Hongmeng released, Huawei veterans will count the 28-year history of a Huawei operating system for you

On August 9, a day when Songshan Lake in Dongguan was boiling, Yu Chengdong, CEO of Huawei’s consumer business, released the Hongmeng operating system, which comes from Shanhaijing in Chinese and HarmonyOS in English, not the legendary OakOS.

Introducing the original intention of Hongmeng OS development, Yu Chengdong said: "With the arrival of the era of full-scene intelligence, Huawei believes that it is necessary to further improve the cross-platform capability of the operating system, including the ability to support full-scene, cross-device and platform, and the ability to deal with low-latency and high-security challenges, so the prototype of Hongmeng OS has gradually formed. Hongmeng should be born in the future."

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The most exciting news is that Hongmeng OS is open-sourced, and the Ark compiler is also open-sourced. The entire industry will participate and develop together.

Operating systems became a hot topic after the ZTE incident last April when Android was banned. Veteran Dai Hui interviewed Academician Ni Guangnan, and the whole network took the lead in summarizing various types of operating systems in China.

In the past few years, the progress of China’s operating system has actually been quite large. The gap between server and cloud OS, embedded OS (such as communication equipment), Internet of Things and vehicle to everything OS is not large, and the PC OS has also made great progress.

Smartphone operating systems are indeed very different in terms of ecology. After discussion between Lao Dai and Academician Ni, they mentioned an idea in the article: since the APPs used in domestic mobile phones are basically domestic, then the domestic mobile phone OS + WeChat Mini Program can be used as a spare tire for Android in China.

Unfortunately! Thirteen months later, on May 15 this year, Huawei was added to the so-called "entity list", and Google’s operating system banned Huawei from supplying it. The topic of Huawei Hongmeng OS and Ark compiler suddenly became hot.

Smartphone operating systems are the commanding heights of information technology. Google strives to continue to cooperate with Huawei on Android and Fuchsia for corporate interests, but GMS authority has not been released, and Huawei’s mobile phone sales overseas will also be under pressure. How Huawei and Google will cooperate in the future will have to wait for time to tell us.

Shixing made a big deal, so he came to sort out Huawei’s OS development history. I don’t know, I was taken aback.

The origin of Huawei’s self-developed OS can be traced back to 28 years ago, and it has penetrated all three major BGs and two major BUs of Huawei’s business!


Chapter 1: Unforgettable 1991

In 1991, on the Nanshan Peninsula on the coast of the South China Sea, there was a century-defining story.

That year, Xu Wenwei (Da Xu) led the development of Huawei’s first chip – forgot to name it, just called it ASIC.

In 1991, Huawei explored entering the telecom operator market, and in the process of gaining access (developing the JK1000), it also began to develop its own operating system. Xu Wenwei was also the head of research and development.

I can’t help but ask curiously: How old are you! How old are you?! Answer: There is a "heart" (chip) and a "soul" (operating system)!

At about the same time, there was a big move in the distant northern Europe.

Finland is a place with aurora and Nokia.

In 1991, Finland made the world’s first GSM call. China’s mobile communication industry is now the strongest in the world, and there are six of the top ten mobile phone brands in China. Whether it is base stations or mobile phones, they all started to develop from GSM. This topic will not be played in this article.

That was the year that Linus Torvalds, a 21-year-old computer science student at the University of Helsinki in Finland, wrote disk drivers and file systems – the prototype for Linux’s first kernel, which ran on computers with Intel 386-series CPUs.

Linus exposed the Linux kernel through the nascent Internet (BBS) in an open-source model. Thanks to the efforts of countless people around the world, the Linux operating system has deservedly become the greatest open-source software in history.

At that time, developers around the world urgently needed a free, open, and modifiable operating system. At the time, Windows and Unix were both paid and closed-source.

Linux is born at the right time. It is not so much "man will conquer the sky" as "the times make heroes". "A spark can start a prairie fire", "dry firewood is on fire, the wind is surging", "The time is here, and it cannot be stopped", "Right time, right person".

Today, Linux operating systems are everywhere, whether embedded, PC, server or cloud, compatible with a variety of CPU forms, including Intel’s x86 architecture, ARM, MIPS, Power, Alpha (Shenwei) and so on.

Linus is known as the "Father of Linux". This title is well deserved! He famously said: Talk is cheap. Show me the code!

In the next 28 years, Huawei and Linux have had a lot of intersection.


Chapter 2: The Peacock Flies Southeast

Today, Huawei is a model for the collective struggle of more than 100,000 people. But at the beginning of entrepreneurship, there were not many people, and personal ability was very important.

After working for three years, Xu Wenwei returned to Southeast University for further study between 87 and 90 years. He was a graduate student majoring in automatic control and was taught by Professor Yi Chengbin. "One schoolbag, two bowls, classroom, dormitory, library."

Professor Yi had a great influence in Nanjing’s industry, and there were many horizontal cooperation projects. His disciple Da Xu was responsible for the specific work. On the one hand, he designed the hardware of the single-chip microcomputer, and on the other hand, he wrote the embedded software in machine language and assembly language.

Da Xu’s life is "operating system". Reading and practice are the same ("multi-tasking system, parallel computing"), there is an exceptional allowance of tens of yuan per month, three drinks and five drinks go to Lin Yan Restaurant with a beautiful boss lady on Chengxian Street ("memory management"), turn duck blood fans into burning passion and motivation ("compilation system"), cold beer invades the body’s internal organs and nine-way intestines ("input and output I/O"; "file structure"), drink too much and talk nonsense to the moon ("advanced language"), and go back to the Shatang Garden dormitory to lie down in the book ("database").

In the era of planned economy, Nanjing was the most important research and development center for automatic control and power electronics in China, and many ministries and commissions had research institutes and enterprises here. Remember that there was a subordinate automation institute that gave each person a year-end bonus of more than 10,000 yuan, which made everyone covet it! Now there are many power electronics companies represented by Nanrui, Nanzi, and Dongda Jinzhi.

Southeast University is the authentic successor of Central University’s engineering discipline in the Republic of China.

There is a movie called "West East Without Question". During the Anti-Japanese War, Central University went up the river from east to west to accompany the capital of Chongqing, Shapingba, and Chongqing University to co-locate, but it was a real "West Without Question". In 1924, before the great writer Tagore went to Tsinghua University, he first came to Nanjing and spoke in the old gymnasium that was later a ballroom. Xu Zhimo waved his sleeves and took the stage to translate: "Yu took a steamer (from Shanghai) up the Yangtze River… and the ship approached Jinling, the morning light was dim, the sound of birds was mixed with trees, and countless sailboats, sailing straight with the wind, crossing the middle stream steadily, and I felt that this kind of bright and magnificent phenomenon was about to come to the world. The proportion of human beings who have passed through a state of chaos and sacrificed their struggles."

(Picture note: Tagore took a group photo with Xu Zhimo, Lin Huiyin and others during his visit to China)

Less gossip. Da Xu’s heart already belongs, and he doesn’t spend his time in the singing and dancing. He goes to the waste electronics market of Confucius Temple when he has time. There are piles of waste circuit boards and electronic components from abroad, sold by the jin, and he can find valuable chips and devices, "treasure hunt". Use the tongue to choose a transistor. First use the two pens of the multimeter to contact the emitter and collector respectively to check the leakage current, and then use the tip of the tongue to lick the collector and base to see the change of the pointer to see the magnification.

Da Xu later wrote an instruction book "How to use a multimeter and oscilloscope to debug a programmable switch", I don’t know if I have to use my tongue?

There are also Honeywell minicomputers imported in 1980 in the computer room. They punch holes and mark "0" or "1" on paper tape to input programs and data, and the CPU can execute them directly. This is the lowest level of machine language.

A well-known foreign company, Yilida, came to Nanjing to recruit. In the early 1990s, top student Xu Wenwei and his family came to Shenzhen, a "cultural desert", lived in a farmer’s house, and developed high-speed laser printers in the high-tech department of Hong Kong company Yilida. At about the same time, Ni Guangnan also developed laser printers and chips at Lenovo.

In 1990, the ghost genius Huang Zhan wrote a song, which has been sung to this day, just to describe that era: the sea laughed, the surging tide on both sides, the ups and downs followed the waves, only remembering today. Heaven laughs, the tide in the world, who wins, God knows.


Chapter 3: In 1992, Huawei developed its first operating system

In the deep-meaning industrial building next door to Yilida, Huawei is making a small switch (commonly known as a small switchboard) for enterprise users. The bottom-level software and hardware design capabilities urgently need to be strengthened.

On the small switchboard developed by Bao (Zheng Baoyong), Huawei had its first pot of gold. However, the good times did not last long, and this field gradually became a red ocean, with hundreds of similar companies appearing in China. What China is best at is: making prices bad, and no one makes money.

  

Notes: Visiting the United States in 1994, starting from Liu Qiwu, Li Yinan, Yang Hanchao, Xu Wenwei, Zheng Baoyong, Li Jian, Mao Shengjiang

Post and telecommunications system using level program control switch, seven countries eight system, high profits, is the blue ocean.

Domestic manufacturers with core R & D capabilities are also trying to enter. Li Xiangting, the old leader of Lao Dai, graduated from the computer department of CITU. He said that Wu Jiangxing, a young teacher in the department, did not know how to "speak wildly:" Isn’t a program-controlled switch just a computer + a traditional switch? "Just like Li Shufu’s famous sentence:" Isn’t a car just four wheels and two rows of sofas? "

Wu Jiangxing took 3 million yuan from the Ministry of Posts and Telecommunications and started to dry, and really made a dragon! The Datang with the background of the Ministry of Posts and Telecommunications also made it, and Ni Guangnan also led Lenovo to develop it.

Shenzhen is the forefront of reform and opening up, and several are also working hard. The fastest move is ZTE. Hou Weigui is from Nanjing. He used his hometown and state-owned enterprise background to find Professor Chen Xisheng and Professor Mi Zhengkun of Nanjing University of Posts and Telecommunications. These two are leaders in China’s program-controlled switching technology. They sent three young teachers from the teaching and research department to Dameisha and developed 500 program-controlled switches for ZTE Semiconductor. The two teachers went back because their families were in Nanjing, and the bachelor Yin Yimin stayed. Changhong’s technology originated from Changchun University of Posts and Telecommunications (now merged into Jilin University). Sunda, a subsidiary of the central enterprise China Electronics, is also famous for a while.

