavior also make the industry hate it, because a good ecology needs a fair and equitable environment, but the reality is that a mouse has broken a pot of soup. When one person starts to brush the list, everyone starts to be forced to brush the list, and the whole ecology is broken. " Liu Xingliang, president of DCCI Internet Research Institute, believes that even at the expense of reducing the activity of the platform, such ecological destruction cannot be tolerated.
Liu Xingliang introduced that in such a list-brushing game, many ash production companies in the industry earned a lot of money, such as selling trumpet, being a navy soldier and making automatic list-brushing software. "A large part of the money in the entire industrial chain has been earned by these companies, but what these companies do is meaningless or even harmful to the industry and society. The criteria for evaluating stars have also changed from works to well-done marketing and high energy of fans, which is the morbid state of the whole society. " (Reporter Bai Ge)