Today’s Huawei is very powerful, but at that time Huawei was just a "grass-roots team". The developers that Ren Zhengfei, who has worked in construction and raised pigs, can find are not graduates of the program-controlled exchange system, most of them are graduates who have not yet emerged from the fledgling, and the smell of students has not yet dissipated! Guo Ping poached Zheng Bao to use Huawei, Bao took everyone to fight a few times with the little gangsters on the street, and he was born in rural Fujian and has thick arms.

As far as Dai knew, the first communication graduate to join was Wang Cheng from Beiyou. The boss took a look at his resume: What? Beiyou, I want it! So Wang Cheng went to his classmates and alumni with a satchel on his back to help. Later, he served as the president of the domestic marketing department, and Dai was his sales soldier.

To enter the post office system, you must first have a production license issued by the state. When Huawei wanted to do it, there was no indicator for 500 doors, and only 1,000 doors still had a chance. Time is still tight, and there will be no such store after this village.

In order to prevent a rush of vicious competition, domestic licenses are often used to restrict. For example, in 1998, Huawei issued GSM and CDMA mobile phone licenses, but because of the pain in its heart, it did not get them, which made it impossible to enter the mobile phone industry for many years. Later satellite set-top boxes and payment licenses are all the same story.

In the winter of 1991, Huawei established a project team with only a small number of personnel (about 10 people) to try to make equipment for operators, and since then it has embarked on the road of no return to dance with the "wolves" of the world. This is a tragic process of "unsuccessful, benevolent".

The title track of Matthew Lane’s melancholy album "Wolf" in the Yukon, Canada, echoes this scene: You would be a sweet surrender, I must go the other way, and my train will carry me onward. Please let go gently, I must go far away, my train will take me to the end of the world.

Time was very tight. If he could not close the gate at the end of 1992, there would be no "tickets" to enter the post and telecommunications system, and there would be no Huawei today. Boss Ren might really go to "raise pigs", maybe he could make a "Ren Woxing native pig".

Whether the switching network is air separation or digital has no impact on passing the appraisal of the Ministry of Posts and Telecommunications. It is difficult to achieve analog air separation technology above 500 doors, so Da Xu organized and developed two 500-door analog air separation modules together to make 1000 doors.

Some articles on the Internet believed that the JK1000’s failure to use digital panels was a mistake, and they spread falsehoods. This view was wrong. Back in 1991-92, Huawei did not have a few guns, and the telecommunications door did not step in. The primary goal was to grab "tickets", and the key needs to be solved were naturally.

To enter the post and telecommunications system, the core is to achieve "program control" at the telecom operator level, that is, the host system, which can effectively manage, bill, and promote new services. With extremely limited manpower and material resources, what technical path can the core host system adopt to achieve the goal the fastest? There were 4 options at that time.

1. Huawei’s previous HJD48 user computer was based on the control method of single-chip microcomputer and assembly. Although it was also touted as "program control" externally, it was mainly for making phone calls. However, the Ministry of Posts and Telecommunications has many requirements for network access, and assembly language cannot be used on traditional single-chip microcomputers.

2. CPU chips that use RISC (Reduced Instruction), such as the Motorola chips that were popular at the time. It is difficult to write software in high-level languages (such as C), and it is also difficult to write operating systems and promote new businesses.

3. Using the 386-based PC main board available on the market (the most familiar to the enthusiasts), it cannot meet the reliability requirements of the Ministry of Posts and Telecommunications, and various interfaces do not match, and there is no way to do hot backup.

4. Self-designed high-reliability motherboard based on 386 chip (without the general-purpose PC main board on the market), supports hot backup, self-developed BIOS, and uses high-level language (C language) + assembly mixed programming to write host software.

JK1000 finally decided to adopt mode 4. This newly developed main control board is also named MPU (Main Processing Unit).

Da Xu is a hardware developer and assembly expert, Nie Jianlin is a C language expert, combining two swords, and forging the host software system of JK1000 with everyone. Adopting a mixed programming method of C language + assembly.

Note: The host software structure of C & C08 is the operating system

Figure Note: Functions of each part of the C & C08 host software

The core of the JK1000 host software system is an original embedded operating system based on the command line, which is developed from the beginning. It initially has the basic characteristics of the operating system, such as the management and allocation of all software and hardware resources, task scheduling, control, and coordination of concurrent activities.

Software testing is a difficult problem. At first, the host software system was hung up at every turn (stopped running or caught in an infinite loop). In order to check where the problem was, a lot of effort was spent on designing a lot of counters in the program and storing them in a specific location in the memory. After the crash, by checking the value of the counter, we can analyze and determine where the problem is. Has anyone gone directly to the memory to change the health point when playing the game?

It is said that Ren Zhengfei often comes at 9 o’clock in the evening to deliver bread and milk to everyone, and brags to everyone that "I will be drying money on the balcony in the future", a very good "political commissar" and "instructor".

More than a dozen amateurs, in just a few months, in the second half of 1992, they developed the JK1000 (post and telecommunications) bureau program-controlled switch. Huawei really had no money at that time, and Ren Zhengfei himself just rented a small house to live in.

This is also the first time that Da Xu has led a team to fight, completing the big "turn" from working hard to looking up at the road.

In the second half of 1992, a town in Haining, Zhejiang opened the JK1000 switch for the bureau. Da Xu, Nie Jianlin and R & D colleagues were on site to modify the software, compile, load and run, which was the local method of the year.

The director of Zhejiang Haining Bureau is very nice. Every fifteenth day of the lunar calendar, he pulls all Huawei’s people out to watch the Qiantang tide. Everyone is excited and has a lot of thoughts.

In this way, the JK1000 Bureau used the program-controlled switch at the last minute, passed the appraisal of the Ministry of Posts and Telecommunications, got the network access certificate, and could sell it! It can be said that this is a "golden key". God bless Huawei, and from then on Huawei began its journey of opening up.

Let’s take a moment to celebrate the birth of C at Bell Labs. C is a great high-level language that greatly reduces the pain of programmers writing assembly, and can also create a large number of software functional modules and make flexible calls.

Write the software in C language, generate the assembly code through the C language compiler, and then convert it into binary executable code through the assembler. Programmers need to understand the assembly code and the connection between it and its source C code, because the compiler hides too many details such as program counters, registers (integers, conditional codes, floating points), etc. This is the strength of Da Xu.

Here lies the foreshadowing of the compiler. Today, Huawei already has the Ark compiler, which can run faster on mobile phones. On August 9, Huawei announced that Ark was open-sourced to the outside world, benefiting the entire industry.

Lao Dai’s C language was enlightened by Tsinghua student Lu Li, who later also went to Yilida and is now the king of China’s mini walkie-talkies.

The host system of the JK1000 became slower and slower to use (the same was true of the early Android). Daxu was set at 2 o’clock in the middle of the night every day. When no one called, the system automatically restarted, released all resources, and started all over again.

After a successful start, the stress was released, and Da Xu was admitted to the hospital. Only then did he have time to quietly read books on the principles of communication, and he sighed with emotion: It turns out that communication is such a thing, and he has been developing it as an automatic control device! Huawei’s style is "get married first, fall in love later, and grow up in a hail of bullets".

Huawei sold the JK1000 with great fanfare at post and telecommunications offices across the country. At that time, Western companies were very good and expensive. There are more than 2,000 counties in the country, and the post and telecommunications offices in each county have decision-making power.

Going deep into the front line and encircling the city from the countryside was Huawei’s development path. It opened offices in major provincial capitals and initially established a market system covering the whole country, but it was also very simple. Yao Fuhai went to Taiyuan, Shanxi Province, found a hotel to stay in, and called to tell the company which hotel and which room he was staying in. Taiyuan Office was established like this!

Shenzhen enterprises have a variety of sales methods, and 10,000 words are omitted here.

JK1000 has sold nearly 200 units in more than a year, making a lot of fast money.

Many articles on the Internet said that because the JK1000 was an air separation system, Huawei had to start the development of the digital standard C & C08 at the same time, which almost caused the company to collapse, and Ren Zhengfei almost "jumped off the building".

The reality is just the opposite. Without the JK1000 card getting the "admission ticket" at the time point, Huawei would not be able to enter the door of telecom operators. Without the nearly 200 sets sold by JK1000, Huawei would not be able to afford the cost of developing digital machines. More importantly, it would not have the confidence to really do telecommunications work.

If the level is not good, the service will come together. Yu Weihua, the president of the "Huayou Association", joined Huawei in 1994 and started to go to Northeast China to do service. Montenegro, which had a famous defense battle, had a JK1000 in a township that was smoked due to lightning strikes, but the staff was stunned by their heroic rescue. He rushed to the scene and found it difficult to repair. Director Su Wei instructed: Don’t leave "criminal evidence", send a new machine immediately! Immediately find a trolley and pull it all away, "dig a hole and bury it deep"! The new machine will arrive on the back foot. Lightning protection and flame retardancy are process problems that have nothing to do with communication technology, and the lightning protection and grounding of the township computer room back then were really bad. Huawei used its quick response to go deep into the white water of Montenegro to gain a foothold and customer understanding. Lightning protection is a common problem, and it took Huawei years to finally resolve it with difficulty.


Chapter 4: Moderate innovation, steady progress, step by step

When the success of the JK1000 development was in sight, Huawei started the development of the digital computer C & C08A. The host system fully undertook the technical route of the JK1000, and the hardware focused on solving the technical problems of the digital grid board. As the person in charge of the device room, Da Xu was also at the forefront.

In 1993, after the successful development of the A-type machine, the development of the Wanmen machine continued (the C-type machine and the subsequent B-type machine). The main technical problems solved this time were two, one was to improve the integration and capacity of the digital network board by designing the chip yourself, and the other was to realize the connection between multiple modules through optical modules.

It can be seen that Huawei’s successful experience is to control the innovation workload of each product development within a certain proportion to ensure that each product can be sold commercially. Step by step, make steady progress, and advance layer by layer, rather than expecting to become a fat man in one bite.

Later, Ren Zhengfei said in his speech on "Entrepreneurship and innovation must be centered on improving the core competitiveness of enterprises": "We propose that in the development of new products, we should try to use the mature technologies that the company already has, as well as technologies that can be purchased from the society. If the utilization rate is lower than 70% and the new development volume is higher than 30%, it is not only not called innovation, but waste. It will only increase the development cost and increase the instability of the product."

People are getting old, and recent events may not be remembered, but the dusty past comes to mind from time to time.

In the early years, the host software was a big package, and every time it was upgraded as a whole, it was reset and restarted. Unlike Western companies, which could fix bugs by patching. In order to solve online problems, sometimes several versions would be released in one afternoon, such as the three o’clock version, the five o’clock version, and the seven o’clock version.

In order to achieve a fast reset and restart of the entire system, Daxu used FLASH flash memory technology, first LOAD the new version of the host software on the flash memory of the backup MPU, restart the MPU, and then switch the main and standby MPU, and the entire system was successfully reset in one second, which can be called "the speed of light"! This technology was often touted by Lao Dai when he sold mobile GSM later.

Lao Dai has a classmate surnamed Zou. He graduated from ZTE Communication in 1997 to develop a program-controlled switch kernel. ZTE launched a stock attack before going public. 1997-11-11 Singles Day ZTE went public, he made a lot of fast money with lightning speed. To celebrate his fortune, Lao Dai also went to Liantang for a lively time and heard him mutter: Memory management is the most troublesome technical problem of the program-controlled switch host system.

Wang Yingjun, who joined Huawei in 1997 with Lao Dai, rented a farmer’s house in Yuehaimen Village together. Later, he became one of the giants of Huawei’s core network. In 1998, everyone was exchanging small movies in Hong Kong with great interest while talking about technology. He read all the host software code. It was written in C language, and the core was an operating system based on the command line like DOS. He said that the most terrifying thing was that there were a bunch of global variables, which was extremely painful to track. As a core tester, he once went to PK with ZTE Communication and modified the internal parameters overnight to compile overnight, so that the CPU occupancy rate under the same load was lower. CPU occupancy is a core indicator. The CPU occupancy rate of Lao Dai’s typing computer is now 77%.

Wang Yingjun studied chemistry, but he wasn’t interested in this major at all, so he took the exam as a senior programmer and fell into the pit of "01010101". We grew vegetables together in Xili’s farm a few years ago, and he never talked to me about Hong Kong movies anymore. He talked about poetry and the future. Being a leader is different.

Zeng Haowen, a disciple of Professor Mi Zhengkun of Nanjing University of Posts and Telecommunications, is Yin Yimin’s junior brother. After graduating in 1997, he came to Huawei and started as a development engineer. At the turn of the century, he became the research and development leader of the 128 module of the last version of the C & C08. Claiming to be able to support millions of users, Huawei achieved the world’s first sales volume in narrow-band digital program-controlled switching for the first time. Zeng Haowen remembered a saying at that time: Huawei did not want to become the world’s first, but had to walk on the road to becoming the first.

Interestingly, after the first version of the 128 module was launched, many bugs were found, and it was very troublesome to modify, so the entire system code was rewritten. The same thing has been done by GSM.

Is there anything wrong with Windows?

The core front-end host software (including the operating system) is indeed never Windows, but there is also a BAM module (background management unit) on C & C08 that can be used. Even if the BAM module is turned off, the front-end host software of C & C08 still runs. BAM later evolved into OMC, and Zheng Yelai, the head of Huawei Cloud BU, was the head of OMC development at that time. The first-line OMC application software occasionally has a little flaw, and the veteran Dai Hui gave feedback, and the OMC interface person answered ironically: It is the compatibility problem of your foreign Windows versions, and it has nothing to do with us!

Finally, let’s talk about the business model of software sales, which is closely related to the host software.

In the early years, there was no license control in the host system software, and upgrades and software services were also free. As long as customers continue to buy Huawei equipment, anything is negotiable.

In 2004, I went to the Indonesian operator and found that Siemens’ service staff came over once a month to see how many users had grown online. They would issue an invoice to the operator and collect a handful of money. However, Siemens did not do anything. How could they receive money?

The strategy and MKT business model department established by Xu Zhijun (Xiao Xu) has a business model department. It studies industry practices and begins to engage in "stock charges", license control by user and function, and annual software maintenance and upgrades together also charge an annual software service fee. Huawei’s technical support department has reaped huge profits as a result. Zeng Xiangsen and Wang Haijun successively served as the head of this department.

Back then, it was mainly by selling hardware to make money. I didn’t expect that today, software licenses are the real money. Because after the core network is all clouded, the underlying hardware is a general-purpose server, and anyone can sell it, and the gross profit becomes as thin as a piece of paper.


Chapter 5: The OS of the Core Network Becomes the Foundation for the Development of the Whole Huawei

In the recent Sino-US trade friction, everyone has noticed the term "5G core network". The United States has paid a lot of attention to the core network, which shows that this is a very important network equipment.

From a functional perspective, the core network not only serves landlines (fixed phones), but also mobile phones, including 2G/3G/4G/5G, etc. When a specific service is 5G, it is called the 5G core network.

The core network has undergone tremendous changes in hardware and operating systems over the years.

The real-time operating system of Huawei’s core network has undergone four technological changes.

28 years ago, Daxu and the others developed their own operating system bit by bit from the bottom up.

The small companies in the West that make RTOS (real-time operating system) kernels have only started with two or three people since the 1980s, and have not yet affected China. The price is expensive, and it is also a US dollar, which the small company Huawei cannot afford at all.

In the mid-to-late 1990s, integrating into the global trend of advanced technology, C & C08 also developed an embedded real-time operating system based on the pSOS and VxWorks microkernels.

In the host system of the C & C08 128 module, the SPC module uses pSOS, and the PPC and CPC modules use VxWorks.

Wind River Corporation of the United States, which has the VxWorks core, also acquired pSOS and finally merged into Intel. Huawei’s main processor has long used Intel’s x86 architecture.

Nokia and Ericsson have adopted a similar approach, both of which are VxWorks customers.

Cisco is based on the QNX kernel and is QNX’s largest customer outside the automotive field. Dai is in Ottawa today, and QNX’s headquarters is here. QNX was established in 1980. A group of people have been humming for decades, constantly adapting to various scenarios, with excellent real-time stability and compatibility. QNX has a very high market share in the OS of traditional cars, reaching about 80%. QNX was later sold to BlackBerry, the once brilliant mobile phone brand.

The basic theoretical research of Huawei 5G was also led by Dr. Tong Wen, the chief scientist of Huawei 5G, in Ottawa.

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Picture note: Veteran Dai Hui in front of Huawei Ottawa Research Institute

Since 2007, Huawei has successfully implemented a real-time operating system based on an open-source embedded Linux kernel.

This is a big step forward for the Linux camp and Huawei.

In fact, Wind River itself is promoting embedded Linux cores.

Yao Yiyu, chief architect of the core network platform, wrote an article called "Getting Up from the Mud Pit".

In 2007, the core network switched from the cPCI platform to the ATCA platform in the softswitch hardware architecture, but still used Intel’s x86 CPU. The biggest change was in the operating system, starting from the ATCA architecture, a lot of optimization was carried out on the embedded Linux to develop the embedded real-time operating system, and replace the previous embedded real-time operating system based on pSOS and VxWorks kernel.

Optimize the time delay of the Linux, bit by bit, and finally successfully reduce the delay to a very low level. Last time I heard drone company talk about development experience, it is also necessary to reduce the weight of the body one gram by one.

This is a great victory, and finally successfully created the first company-level telecom Linux operating system, which was later extended to the VRP of the data communication product line. Not only did it save money, but it also greatly improved its capabilities. Huawei has also made great historical contributions to the international embedded Linux open source camp.

According to Ren Zhengfei’s philosophy, if the core of a technology is algorithms and logic, Huawei can do it through hard work, so Huawei does battery management BMS (the core is algorithms and logic) in the car BU, but not batteries (the core is chemistry and materials). Ren Zhengfei strongly called on the country to train more mathematicians.

4,Introduced a new layer: cloud computing, a new architecture called NFV (Network Functions Virtualization). The original RTOS remains unchanged.

This is in the same vein as Huawei’s Fusion Sphere cloud computing operating system, which adopts various technologies such as KVM virtualization engine (also belonging to the Linux camp), Docker container, K8S (Kubernetes), etc.

Cloud technology brings opportunities for CPU switching and the introduction of ARM servers in the core network, which will be discussed later.


?Chapter 6: The Birth of Hongmeng RTOS

As you can see, Huawei’s OS has undergone independent development, RTOS development based on pSOS and VxWorks microkernel, and macro kernel development based on open source embedded Linux, which has laid a strong technical foundation and understanding for the birth of Hongmeng.

There is a person who is very crucial, his name is Wang Chenglu. He was first the president of the core network product line, and he accumulated experience on the core network OS (realized RTOS based on embedded Linux). Then he was transferred to the president of the central software department of the 2012 laboratory, and started Hongmeng’s research. There is a conversation between Ren Zhengfei and the staff of the 2012 laboratory on the Internet in 2012, indicating that Huawei developed the mobile operating system to be a "spare tire". The question was asked by Li Jinxi from the end point OS development department of the Euler Laboratory of the Central Software Institute under the 2012 laboratory, responsible for building the end point operating system capability for consumer BG.

Wang Chenglu ended up as president of software at Consumer BG. His article "The Past of Huawei’s Mobile Operating System" mentioned that Huawei’s optimized F2FS file system has overcome the traditional fragmentation of Android and has been absorbed by Google’s Android system. "Born fast, life fast". File systems are an important part of mobile and PC operating systems.

Notes: At the developer conference on August 9, Wang Chenglu released EMUI 10

Mr. Ren Zhengfei has an incisive quote about the Hongmeng operating system: We have thousands of (note: types) circuit boards, and all circuit boards must have an operating system. Hongmeng operating system is an operating system for determining the delay system. The end-to-end processing delay of the system is accurate to 5 milliseconds, or even lower milliseconds or even sub-milliseconds, and the control is only this hour delay, which is useful for the automatic production of the Internet of Things. For example, unmanned driving, the delay of gear turning is a few milliseconds. If it is inaccurate, otherwise this gear has come, and that gear has not come, it will not be able to bite. We are an operating system for the interconnection of all things and the future of intelligent society.

From Mr. Ren Zhengfei’s words, it can be seen that Hongmeng may also be used in system equipment in the future.


???Chapter 7: Huawei Operating System Group Fangpu

On the basis of the OS of the core network, Huawei’s operating system has blossomed, linking all three major BGs (operators, enterprises, consumers including mobile phones) and two major BUs (cloud computing, automobiles) of Huawei’s business.

In the group portrait of the Chinese operating system I described last year, Huawei’s serialized operating system has been listed, and the supplementary summary is as follows:

1. Router and data communication switching operating system: VRP (universal routing platform), which is another main line of Huawei OS

In 1996, Huawei’s C & C08 was selling well, and Huawei had food in its warehouse. It began research and development of data communication at the Beijing Research Institute.

Huawei’s VRP should be based on Wind River’s VxWorks microkernel to develop a real-time operating system. Tornado is a real-time operating system (RTOS) development environment launched by Wind River, similar to Microsoft Visual C, but provides richer debugging, simulation environment and tools. There is also a peer pSOS, which was later acquired by Wind River.

On January 23, 2003, Cisco accused Huawei of infringement in the United States. During the litigation process, it was found that Huawei’s VRP system was much smaller and more efficient than Cisco’s IOS.

Coincidentally, Cisco’s IOS is actually a real-time operating system based on the QNX kernel.

A few years ago, the core network OS used the open source embedded Linux core to achieve RTOS, Huawei data communication VRP has also adopted embedded Linux core.

In mobile communication, there is a very important field: PS domain (packet switching system), such as GGSN/SGSN, etc., the function is to handle IP data packaging and switching in 3G/4G/5G systems. Now everyone uses mobile phones basically to travel traffic instead of making calls, so the PS domain is getting bigger and bigger. PS is closely related to RAN (radio access network, base station, etc.), so Huawei has directly classified PS in the wireless product line (RAN) for many years.

Huawei’s 3G/4G/5G PS domain is based on its own data communication switch, so it has also used VxWorks’ microkernel.

In August 2018, the UK’s security review of Huawei’s system concluded that the VxWorks system adopted by Huawei would not be able to obtain security patches and upgrades after 2020, posing a security risk.

But in reality, this is not a problem.

On the one hand, Huawei’s data communication switch has developed its own RTOS based on embedded Linux kernel. Even for Wind River, the official website also introduces the success story of BT’s RAN (radio access network) using Wind River’s embedded Linux. On the other hand, Hongmeng’s microkernel can also be used as a spare tire.

2. Cloud computing operating system: Fusion Sphere.Initially using the XEN virtualization engine, it is now moving towards KVM.

3. Server operating systemWhat is it?EulerOS,It is about to open source and make progress together with the world.

4. IoT embedded operating system: LiteOS.Super lightweight, already open-source.

"AIoT is the development direction of IoT, and IoT needs AI to enhance its value. 5G is a bridge connecting AI and IoT. Its high bandwidth, high reliability, low latency and large connection open up a wider application field of AIoT."

5. Automotive and driverless operating systems: Hongmeng.Yu Chengdong announced that Hongmeng Open Source is the best way to absorb global wisdom through open source.

6. Smartphone, TV operating system: Hongmeng.This has been talked about a lot.

7. Ark Compiler.The Ark compiler is not the operating system itself, but on the one hand, it can improve the running efficiency of the compiled operating system program (mobile phones run faster), and on the other hand, it greatly facilitates the transfer of APP business to Hongmeng. The original Android application (APP) can be compiled through the Ark compiler and run on Hongmeng with only minor changes.

A flower alone is not spring. Huawei has cultivated many talents for the society for 30 years, and there are also many operating systems in the entrepreneurship department.

A. UCloud founded by Ji Xinhua is the only public cloud that has grown independently without relying on a big industry background. It became an instant hit because of the "Legend of Dota" mobile game cloud business. UCloud is the first in the public cloud to be developed based on the open-source KVM engine, even before Alibaba Cloud.

B. H3C was separated from the Huawei system. The VRP operating system has since "bloomed two flowers, one branch for each watch". The OS of the H3C system is named Comvare.

C, Univision was separated from Huasan, and Imos Inside is the trademark of Univision Security OS. Intel argued that Imos Inside infringed the trademark of Intel Inside, but failed to obtain the court’s support.

D. Jinghua Kexun founded by Zeng Haowen is the first independent desktop cloud OS in China, the first to adopt the KVM virtualization technology route, and successfully entered the army, army and air force.


????Chapter 8: If you master the operating system, you won’t be afraid of the CPU getting stuck

On May 15, Huawei was added to the Entity List, and Intel’s CPU supply to Huawei was temporarily cut off.

Veteran Dai Hui boldly predicted that this would not have a big impact on Huawei. Because after Huawei controls the operating system, the lower CPU can be flexibly switched.

In the field of data center (and cloud) servers, Intel holds more than 95% of the market share.

Due to historical reasons (the history has been introduced in this article), the current global telecom core network uses Intel’s x86 architecture general-purpose servers.

Because the telecom core network operating system is controlled by Huawei, and the upper-level business and ecosystem are also controlled by Huawei, servers in this field can be completely converted from the x86 architecture to the Arm architecture.

Huawei had to do this. On January 7 this year, Huawei released the first ARM architecture server CPU Kunpeng chip and Taishan server, and the publisher was Xu Wenwei. Through container technology, multiple Taishan servers (using Arm CPUs) can be formed into a large server cluster for use in the telecom core network.

Looking back Linux, the earliest version was only based on x86, and later it also supported various CPU architectures such as Arm, Power, and MIPS across platforms.

We will look at Tencent. WeChat’s server clusters are basically running Android and IOS ecosystems. Technically, Arm server clusters can also be used instead of the previous x86 server clusters.

In the field of telecom billing, Huawei has already had success stories.

In the early morning of July 19, 2019, after a tense and orderly cut-off, the software and hardware of Shandong Mobile’s billing CRM system were successfully replaced and upgraded, becoming the first operator to adopt a complete set of domestic self-developed software and hardware solutions in the core system, taking a solid step on the road of autonomy and control. Huawei’s self-developed series of IT software and hardware: TaiShan Taishan server based on Kunpeng 920, GaussDB Gaussian database, server operating system EulerOS.

Earlier, at the end of 2017, Academician Ni Guangnan disclosed that the Aerospace Science and Industry Group’s "secret network" was the largest national software and hardware information system at that time. It had deployed 20,000 national desktop computers, provided Cloud as a Service by domestic servers including "Aerospace Kunlun Database All-in-One Computer", and introduced a secure mobile phone using the Aerospace Yuanxin mobile operating system to support mobile office.

For personal computers, Intel also faces the challenge of Arm. Last summer, in the Microsoft store in Silicon Valley, I saw Qualcomm’s Arm-based CPUs, plus Microsoft Windows, and Lenovo Lenevo-built laptops that support always on. HiSilicon has also recently started to make CPUs based on the Arm architecture for laptops, looking forward to it.


?Conclusion: Innovation never ends

At the graduation ceremony of Southeast University in 2019, Xu Wenwei, who forged Huawei’s first chip and first OS, made a speech:

"What Huawei has been insisting on since its establishment is innovation. Over the past 30 years, Huawei’s success has been based on technological innovation and engineering innovation based on customer needs, solution innovation to help customers succeed, and commercial success. We call this innovation Huawei Innovation 1.0. With the rapid development of the information industry for more than 50 years, both theory and engineering have encountered development bottlenecks. We need theoretical breakthroughs, and we need innovation from 0 to 1.

"Huawei has officially announced its entry into Innovation 2.0. The core of Innovation 2.0 is theoretical breakthroughs based on vision and the invention of basic technologies. One of the sources of theoretical breakthroughs and basic technological inventions is academia.

Libratone Bird Audio has officially released the Zipp 2 smart home audio series, providing both good sound quality and intelligence at the same time

[Beijing, China, September 19, 2018] Danish brand Libratone Bird Audio held a media event in Beijing to officially launch its smart home audio series – Zipp 2 Smart Home Audio and Zipp Mini 2 Smart Home Audio. This is a ground-breaking smart audio series that combines excellent sound quality and sensitive voice interaction functions. Zipp 2 Smart Home Audio’s newly upgraded high-quality acoustic unit and automatic environment calibration function provide a surging and shocking sound quality experience. At the same time, equipped with Tencent Jingle AI assistant, it can not only control the playback of songs by voice, but also act as a life assistant. For a better voice interaction experience, it is equipped with an interface six-microphone array, which can easily answer even far-field voice. You can also push high-quality music on your phone via Wi-Fi, and it supports AirPlay 2, QPlay, Spotify Connect, DLNA, and more. In addition, it has a built-in battery and a leather handle, allowing users to easily carry music to every corner of the house. The Zipp 2 smart home speaker, priced at 2,398 yuan and 1,698 yuan respectively, will be officially launched on September 25.

Zipp Smart Home Audio Series

"At the beginning of the brand’s establishment, it has been adhering to the brand concept of liberating sound and listening freely. As a pioneer of pure wireless audio, Libratone Bird Audio has created Zipp Classic removable audio in 2010." Liu Song, chief executive of Libratone Bird Audio, said. "From Wi-Fi audio to smart audio, I believe that the Zipp 2 smart home audio series, which is both good and smart, will bring a unique and different smart audio product experience to the public."

Libratone Bird Audio CEO Liu Song Releases Products

The newly upgraded acoustic unit of Zipp 2 Smart Home Audio consists of a 1.5-inch tweeter, a 4-inch woofer and two 4-inch passive radiators, dedicated to presenting the rich details of the original recording. At the same time, the innovation adopts the automatic environment calibration function, which can be used to adjust the sound quality to the best effect no matter where the stereo is placed in the home. In addition, Zipp 2 Smart Home Audio can provide users with a more convenient listening experience through voice control, mobile phone push high-quality music, favorite radio and other methods.

For better intelligent voice control, the Zipp 2 smart home speaker has a built-in interface six-microphone array, using beamforming technology and high fidelity echo cancellation technology to ensure far-field wake-up rate and voice interaction accuracy. Even when the stereo is playing music loudly and at a long distance, the stereo can still accurately hear the wake-up command and perform voice interaction. The Zipp 2 smart home speaker equipped with Tencent’s intelligent AI assistant can not only play songs through voice control, but also enjoy voice query weather, listen to news, and online translation.

The Zipp 2 smart home stereo has a built-in battery and a designed leather handle, which can easily carry music to every corner of the house. At the same time, the exterior design adheres to the Nordic design concept. The minimalist geometric shape of the cylinder presents soft and warm friendly curves from all angles, and with colorful diamond mesh, allowing users to enjoy the home aesthetics of Danish design concept while listening freely.

Zipp 2 Smart Home Audio

Zipp 2 Smart Home Audio Eight Function Points

The newly upgraded acoustic unit, including a 1.5-inch tweeter, a 4-inch woofer, and two 4-inch passive radiators, provides a breathtaking sound quality experience.

The automatic environment calibration function optimizes the sound experience according to the environment. No matter where the stereo is placed in the home, one-button control adjusts the sound quality to the best effect.

Equipped with Tencent Jingle AI assistant, you can start a smart life by calling "Jingle Jingle", which can not only play songs by voice control, but also enjoy voice queries about the weather, listening to news, and online translation.

Built-in interface six-microphone array, using beamforming technology and high fidelity echo cancellation technology. Accurately recognize wake-up commands in long-distance, noisy environments and loud music playing conditions.

Push high-quality music on your phone, and you can also push high-quality music on your phone via Wi-Fi. It supports AirPlay 2, QPlay, Spotify Connect, and DLNA, among others.

Soundspace Link Smart function, when connecting multiple devices for voice interaction, automatically select one device to interact, up to 10 speakers can be connected in series.

The new touch interface, the newly added secondary menu makes the control more friendly, and more functions are at your fingertips.

QQ music massive content library, voice control can play songs, if the user itself has QQ music members, through the Libratone APP WeChat authorization can be directly associated with personal member music library, easy to enjoy genuine music.

At the same time, Libratone Bird Audio also released the Libratone Smart Music Box, which will help users transform the traditional audio in their homes into a smart speaker. Libratone Smart Music Box features include – equipped with Tencent Jingle AI assistant, you can enjoy massive QQ music content, push music through high-quality mobile phones, and connect different audio systems with a friendly control interface, dedicated to providing a more convenient and intelligent music experience. The Libratone Smart Music Box is priced at RMB 499 and will be officially released in November.

About Libratone Bird Sound

Founded in Denmark in 2009, Libratone Bird Audio adheres to the Nordic minimalist design and Danish high-quality acoustics. It has developed a variety of innovative products, covering high-end home audio, Wi-Fi wireless audio, portable Bluetooth speakers, noise reduction headphones, etc. Since its launch, it has won many world-class design awards, bringing a variety of high-quality audio products to young people who pay attention to quality of life and spiritual freedom. Just as the core concept advocated by Libratone Bird Audio is: "Liberate sound, listen freely", everyone who loves the world of high-quality sound can feel their pursuit of delivering excellent sound quality from Libratone Bird Audio’s products. For more information, please pay attention to the official WeChat account: Libratone Bird Audio.

(Editor in charge: Cao Yang)

Huawei P7 realizes the dream of tens of millions, and needs to climb over "three mountains"

The Huawei Ascend P6 was a success.

On June 18, 2013, the P6 was released in London, UK, priced at 2688 yuan. This is a brave exploration of Huawei’s brand road. Yu Chengdong, president of Huawei’s end point, released a bold statement that the sales target of P6 is 10 million units. In a year, P6 sales 4 million units, far from achieving the so-called goal. But this does not affect the success of P6.
Say it’s a success, because P6 is a pathfinding product. Since it’s a pathfinding, it doesn’t matter if you can reach your goal. The key is to see where the road leads. If the road is right, don’t be afraid of the distance.
Taking this road, Huawei wants profits, and related to it, there are brand premiums and reducing dependence on operators. Although thousands of people have invested in research and development and over 100 million in marketing investment, shipping 4 million at a price of about 3,000 yuan is enough to amortize these costs. According to Yu Chengdong, a certain brand premium has been formed. Huawei’s global brand recognition of consumer goods has increased from 25% in 2012 to 52%. P6 is indispensable. Xu Qinsong, vice president of Huawei’s consumer business, said that the ratio of Huawei’s intelligent end point in domestic public channels to operator channels is 1:1. It is speculated that P6 should not be delayed in reducing dependence on operations. In addition, Yu Chengdong continues to sit at the end point and continue the P6 strategy, which also reflects Huawei’s high-level recognition of the success of P6.
It is not easy for Huawei Ascend P7 to continue the P6’s dream of millions.
In recent days, Huawei Ascend P7 has held press conferences in Paris, France and Beijing, the capital. Yu Chengdong once again threatened that the sales volume of a single product will reach 10 million, and this dream of tens of millions has been transferred from P6 to P7. On the road of the brand, P6 is the way to explore, and P7 has already identified the direction and started to run. Huawei will have a sales forecast, even if it is less than 10 million, it will definitely not be a small number. The burden of P7 is really not light.
There are four advantages that can give Huawei the confidence to take the plunge on the P7:
First, the brand influence of Huawei and P6 can play a roleIt has been mentioned above, and it will not be expanded here.
Second, replication expansion can increase overseas market share.Huawei’s strength lies in getting operators. At present, most of the overseas markets are shipped through operators, which is highly reproducible. Although the situation in each country in the overseas market is different, the expansion experience can be learned. At the press conference in Paris, Yves Beyer, executive vice president of France Telecom Orange, was on the P7 platform, which can see the recognition of Huawei. This year, Huawei’s overseas marketing investment is still very large, including sponsorship marketing covering the five major European leagues. The first batch of P7 listing countries has risen from the original 8 countries to the current 33 countries. It is foreseeable that P7 will achieve good results in overseas markets.
Third, Huawei’s HiSilicon chip is a powerful backing for production capacity.The 4G end point has not seen scale, and the bottleneck is the chip. Huawei HiSilicon chip sold $2 billion in 2013, making it the largest chip solution company in China and ranking among the top 20 in the world. In the process of achieving the five-mode and ten-frequency requirements of operators, HiSilicon’s time progress is second only to Qualcomm (currently also Marvell and Ericsson have realized it, but the production capacity is limited). At present, Qualcomm accounts for more than 80% of the 4G chip, and the production capacity of general 4G end point products depends on Qualcomm. And Huawei can have no worries about production capacity with its own chips and good cooperative relations with Qualcomm.
Fourth, there is still a certain window period for the development of 4G end points.MIIT Telecom Research Institute released data show that from January to April this year, the cumulative sales volume of 4G mobile phones 16.36 million, which is far behind the sales target of the three operators totaling over 100 million. The current 4G market is still less than demand, at least from the perspective of operators. Although Huawei wants to reduce its dependence on operators, it still acknowledges that operators are the main body of its channel sales. With 4G subsidies from operators, it is relatively easy for P7 to form a certain sales scale.
However, to achieve the dream of selling tens of millions of units, it is still very difficult overall, and there are "three mountains" in front of you.
First, the operator’s channel end point subsidy will be tightened, and P7 sales will be affected.
Since the beginning of this year, the three operators have increased their investment in the construction of 4G networks; the inter-network settlement has greatly reduced the profits of Huawei P7’s largest partner. The implementation of the "business-to-business" policy after June 1 will bring pain to the operators in the short term. Overall, it will be an indisputable fact that the profits of operators will drop sharply. The SASAC, the regulatory department of the three operators, will not sit idly by and will definitely put forward requirements to reduce costs and ensure profits. The network is fundamental, and investment in it cannot be reduced. Then it must be made a fuss about end point subsidies and channel remuneration.
How big the impact on P7 will be depends on the time proposed by SASAC. The worst case scenario is that the three operators’ profits fell sharply in June and began to reduce end point subsidies in July. In a better case, it is not expected to be later than the end of the year.
The tightening of end point subsidies for operators will make the indicator orientation of mobile phone sales more prominent. The so-called indicator orientation, first, if operators want to retain or develop high-end customers, they must sell a certain amount of high-end mobile phones, such as Apple, Samsung, HTC, etc. Second, if operators want to expand the scale of users, they must sell a large number of low-end mobile phones to impact sales. Limited subsidies will flow to the high-end and low-end. The price of Huawei P7 is 2888 yuan, which is very embarrassing and may be separated from the operator’s key development models. There is not much time window left for P7. Whether it can reduce the impact depends on Huawei’s negotiating ability with operators.
The second one, the 2000-3000 yuan open market is almost monopolized, and the P7 competition has greater resistance.
The reason why the thousand-yuan machine market is in full swing is that the entry threshold for this price segment is low, the competition is fierce, and there is no monopolist. The mid-range and high-end are different. It is an indisputable fact that the high-end is monopolized by Apple and Samsung. The situation in the mid-end market is similar. There are two forces. One is the price-reduced version of foreign high-end products, such as Samsung, Apple, HTC, LG, Nokia, Sony, etc. The user base of this force is very clear. They want to buy high-end foreign brands. They only want to own them at a reasonable price, not early adopters. The other is the three major brands in the open market, Gionee, OPPO, and VIVO (among which OPPO and VIVO belong to BBK). No matter whether it is on a third-party e-commerce platform or a physical mobile phone store, the new products in this price range are basically dominated by these three companies.
From the perspective of product configuration, design and quality, P7 is not inferior in this price range, but it is not outstanding either. Four brands are on the table, each with their own strengths. In this case, it is marketing and channels that are at stake.
In terms of marketing investment, Huawei is much smaller than these three companies. Mainly because Huawei has long-term cooperation with operators, the need for marketing efforts is not large. The three open market brands are different, and they need to rely on their own strength and invest more in entertainment program titles, in-feed ads, soft advertising, etc.
In terms of channels, Huawei is in its infancy. The three open market brands are all their own fixed sales channels, which are spread all over the country. Thanks to long-term manufacturers’ profits, the channel loyalty is high. Huawei has also been expanding social channels in the past two years. Its expansion model is "4 + Top16", that is, it cooperates with agents of the four major chains of Sunny, Gome, Dixintong, and Leyu and Top16 in various provinces. This kind of cooperation has just started, and the channel support is difficult to match the three open brands. Channel construction does not happen overnight. Having channels is just the beginning. The key is the enthusiasm of the channel, which depends on the coverage rate and first push of the product in the channel.
The third block, the omni-channel layout product, poses a great challenge to P7 traders.
Generally, when a manufacturer launches a flagship product, they will choose one or several main channels for sales. This can not only cultivate channel feelings, but also improve the sales enthusiasm of the channel and invest more resources. The strategy of P7 is different. Just online, P6 has chosen 7 channels such as Huawei Mall, JD.com, Tmall, Ning, Gome, Yihaodian, and Amazon to sell at the same time. For users, this is a good thing, and products can be bought in various channels. For channel providers, they cannot reflect their own advantages, and their enthusiasm will not be very high. If you want which channel to launch P7 first or increase promotions, then most of this investment must come from Huawei.
The more channels there are, the more difficult it is to trade. It is mainly reflected in two aspects. One is price management. Each channel has its own small nine or nine, and has its own promotion strategy, so P7 will definitely form different prices in different channels. The appearance of random prices will affect the brand of P7. A shrewd channel provider will definitely require Huawei to provide a full price guarantee or a price guarantee for several months, transferring the risk to Huawei. The second is inventory management. Each channel provider forecasts market demand differently, and the sales situation is also different, so there will be a large amount of inventory spread on the channel. This is a great challenge for Huawei’s traders. Poor inventory management, even if a single product earns more profits in the early stage, it may be tied to the later clearance of tail goods.
The "three mountains" are all pressing on Huawei’s soft underbelly. If you turn over, both the P7 and Huawei’s brand strength will be greatly enhanced. If you can’t turn over, I think Huawei will continue to climb and explore on this road, and will not stop.
Author: Mei Garden Statement; WeChat official account: Statement (mhy_chenshu)

Getting started is not enough? LaVida’s new time limit is 79,900 "freezing point price", which breaks the entry threshold.

  To meet the scorching summer, LaVida Xinrui, the "new national quality family car" of SAIC Volkswagen, will launch the summer freezing point price from now on. Before August 31, 2023, it will be reduced by 20,000 yuan and 79,900 yuan within a limited time, and on the basis of the original "entry is high", the threshold will be further lowered and it will become the king of cost performance that no one in its class can match.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image001

  Buy "new" and not buy the old one for less than 80 thousand, and you can have Volkswagen’s latest boutique sedan.

  In recent years, there are few new faces in the entry-level sedan market, and LaVida Xinrui, as a brand-new product, just went on the market in June this year. LaVida Xinrui is based on the brand-new MQB platform of Volkswagen Group, and adopts brand-new young design, adopting the same starry front face design of LaVida family, lattice energy star drilling lower grille and penetrating dynamic upper grille, which satisfies users’ pursuit of high value. LaVida Xinrui also launched a brand-new body color, such as "dopamine color" such as turquoise blue and cat’s eye blue. After going out of the street, the rate of turning back is extremely high, which easily captures the hearts of young people.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image002

  Getting started is not enough? 79,900 "freezing point price" lowered the entry threshold again.

  In addition to the attractive appearance, LaVida’s cutting-edge entry model is also fully equipped, which can be called "entry is high", and then superimposed this time, it will drop by 20,000 yuan, which will bring users a sense of value directly.

  LaVida is not only equipped with LED headlights as standard, but also equipped with an 8-inch LCD instrument and an 8-inch central control panel, which is very scientific and technological; Users can also use wireless CarPlay to maximize the use habits of smart phones; Digital parking radar, ramp assist system, cruise control and other practical driving assistance functions make driving easier.

Getting started is not enough? LaVida's new time limit is 79,900 "freezing point price", which breaks the entry threshold _fororder_image003

  In terms of safety, LaVida Xinrui not only adopts a high-rigidity safety body, but also comes standard with 6 airbags, IQ. Drive intelligent driving butler and other active and passive safety systems. The standard AEB automatic emergency braking system can improve the overall driving safety.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image004

  Superimposed high-value repurchase daily car cost is less than a cup of milk tea.

  Now, if you buy LaVida Xinrui, you can not only buy it at a price of less than 80,000 yuan, but also enjoy a high-value repurchase of 15% for two years/20% for three years *, an increase/replacement subsidy of 3,000 yuan for old customers, and a loan policy of 0 interest rate for up to two years. The average daily car cost (about 15 yuan) is less than a cup of milk tea. After three years, you can exchange it for a new SAIC Volkswagen car at an affordable price. How to calculate it is very cost-effective.

Getting started is not enough? LaVida's cutting-edge limited time is 79,900 "freezing point price", which breaks the entry threshold _fororder_image005

  LaVida Xinrui inherits the excellent DNA of the LaVida family, and has a brand-new face value, leapfrog configuration and comprehensive safety guarantee. It was originally a rare high-quality all-round family sedan in the 100,000 yuan class, but now it allows users to start with 79,900, which is really a big surprise in summer freezing point. (Photo: provided by SAIC Volkswagen)

Focusing on new productivity and building a better life, members of the National Committee of the Chinese People’s Political Consultative Conference attended the second session of the 14th National Co

  The second session of the 14th National Committee of the Chinese People’s Political Consultative Conference was held in Beijing on March 4. What are the hot issues in which the members of the National Committee of the Chinese People’s Political Consultative Conference are concerned? Shenzhen Business Daily reporters learned that paying attention to new productivity and building a better life are the key points for members to write proposals and participate in politics.

  Chen Qianwen, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  It is recommended that the Sha Tau Kok Shenzhen-Hong Kong International Consumer Cooperation Zone be upgraded to a national strategy

  Chen Qianwen, a member of the Shenzhen National Committee of the Chinese People’s Political Consultative Conference and vice chairperson of the Shenzhen Municipal Committee of the Chinese People’s Political Consultative Conference, believes that Shenzhen and Hong Kong have great potential in consumer cooperation. If we can make good use of the area of Sha Tau Kok and improve more policies, we will further strengthen the connection between Shenzhen and Hong Kong, and even between Guangdong, Hong Kong and Macao, so that the consumption in the Greater Bay Area can be better promoted and developed. It is recommended that Sha Tau Kok Shenzhen-Hong Kong International Consumer Cooperation Zone be raised to a national strategy.

  Chen Qianwen said that Shenzhen Qianhai is a platform for Shenzhen-Hong Kong cooperation and innovation in the modern service industry. The construction of Qianhai-Shenzhen-Hong Kong Modern Service Industry Cooperation Zone has been included in the national strategy. Last year, the Hetao area was included in the national strategy as a platform for Shenzhen-Hong Kong science and technology innovation. These two regions have played a very good role in boosting the development of Shenzhen. At present, Shenzhen-Hong Kong exchanges have become increasingly close, and interactions in the consumer field are also very frequent. In the past year, Hong Kong compatriots have been present in major business districts and cultural tourism facilities in Shenzhen, which actually shows the great potential of Shenzhen-Hong Kong consumer cooperation. As a special area for consumer cooperation with Hong Kong, Shenzhen Sha Tau Kok, if it can get a policy promotion, I believe it will play a good role in promoting consumption in the Guangdong-Hong Kong-Macao Greater Bay Area. Chen Qianwen suggested that the customs supervision measures should be improved to create a model that allows for the looser circulation of consumer goods between the two places, so as to promote the integration and exchange between Guangdong, Hong Kong and Macao through consumption upgrades and release consumption potential.

  He Jie, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Further consolidate the first-mover advantage of science and technology innovation finance and digital finance

  He Jie, a member of the National Committee of the Chinese People’s Political Consultative Conference and deputy secretary-general of the Standing Committee of the Shenzhen Municipal People’s Congress, will propose this year aroundAnd financial innovation, among other topics.

  He Jie believes that while bringing social progress, there are also hidden dangers, and how to establish a corresponding standardized system is an important issue. In addition, how China participates in or dominates international governance and deeper artificial intelligence governance legislation is also worthy of consideration.

  Finance is the area he is most familiar with. He believes that the Central Financial Work Conference has proposed "five major articles" on the development of the financial industry – science and technology innovation finance, green finance, inclusive finance,Financial and digital finance, there is a lot of knowledge to be done in each major article. Guangdong has already taken the lead, and the next step is how to further consolidate Guangdong’s first-mover advantage. He Jie believes that the high-quality development of the financial industry cannot be achieved solely throughOn this, he will deepen and refine it, and then make further suggestions. His proposal this year will also involve the unification and establishment of a large financial marketPlatform to strengthen financial supervision, international digitalBridge and other topics.

  Wang Lizong, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Further relaxation of restrictions on cross-border movement of professionals from Guangdong, Hong Kong and Macao

  Wang Lizong, a member of the National Committee of the Chinese People’s Political Consultative Conference and chairperson of the Guangdong High-tech Industry Chamber of Commerce, plans to submit proposals such as "Suggestions on Accelerating the Issuance and Implementation of the Negative List for Cross-border Service Trade to Promote High-level Opening up".

  Wang Lizong suggested that the Ministry of Public Security and other departments further relax the restrictions on the cross-border movement of natural persons from Guangdong, Hong Kong and Macao in the field of professional talents. He gave an example that the exhibition industry has the characteristics of high mobility of personnel. Under the background of Shenzhen, Hong Kong and Macao’s continuous deepening of "one exhibition, two places" exhibition cooperation, Shenzhen, Hong Kong and Macao tourist visas and work visas cannot meet the needs of organizers for daily round-trip between Shenzhen, Hong Kong and Macao. Issuing specific talent visas for exhibition professionals will solve the problem of cross-border professional flow in the opening and development of the exhibition industry, which will help promote the interconnection of exhibitions in Guangdong, Hong Kong and Macao, and build a cross-border cooperation model of "one two places exhibition". At the same time, it will promote more world merchants to visit Guangdong, Hong

  Wang Lizong also suggested that the Ministry of Commerce and other departments study and accelerate the implementation of the national version and the free trade zone version of the cross-border service trade negative list, and make commitments to opening up in the field of cross-border service trade in the form of a negative list, without additional restrictions in areas outside the list, and introduce overseas investment to a greater extent to encourage the expansion of service exports.

  Wu Yihuan, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Promote the deep integration of physical education and empower young people to grow up healthily

  Wu Yihuan, member of the Shenzhen National Committee of the Chinese People’s Political Consultative Conference, vice chairperson of the Shenzhen Municipal Committee of the Chinese People’s League, suggested that all sectors of society innovate and promote the deep integration of physical education to empower young people to grow up healthily.

  Wu Yihuan said that in recent years, the integration of sports and education in our country has made great progress, and a series of effective measures have been launched in various places, such as Shenzhen’s promotion of "Sunshine One" activities and "See You Every Day in Physical Education Classes". However, there are still problems such as poor service quality of youth social sports organizations and insufficient protection of sports professional teachers. Wu Yihuan suggested that we should innovate support policies, mobilize social forces, standardize the development of youth social sports organizations, and at the same time unblock the channels for elite retired athletes to enter schools as sports coaches or sports teachers, and lead students to do a good job in sports competitions.

  Nie Zhuqing, member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  The system solves the problem of installing elevators in old residential areas

  Nie Zhuqing, a member of the National Committee of the Chinese People’s Political Consultative Conference and chairperson of Shenzhen Pengxin Asset Appraisal Land and Real Estate Appraisal Co., Ltd., told the Shenzhen Business Daily that the topic of people’s livelihood is the focus of his duties and will submit proposals around the installation of elevators in old neighborhoods and the safety of prefabricated dishes.

  Born in rural Hubei, Nie Zhuqing has a strong sense of responsibility for promoting rural revitalization and construction in the new era. In July last year, he followed the Guangdong Provincial Committee of the Chinese People’s Political Consultative Conference inspection team to Lanzhou City, Gannan Prefecture, Linxia Prefecture and Zhongwei City, Yinchuan City, Ningxia Hui Autonomous Region, has first-hand information on ethnic areas and rural revitalization. Last year, he put forward a proposal on the construction of rural health centers, which received attention and positive responses from relevant state ministries and commissions. This year, he will vigorously enhance farmers’ enthusiasm for farming and promote the high-quality development of the homestay industryWait for a proposal.

  The elderly who live in old staircase houses choose not to go out all year round because of the inconvenience of their legs and feet. The real story I saw during the community visit has made Nie Zhuqing pay attention to this issue related to the well-being of many elderly groups for a long time. He will submit a proposal this year "on systematically solving the installation of elevators in old residential areas and improving the safety of old elevators". It is recommended to formulate and issue unified standards and norms at the national level in combination with existing local standards and industry standards, to guide the installation of elevators in existing residential buildings in old residential areas, and to promote the establishment of a long-term mechanism for follow-up care.

  Jin Li, a member of the National Committee of the Chinese People’s Political Consultative Conference in Shenzhen

  Attach importance to the elderly care industry and encourage the development of the elderly care industry

  Jin Li, a member of the National Committee of the Chinese People’s Political Consultative Conference and vice president of Southern University of Science and Technology, said that he will continue to write proposals on the topic of elderly care this year. He believes that while paying attention to the elderly care cause, we must also vigorously encourage the development of the elderly care industry, and supplement market forces to stimulate and enhance the vitality and quality of the elderly care industry.

  Jin Li believes that there is a difference between the elderly care industry and the elderly care industry. The elderly care industry places more emphasis on the public welfare attribute, which is a kind of care, support and protection for disadvantaged groups. It is mainly aimed at the poor or widowed elderly in cities and the five-guarantee households in rural areas with poor living conditions. The elderly care industry needs the supplement and expansion of the elderly care industry, and the elderly care industry needs the attention and support of the whole society to generate certain and reasonable economic returns. Only in order to mobilize more social resources into the elderly care industry can we not only regard the elderly care as a public welfare.

  Jin Li believes that the elderly all hope to have cost-effective market-oriented high-quality elderly care services. At present, the investment in elderly care is too small. If this market is fully developed, its volume will be larger, and the economy of scale and scope will be formed. Through the system integration of upstream and downstream of the industrial chain, costs can be greatly reduced and efficiency can be improved. If the cost of elderly care is reduced by half or even two-thirds, it is possible to make some high-quality elderly care services benefit a wider range of ordinary peopleGroup. If the pension cost and other pension issues can be effectively solved, it can not only meet people’s growing demand for high-quality pension, but also release more economic vitality, allowing people to consume more boldly, and the relevant industrial chain will also be driven.

  Jin Li believes that elderly care provides rich and diverse application scenarios for the development of science and technology, which is a huge driving force for China’s future GDP. In the process of elderly care industrialization, it can release a large amount of demand and fully stimulate the development of various industries, especially high-end manufacturing.

Starting from 97,800 yuan, the commercial pickup truck of Great Wall Gun is listed in good faith.

Dahebao Dahe client reporter Jie Minggang

On October 24th, a new generation of intelligent commercial pickup truck, Great Wall Gun Commercial Pickup Truck, was officially launched, with an official suggested retail price of 97,800 ~ 128,800 yuan. The commercial pickup truck of Great Wall Gun listed this time includes gasoline/diesel engine, 8-speed automatic manual transmission /6-speed manual transmission, two-wheel drive/four-wheel drive, standard container/long container, elite type/pilot type, with 17 versions for consumers to choose from. At the listing conference, the Great Wall Gun Merchants Alliance was officially launched to realize resource sharing, mutual help and mutual benefit between users and manufacturers, and between users.

It is understood that the car has arrived at the Great Wall national dealers one after another, and you can enjoy the triple gift from the moment you buy the car:

Financial Gift: Enjoy 2 years of zero-interest financial support.

Replacement ceremony: enjoy a maximum replacement subsidy of 5,000 yuan.

Alliance ceremony: Enjoy all the service rights and interests of the Great Wall Gun Alliance (long-term value-added rights and interests).

The Great Wall gun pickup truck, commercial pickup truck and off-road pickup truck are three heavy models released in the first phase of the 3-year "5+N" product strategy. The listing of the commercial pickup truck of Great Wall Gun indicates that the product layout system of Great Wall pickup truck in commercial, passenger and off-road pickup truck segments has been initially built.

The commercial pickup truck of Great Wall Artillery is not only a right-hand man who can earn money to support his family, but also a life partner who can relax. It has the industry-leading super power, is efficient, intelligent and reliable, and helps users to have a good business and a better life.

In terms of appearance, the commercial pickup truck of the Great Wall Gun is different from the passenger pickup truck and the off-road pickup truck. The new car adopts a black honeycomb grille and a nebula-type technology net, which is fashionable and avant-garde. The commercial pickup truck of Great Wall Gun can provide two models with different sizes: long container and standard container. The axle moment of the long container (standard container) is 3470mm(3230mm), and the body length, width and height are 5602 (5362) × 1883× 1884 mm. In addition, the car has the deepest container of its class, with the container size of 1760(1520)×1520×538mm, which has super loading capacity and unlimited modification potential, and is efficiently adapted to various commercial scenes.

The interior of the commercial pickup truck of the Great Wall Artillery adopts an all-black design, with a leather steering wheel, leather seats and soft materials at your fingertips. The 9-inch touch screen can realize voice control, car phone interconnection and other functions. Great Wall Gun is sincere in configuration. The whole system comes standard with the latest generation Bosch 9.3 ESP, keyless entry, one-button start, cruise control, tire pressure monitoring, reversing image and many other advanced configurations. It has obvious cost-effective advantages and is a smart and comfortable car.

In terms of power, the commercial pickup truck of Great Wall Gun listed this time is equipped with 2.0T diesel and gasoline engines, both of which can meet the national six B emission standards. Among them, the 4D20M 2.0T four-cylinder diesel engine can output a peak torque of 400N?m at 1,500-2,500 rpm, which is the diesel power with the strongest lifting torque among all pickup trucks that meet the national sixth B emission standard at present.

GW4C20B gasoline engine, the national sixth 2.0T engine, can output the maximum torque of 360N·m in the range of 1800-3600 rpm, and it is also the gasoline pickup truck with the largest torque among the four-cylinder engines at present. The 8-speed automatic manual transmission from ZF can provide three driving modes: standard, economical and sporty. In addition, the differential lock on the rear axle, the Eaton electronic differential system on the four-wheel drive model, the minimum ground clearance of 227mm, the approach angle of 29, the departure angle of 25 and the wading depth of 500mm, etc., make the car have a strong ability to get out of trouble and meet the needs of users in various road conditions.

In terms of safety, the commercial pickup truck of Great Wall Gun is equipped with Bosch’s latest generation 9.3 ESP, which integrates the functions of brake assist, traction control, uphill assist, etc. At the same time, it is equipped with reversing images, right front blind spot monitoring, tire pressure monitoring and other configurations to prevent accidents to the maximum extent. It is a safe and reliable car.

At this conference, Great Wall Gun also officially launched the Great Wall Gun Merchants Alliance in combination with the user needs of commercial pickups, serving thousands of industries. The Great Wall Gun Merchants Alliance will change the simple and weakly related buying and selling relationship between traditional car companies and users, and become a real "partner" with users. Online, the Great Wall Gun APP is used as an aggregation platform, and offline dealers are the core. Establish a communication and service platform to truly realize resource sharing, mutual help and mutual benefit between users and manufacturers, and between users.

Great Wall Gun commercial pickup truck is a new generation of Zhilian commercial pickup truck specially built for business elites. Under the background of consumption upgrading and innovation of Internet economy, the value of pickup truck is being redefined. Great Wall Gun will give full play to the unlimited modification potential of its container, create a richer commercial format, serve thousands of industries, prosper the economy and create social value.

Source: Dahe Client Editor: Jieminggang

Salary, social security, holidays … are related to your money bag in 2019!

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

  

I heard that the modified car was strictly investigated? The original Great Wall "wild cannon" with modification knows what you need.

Introduction: Welcome to Cheyan. Interesting and informative knowledge about automobiles is here. Welcome to pay attention. Theme of this issue: I heard that it has been strictly investigated recently? The original Great Wall "Wild Cannon" with modification knows what you need.


I believe that many people have their own dream car in their hearts, especially for many male compatriots. It is their dream to have an off-road vehicle over the mountains to see the scenery that others have never seen. But the reality is cruel, and most hard-core off-road vehicles have always been expensive, which has discouraged many people; Secondly, it is often too much to cross the original car in the field with complicated conditions, so it will involve vehicle modification, and the modified car is a "forbidden area" in China, and many reasons have finally become obstacles for friends who yearn for cross-country to put it into practice. Then the appearance of this car next should be the "gospel" of many people. The original factory will take the modification and "go wild" with you. He is.Off-road version of the Great Wall Gun is referred to as "Wild Gun"!

First of all, let’s distinguish the difference between the off-road version of the Great Wall Gun and the ordinary version. The most intuitive difference between the two is the appearance. The off-road version has more original wading throats, steel front bumpers, black wheel eyebrows, etc. In addition,Compared with the ordinary passenger version, the off-road version uses multi-link suspension instead of traditional steel plate suspension, which improves the comfort a lot.

Returning to the Great Wall "Wild Gun", friends who play cross-country know that the modification must first start from getting rid of difficulties and saving themselves, so it must involve the installation of winches, which is also the standard of the Great Wall "Wild Gun". Not only that, the original wading throat no longer makes you worry about being "choked off" when wading. The high-end version of AT tires and steel front bumper basically need to be added and modified for off-road play, and the "wild guns" are all in the original factory for you. According to related news,Three-lock winch wading throats are standard, while nitrogen shock absorption, sand accumulation cup and rear cargo box will be configured only when modified in high-equipped vehicles.

In terms of off-road hard indicators, the Great Wall "wild guns" are also available, including low-speed four-wheel drive, tank turning, crawling, three differential locks, 360-degree ring shadow, etc., which can be said to be the most advanced technology configuration of Harvard at present, and meet all your off-road needs to the greatest extent.

In the interior, the off-road version of the gun is very similar to the passenger version, but the color matching of red and black is added. Although it is a pickup truck model, the comfort is not compromised. The double electric seats and the central control are almost covered with soft leather, ACC adaptive cruise, seat addition, shift paddles, etc., which breaks the long-standing inherent impression that pickup trucks are cheap.

In terms of power, it is equipped with a 2.0T turbocharged engine code-named GW4C20B, with a maximum power of 190 HP and a peak torque of 360Nm, which is matched with ZF 8AT gearbox and four-wheel drive system.They are all the same as Haval H9.In the choice of driving mode, there are 7 items: highway, energy saving, standard, sand, rain, snow and mud.

At present, there have been many off-road test videos of the Great Wall "Wild Gun", and from its performance, it is generally excellent. As for the price that people are most concerned about, the Great Wall official hasn’t announced it yet, but the starting price of the H9 with the same big piece is 200,000, so its price will not be too high, and it is expected that the high allocation will be within 200,000. This is acceptable for people who love cross-country.

Written at the end: Judging from the various configurations of the off-road version of the Great Wall Gun, the Great Wall has once again shown full sincerity. Although the price is still opaque, the price of the Great Wall, which has always been the main cost performance, will not exceed people’s expectations. In recent years, domestic cars have made great efforts to lower the price of joint venture cars of the same level, and the achievements of independent brands are really gratifying. So what do you think will happen after the listing of Great Wall "Wild Cannon"?

CCTV.com


 Source: People’s Daily Online-auto channel



    On July 13th, the 5th China Changchun International Automobile Expo was held in Changchun, one of China’s old industrial bases. Ssangyong motor catered to the theme of "scientific and technological innovation, energy saving and environmental protection" of this Expo, and brought its three swordsmen, namely three fully imported SUV models-Xiangyu 08, Aiteng and Lester II, to the exhibition, which became the focus of attention.


    The core of Ssangyong booth-Xiangyu 08


    Ssangyong Motor’s booth is located in Hall G, covering an area of 400 square meters. It is understood that as it is the first time to participate in Changchun Expo, Ssangyong Motor has made great efforts to show a complete image of "world-class SUV expert" to consumers in Northeast China. The SUV "Three Musketeers" formed by young and personalized Aiteng, dynamic and passionate Enjoying Royal 08 and honorable Lester II covers the mainstream range of 200,000-400,000, providing China consumers with more diversified choices. The strength of Ssangyong’s "world-class SUV expert" was also concentrated in this Changchun Automobile Expo, which once again showed its strong strength in the high-end imported SUV market in China.


    According to insiders of Ssangyong, Aiteng, the SUV participating in this exhibition, won the honor of "Best Shape Award of SUV" selected by the organizing committee of the auto show for its stylish and personalized appearance, while Xiangyu 08, as a key model, will compete for the "Best Imported SUV" award. Xiangyu 08 is a new imported diesel SUV that was launched not long ago. Its smooth design and high-quality interior configuration perfectly explain the connotation of "Power in Style" and the SUV spirit of "challenging and surpassing yourself".


    The Ssangyong booth shows a photo of Capello and Ssangyong Lester II.


    Ssangyong staff also introduced that during the auto show, Ssangyong booth not only arranged creative performances with themes, but also arranged an award-winning question and answer presentation for Real Madrid coach Capello’s autographed T-shirt, which was recently visited in Shanghai. Ssangyong Motor also hopes to take this opportunity of the auto show to lead the new trend of SUV and bring the world’s advanced diesel power to the revitalized Northeast market.


 


Editor: Zhao Wei

Huawei’s automobile leading action! Xiaokang shares announced its name change to "Sailis"

Xiaokang, a local listed company in Chongqing, announced its name change!

Xiaokang Co., Ltd. is the first partner of Huawei’s smart car selection, and its Celestial car and Huawei have built the series of cars. On July 12th, Xiaokang shares opened slightly higher, and then remained volatile. As of press time, Xiaokang shares rose 0.26% to 74.69 yuan. On April 27 this year, the intraday low of Xiaokang shares was 32.70 yuan.

On July 11th, Xiaokang announced that in order to facilitate investors to accurately understand the current company positioning, match the company name with business and strategic planning, unify the company brand image and enhance the brand value, the company intends to change the company name and adjust the company securities abbreviation accordingly. Among them, the abbreviation of the company’s securities is planned to be changed from "Xiaokang Shares" to "Sailis".

"Well-off" represents a glorious past.

"Sailis" represents the future of transformation and development.

"Sailis" is the name of the brand of new energy vehicles under Xiaokang. In 2017, Jin Kang New Energy, a subsidiary of Xiaokang Co., Ltd., acquired AM General’s civil automobile factory in Indiana in the United States. In 2019, Jin Kang New Energy launched the new energy SUV SF5 of the Celeste brand. In May this year, Jin Kang New Energy was renamed Sailisi Automobile Co., Ltd. As a result, Cyrus has basically become synonymous with the new energy automobile sector of Xiaokang shares.

As to why the group name should be changed to "Sailis" this time, Xiaokang shares explained in the announcement that it is to facilitate investors to accurately understand the current company positioning, match the company name with business and strategic planning, unify the company brand image and enhance brand value. 

The word "Xiaokang" has been used as the enterprise name of Xiaokang shares for 15 years. The birth of Xiaokang shares can be traced back to 1986, originally called Chongqing Baxian Phoenix Electric Spring Factory, and later evolved into Yu ‘an Group. In June 2003, Yu ‘an Group and Dongfeng Company jointly established "Dongfeng Yu ‘an Vehicle Co., Ltd." to produce and sell "Dongfeng Xiaokang" brand mini-cars.

In 2007, Dongfeng Xiaokang won the endorsement of Wang Baoqiang, the star of Soldier Assault, which was quickly spread all over the country by regional brands. Together with Wuling Hongguang and Changan Star, Dongfeng Xiaokang was also called "the three giants of China mini-cars". Seeing that the name of "Dongfeng Xiaokang" is so resounding, Yu ‘an Group took the opportunity to directly change its name to Chongqing Xiaokang Automobile Group Co., Ltd. in 2007. Although it was renamed as "Xiaokang Shares" again in 2011, the word "Xiaokang" still exists.

It can be seen that the word "Xiaokang" represents the once glorious past of Xiaokang shares, while the word "Sailis" is regarded by Xiaokang shares as the future of its own transformation and development.

Rename Cyrus

Xiaokang started the third venture.

The renaming of Cyrus is also the inevitable result of Xiaokang’s third venture. In fact, Xiaokang is an enterprise with a history of 36 years. In the fierce market changes, it dares to seize the trend of the times and boldly innovate, and has gone through three ventures. In 1986, well-off people started from a spring and started their first entrepreneurial journey; In 2003, Xiaokang cooperated with Dongfeng Group to enter the field of vehicle manufacturing; Since 2016, Xiaokang has begun to enter the field of new energy, and is committed to transforming the enterprise from a traditional automobile manufacturer into a global smart car brand enterprise with international competitiveness.

Among many enterprises that claim to expand their territory in the field of new energy, Xiaokang is the one with the longest layout and the most practical actions. In the past six years, Xiaokang has invested nearly 10 billion yuan in research and development, and the annual investment in innovative research and development exceeds 10% of sales revenue. It has cultivated and formed core technologies such as electronic control and electric drive with independent intellectual property rights. At present, Xiaokang shares have nearly 3,000 patented technologies, including more than 150 invention patents. The brand-new Phoenix Smart Factory and Liangjiang Smart Factory built in accordance with the Industry 4.0 standard provide a strong guarantee for the company’s new energy vehicle delivery.

Last year, the cooperation between Xiaokang and Huawei pioneered the deep cross-border integration of smart car joint business. The two sides have empowered each other, and the cooperation in core technologies, products and channels has been deepened. The product strength and brand strength of Cyrus have been significantly improved and become a strong dark horse in the new energy vehicle market.

The sales of Wenjie series cars are hot.

Xiaokang Co., Ltd. is the first partner of Huawei’s intelligent car selection model. Sailis Automobile, a subsidiary of Xiaokang Co., Ltd., and Huawei have built AITO brand high-end smart cars, and Huawei also sells cars in stores.

As the first smart car equipped with a HarmonyOS smart cockpit, the sales volume of the M5 has been increasing since it was delivered in March this year.

On July 9, the data released by the Association showed that in June 2022, in the sales ranking of new energy SUV vehicles, the M5 ranked eighth in China with 7021 vehicles, and its sales ranking was one place behind BYD Tang.

In December 2021, the share price of Xiaokang shares fluctuated downward, all the way down to the intraday low of 32.70 yuan/share on April 27, 2022. Affected by factors such as the rising sales of M5, the share price of Xiaokang shares rose sharply in May and June, and rose to 90.5 yuan/share in intraday trading on June 28th, hitting a new high. On July 11th, the share price of Xiaokang shares closed at 74.50 yuan/share, with a total market value of 101.3 billion yuan.

Huawei recently released M7, the second smart car of AITO brand. On July 7th, at the 14th China Automotive Blue Book Forum, Yu Chengdong, managing director of Huawei and CEO of smart car solutions business group, said that the order volume of M7 has exceeded 50,000.

Soochow securities believes that the sales volume of M7 is worth looking forward to. 2022 -2025 is the golden period for the penetration rate of new energy vehicles in China to break through from 15% to over 50%, and it is also the period for business model innovation. The innovative cooperation model between Huawei and Xiaokang is in an important verification period.

AVIC Securities said that there are currently more than 5,500 offline experience stores in Huawei, much higher than other new energy vehicle companies. Huawei’s brand influence and strong channel advantages will empower car companies and help them sell good cars. It is expected that more car companies will choose Huawei’s smart car selection mode cooperation in the future.

The upstream news integrates china securities journal, Economic Observer Network and China Economic News Network.

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